**About the Editors**

### **Diego Monferrer**

Diego Monferrer Tirado holds a Bachelor's Degree in Business Administration from the Universitat Jaume I in 2004 and Phd in Business Management (Marketing speciality) with mention of Extraordinary Doctoral Award by the same university in 2011. Currently he is Associate Professor in the Area of Marketing of the Department of Business Administration and Marketing of the Universitat Jaume I, exercising his teaching and researching work since 2007.

In terms of research, he has received a positive evaluation of 2 six-year research by the National Commission for the Evaluation of the Research Activity (CNEAI): 2007-2012 and 2013-2018. In this period, he has developed several lines of work that include service marketing, bank marketing, tourism marketing, service quality, relationship quality, brand management, sustainability, strategic marketing, international entrepreneurship, international marketing, public-private partnerships, and higher education. In 2014, he obtained the Young Researcher Award in the Area of Economic and Business Sciences of the IV edition of the Banco Santander Awards.

He has published 48 articles (30 of them indexed in JCR and/or SJR) in relevant journals such as International Business Review, International Journal of Bank Marketing, Service Industries Journal, Journal of Business Research, Journal of Services Marketing, Corporate Social Responsibility and Environmental Management, Journal of Cleaner Production, European Journal of International Management, Journal of International Entrepreneurship, Business Research Quarterly, among others. In addition, he has published 14 books (plus one in which he acts as editor), 14 book chapters and has made around 70 presentations at conferences of international relevance.

In the teaching area, in 2017 he obtained the University Teaching Excellence Award granted by the Social Council of the Universitat Jaume I in its VIII edition.

### **Alma Rodr´ıguez S´anchez**

Dr. Alma M. Rodr´ıguez-Sanchez graduated in Psychology (2003, Universitat Jaume I Castell ´ on, ´ Spain). She defended her PhD on Work and Organizational Psychology in 2009. Her doctoral thesis dealt with the measurement of Flow experiences at work. She is currently working as Assistant Professor in the Business Administration department at Universitat Jaume I. She has been collaborating and doing several research stays at Utrecht University (The Netherlands), Finish Institute of Occupational Health (Finland) and Helsinki University (Finland). Her research interests and publications are related to management and work and organizational psychology (flow at work, emotions in the workplace, resilience, HR practices, etc.). She is member of scientific associations such as European Association of Work and Organizational Psychology (EAWOP) and Asociacion Cient ´ ´ıfica de Econom´ıa y Direccion de Empresas (ACEDE). ´

### **Marta Estrada-Guill´en**

Dr. Marta Estrada is an Associate Professor of Marketing at Universitat Jaume I (Spain). She has held management positions including Director of the Master of Marketing, Coordinator of the Marketing Area in the Department of Business Administration and Marketing. She has participated in more than 80 international conferences and has published in prestigious international journals including International Business Review, Journal of Business Research, Journal of Services Marketing, The Service Industries Journal, International Journal of Bank Business Research Quarterly, Journal of Marketing Theory and Practice, Sustainability, among others.
