1. Introduction
Sustainable development is one of the most important objectives of the European Union. Since the Rio Declaration of 1992 (Rio Declaration on the Environment. It is the reference point for defining and implementing sustainable development. The document is divided into 27 principles that establish rights, responsibilities and behaviours that each state must adopt for the global protection of the environment. (
http://www.unesco.org/education/pdf/RIO_E.PDF)), sustainable development has increasingly become the main reference for the European Union, passing from the Treaty of 1997 (Amsterdam) (The Treaty of Amsterdam was adopted by the European Council in June 1997 and entered into force on 1 May 1999, ratified by all Member States. On the one hand, it consolidates the mechanisms established by the Maastricht Treaty and, on the other hand, it defines a series of priority social guidelines at Community level.) to the proposal for a Constitution of the European Union, signed in 2004 (Rome) (On 29 October 2004, the Treaty establishing a Constitution for Europe was signed in Rome but in reality, it is not a real Constitution but a basic Treaty in which the pre-existing Treaties are reorganized and transposed.) by the Heads of State and Government of the 25 Member States. The Gothenburg European Council (2001) defined the European Strategy for Sustainable Development by integrating the social and economic dimensions of the Lisbon Strategy (2000) (The Lisbon Strategy is the instrument through which the European Union has pursued the objective of making Europe the most competitive knowledge-based economy in the world, pursuing sustainable economic growth, creating new jobs and maintaining a good level of social cohesion.) with the environmental dimension. Now the European Union is committed to the implementation of the United Nations Agenda 2030 which, adopted by world leaders in 2015, constitutes the new framework for global sustainability and establishes 17 objectives for sustainable development. It is based on the need to be able to meet the needs of the present generation without compromising the ability of future generations to meet theirs. A responsible use of natural resources, minimizing the impact on the environment but also energy saving and sustainable energy production, are crucial elements for sustainable development. Having sustainability indicators is very important in order to make the result of an analysis or the effects of a forecast easily understandable, while at the same time preserving the scientific nature of the analysis as much as possible. These indicators, of course, vary according to the type of system analysed and must represent in a simple and complete way the interactions of the system under analysis with the environmental, social and economic sectors. The state of sustainable development between different systems can be achieved by horizontally comparing the sustainability indices through a “benchmarking” activity.
Environmental benchmarking is a management tool developed in the United States in the early 1980s [
1]. In general, benchmarking means getting closer to the process of understanding and adapting best practices, by oneself or by other organizations, in order to improve business performance [
2]. This process develops through a close comparison with the competition and is, therefore, a useful tool designed to strengthen the company’s competitiveness. One of the most innovative corporate environmental management tools is environmental benchmarking. The objectives of environmental benchmarking aim to: improve the environmental performance of a company or a sector and therefore relations with stakeholders [
3]; set objectives for new environmental performance, improve production processes, management and human resources [
4]; promote competitiveness between companies in the areas of the environment, energy, safety and health [
5]; provide companies with support for investment decisions in various areas [
6]; enhance the information that companies already prepare for legislative obligations [
7]. Recently, some organizations have moved towards the application of benchmarking techniques to the environmental field as well [
8]. This declination of the tool is generally used by trade associations or industrial districts to identify, analyse, adapt and share the best industry practices available and already implemented in cases of excellence [
9]. One of the first examples of environmental benchmarking has been applied to the ceramic industry in Italy, where the association of ceramic tile producers (Confindustria Ceramica) has promoted the industry-average environmental product declaration (EPD) as a way of promoting the environmental performance achieved by the sector at international level [
10]. The EPD is a voluntary report prepared according to international standards (ISO 14025:2006) that highlights the environmental performance of a product or service [
11]. The measurement of these performances is carried out using the Life Cycle Assessment (LCA) methodology. The industry-average EPD of Italian ceramics is, therefore, an important benchmarking tool as it represents the environmental impact of the production of Italian ceramic tiles. However, the industry-average EPD brings together some important steps in the production process in a single module: raw materials supply, transport up to the factory plant, manufacturing processes and waste processing. Such aggregation does not allow for a more detailed analysis of some important phases of the production process which can potentially have a significant environmental impact. Finally, there is still a lack of indicators of economic and social impact in order to include all three pillars of sustainability from a holistic perspective.
