**2. Discussion**

In this context, eight articles were accepted for publication which discuss the topics of determinants of marketing in globalization, employer branding as a marketing tool for strategic talent management, new ways of working and the analysis of employee engagement, the sustainability of the supply chain and purchasing policies, a new strategy to measure the behaviour of wine tourists, the opinion leaders' influence on the sustainable development of corporate-led consumer advice networks, and the influence of cross-listing on the relationship between financial leverage and R&D investment.

Here is an overview of the articles published in the SI, including the focus, title, methodology of the article, and the keywords—showing how a diverse set of data (primary and secondary) and approaches (qualitative using words and quantitative using numbers) were followed:

•[1]—Focus: franchising as a strategy for business expansion. Title: Determinants of Global Expansion: A Study on Food and Beverage Franchisors in Malaysia. Methodology: qualitative (including interviews and thematic analysis). Keywords: franchising; franchisor; global expansion; case study.

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**Citation:** Au-Yong-Oliveira, M.; Sousa, M.J. Sustainable Marketing and Strategy. *Sustainability* **2022**, *14*, 3642. https://doi.org/10.3390/ su14063642

Received: 7 March 2022 Accepted: 17 March 2022 Published: 20 March 2022

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