- Article
Archaeological Attractions Marketing: Some Current Thoughts on Heritage Tourism in Mexico
- Emiliano Gallaga,
- Jorge Trujillo and
- Berislav Andrlić
Tourism activity in general, with the heritage tourism sector in particular, represented the second inflow of foreign currency to Mexico in 2019 (pre-pandemic), with more than USD 24 million. According to local polls, the main purpose of travel is le...