Benchmarking can be considered a systemic learning process based on the continuous comparison of the operating methods of an organization with those of other operators in the same or related sectors. Benchmarking uses a series of indicators (benchmarks) that are the performance standards suitable to identify practices that lead to higher performance to become the new best in class [
12]. Benchmarking suggests strategies for achieving performance improvement. Therefore, the main objective of benchmarking is to identify areas for improvement and to stimulate change [
13]. This change can be achieved by identifying and adopting “best practices.” In fact, the advantage of Benchmarking is that, through this operating mode, it is possible to identify the practices that lead to a higher performance and integrate them, after appropriate adaptations, with one’s own organization [
14]. Benchmarking is therefore an effective way to photograph and conduct an in-depth analysis of the world outside the organization to find a better alternative, a reference point for measuring or evaluating something but it is not an attempt to invent something new.
They can be of two types: quantitative (e.g., time, weight, cost, etc.) but also qualitative (quality of performance: represent value judgements about the conditions and objectives of effectiveness of the analysed variable and for this reason they are delicate and difficult to determine and/or detect.) [
15]. Benchmarking are useful for understanding and comparing the various processes of different companies or business units; they must be representative and evaluated through standardized indicators and observations. The standardization of indicators is fundamental in order to be able to assess the various characteristics of the processes under analysis in a comparative manner. All participants in the comparison will thus be able to compare the profile of the various processes in a standardized way, using unambiguous quantitative indicators. Benchmarking, therefore, uses indicators, also defined as performance standards, creating a comparison for the identification of best practices, in order to define a new best in class standard. For example, the construction industry is increasingly sensitive to requests for environmental performance documents for products used in buildings. Building certification organizations and procedures such as Leed (USA), BREEAM (English and Scandinavian), DGNB (German) and HQE (French) are integrating environmental sustainability parameters based on Life Cycle Assessment analyses [
16].
Therefore, in this context, we can consider benchmarking as a valid sustainability management tool that allows to help an organization to continuously improve its processes by learning from the experience of others through specific indicators of reference. Benchmarking also prevents the company from institutionalizing rituals and procedures that have contributed to success in the past but which in a rapidly changing world require continuous evolution.
Sustainability for any type of enterprise and organization can be defined according to the concept of the Triple Bottom Line (TBL), coined by John Elkington [
17]. Elkington argues that companies should work simultaneously on three different budget lines: the typical one, based on profits and losses, the one linked to civil society and the one linked to the environment. In other words, the sustainable development of a company is the process of continuous improvement of its economic (profit), environmental (planet) and social (people) performance and sustainability is nothing more than the result of managing this process. From this point of view, it is essential for any organization to define long-term and very long-term objectives first of all but it is equally important to continuously measure the distance from these objectives and the consistency of its actions. Measuring and managing sustainability thus become fundamental steps in the pursuit of a corporate strategy [
18].
Therefore, for the organization, the first step in the definition of a policy aimed at sustainability is the mapping of all the factors that actually or potentially affect the selectivity in order to define the improvement objections aimed at minimizing the resources used and/or maximizing value [
19]. The most complex part of this process concerns the selection of appropriate indicators to monitor performance against the objectives and performance levels that the organization wants to achieve. These indicators are referred to as Sustainability Performance Indicators (SPIs), precisely because of their function and the key role they play in relation to the pursuit of sustainability strategies [
20]. In line with the three pillars of sustainability, the SPIs should also cover the environmental, economic and social aspects of sustainability. In more detail:
Environmental performance indicators (KePIs) [
21]: Energy consumption, Global warming, Human toxicity, Air pollution, Ozone depletion, Resource depletion etc.;
Microeconomic performance indicators [
22]: Income from sales, Value added, Gross operating profit (Ebitda), Cash flow, etc.;
Social performance indicators [
23]: Community engagement, Access to resources, Social responsibility, Fair salary, Hours of work, etc.
A way to determine the sustainability performance indicators of a product/process is the Life Cycle Sustainability Assessment (LCSA), which measures the performance of a product/process with respect to TBL [
24]. The LCSA is an interdisciplinary integration framework of different models rather than a model in itself. Indeed, it combines three different tools for environmental (LCA—Life Cycle Assessment) [
25], economic (LCC—Life Cycle Costing) [
26] and social (S-LCA—Social Life Cycle Assessment) [
27] impact assessments. The LCA, LCC and S-LCA results will be discussed in
Section 3.1,
Section 3.2 and
Section 3.3 respectively.
Currently there is no real application approach, in fact, the implementation attempts concern the selection of the three different models (LCA, LCC and S-LCA), which usually takes place according to the sustainability objective to be achieved with a bottom-up approach.
In the European manufacturing context, the Italian ceramic industry is one of the sectors most aware of environmental sustainability [
28]. Various initiatives have been undertaken over the years at the level of the production sector. In addition to the certification activities and sustainability policies developed by individual companies, the Italian ceramics sector carries out collective projects and initiatives, with reference to the district of Sassuolo, the territorial area between the provinces of Modena and Reggio Emilia (northern Italy) where the greatest presence of ceramic factories is concentrated [
29]. For over 40 years, the Italian ceramic tiles industry has held international leadership in terms of quality and value. In 2016, this sector consisted of about 147 companies employing 8956 people for a production of 416 million square metres. The total turnover thus exceeded 5.4 billion Euros, of which approximately 4.6 billion Euros derived from exports (equal to 85% of turnover) and 829 million Euros from sales on the national territory [
30].
The main type of production in the Italian ceramic industry is porcelain stoneware; in 2017, 422 million square metres were manufactured, representing 86% of total production [
30]. Porcelain stoneware is a product with a high sintering index obtained from natural raw materials (illitic kaolinitic clays, sodium-potassium feldspars and feldspar sands) with a low chromophoric oxide content (iron and titanium) [
31] complete greification of the product allows very low porosity and many mechanical properties [
32]. The most recent and exhaustive studies on the sustainability of traditional ceramic tile production (with reference to the standard EN 14411–ISO 13006) are the environmental impact assessments (LCA), carried out on Portuguese [
33] and Spanish [
34] products. All these authors adopt as functional unit 1 m
2 of ceramic tiles and agree in concluding that the most impactful phase at environmental level is that of manufacture (cradle-to-gate). Instead, there is no evidence in the scientific literature of economic (LCC) and social (S-LCA) impact studies on ceramic tiles. So, there is a lack of integrated analysis of the sustainability performance of ceramic tile production.
Based on this theoretical framework, we formulate the following Research Questions (RQ 1 and RQ 2):
RQ 1: Can LCSA analysis of the environmental, economic and social performance of leading firms in a sector define a framework of Sustainability Performance Indicators (SPIs)?
RQ 2: Can the Sustainability Performance Indicators (SPIs) framework obtained with the LCSA be considered a valid benchmark for the ceramic sector?
In order to answer these research questions, this paper is aimed to pursue the objective of defining a set of environmental, economic and social performance indicators for a representative sample (15%) of Italian porcelain stoneware tile production, manufactured by the leading firms. The purpose of all these indicators is to build a benchmarking of Sustainability Performance Indicators (SPIs) for porcelain stoneware and to fill in the lack of indicators of economic and social impact for the ceramic sector.
4. Sustainability Performance Indicators (SPIs) Framework
The Italian ceramic tile industry concentrates 80% of its production on an inter-municipal area of about 350 km
2 known as “the ceramic district of Sassuolo”. In 2017, 145 Italian ceramic companies produced 422 million square metres of ceramic tiles, employing around 20,000 people. Of these 338 million square metres were exported to foreign markets [
40]. The strengths of the Italian ceramic district are the ability to innovate and compact supply chain. It is in fact the continuous innovation in materials, design and product characteristics that has allowed us to reposition production firmly on the market segments with the highest added value and the lowest rate of competition, expanding the range of use of ceramics (indoor or outdoor and no longer just for bathrooms and kitchens). This innovative capacity is achieved thanks to a complete local supply chain with a strong capacity for interaction between the players who are part of it, from large companies to niche ones. The propensity for innovation of the Italian ceramic industry has made this sector a world reference in terms of technologies (plants and machinery), materials (glazes and inks for decoration, adhesives and additives for laying ceramic tiles) and design (Italian excellence fashion) [
55].
At the same time, the Italian district has also developed an avant-garde regulatory framework in the field of the environment, health and safety of workers, which has become the reference for other countries with a great ceramic tradition in Europe (such as Spain and Portugal) and around the world [
56]. Therefore, the world’s ceramic producers refer to the Italian ceramic district to acquire the best technologies, materials and the most advanced organizational procedures for manufacturing and logistics. The companies of the district have also enhanced the “made in Italy” in terms of social responsibility, thanks to the development and adoption of numerous best practices in manufacturing aimed at saving the environment and the territory [
57]. In this context, the Italian ceramic industry is already a global reference point for technological innovation, design and environmental regulations, so the environmental and socio-economic assessment of a representative sample of ceramic tile manufacturers of porcelain stoneware in the district of Sassuolo, is a significant benchmark because it can provide a quantitative representation of the best current technologies in this industrial field.
In order to define reference values in terms of sustainability indices for the production and use of porcelain stoneware tiles, after having carried out the analyses to assess the impact on the population of tile producers taken from the sample, the calculation was repeated by changing the reference flow: from the total production (52,455,661 m2) to 1 m2 of ceramic tiles.
Table 9 crosses the environmental impacts, subdivided by impact category, with the three main phases of the production process: procurement of raw materials (for ceramic bodies and glazes), manufacturing (production and packaging), use and disposal (distribution, installation, use and end of life). The high level of detail of these indicators (impact category for each stage of the process) and their reference to 1 m
2 of porcelain stoneware tiles, allows us to consider them as effective Environmental Performance Indicators (KePIs). In addition, the results related to the damage assessment (a) and single score (b) are shown in
Table 10, with respect to 1 m
2 of stoneware tiles in order to consider also the endpoint indicators as KePIs from an endpoint perspective.
As in the case of environmental impact, the reference flow has also been changed in the case of economic impact. The new LCC calculation made it possible to determine internal costs (broken down by cost factors) and externalities (broken down by impact categories) for 1 m
2 of porcelain stoneware tiles. The new microeconomic performance indicators and externalities are shown in terms of internal costs (
Table 11) and externalities (
Table 12). As far as external costs are concerned, the results obtained from the processing of the economic performances of the manufacturing companies on a sample basis, mediate very different results. In fact, operational efficiency can be very different even between companies in the same industry and in the same district and this, of course, has an impact on the cost structure. For example, the purchasing power of factors of production (raw materials and labour) can differ according to company size and production volumes. On the contrary, external costs can be considered representative because they relate to the technologies used and the production process, which are standardized for the entire Italian ceramic industry.
With regard to the social dimension, the social performance indicators were determined at the midpoint level and endpoint level (
Table 13); this is a preliminary assessment that will be investigated in more detail in further development of the study.
For the strategic planning of sustainable development, that is, to include the three dimensions of sustainability within the business model of each company, it will be necessary to plan and implement an action of engagement of shareholders, managers and stakeholders to set sustainability objectives (in the three dimensions: environment, economy and society) with respect to SPIs [
20].
The world ceramic industry shows a tendency to organize itself in supply chains, clusters and districts, the district of Sassuolo in Italy and that of Castellón in Spain, are the most obvious paradigms of this trend for their production capacity and technological innovation. Other important ceramic clusters are located in Santa Catarina (Brazil), Monterrey (Mexico), Foshan (China), in addition to the cluster that is emerging between Tennessee and Kentucky (USA) thanks to the implementation of production units of Italian ceramic companies established to meet the strong demand for tiles in the American market. In common among these ceramic supply chains are the availability of raw materials (clays, feldspars, sands), abundance of water, ease of settlement and high demand for construction goods. Within these industrial networks,
knowledge sharing [
58] is widespread, that is, the exchange and accumulation of technical and managerial knowledge at district level. This creates a so-called “contextual knowledge” [
59], that is, the basic knowledge of the district, which has also been the basic prerequisite for the construction of this benchmark of sustainability performance in the ceramic sector. This “stock of knowledge” [
60] can then spread among district operators through direct observation for imitative purposes [
61] to identify opportunities for growth and improvement and to set new targets for sustainability performance and best practices observed at sector level can be adapted and incorporated into individual company processes. In this way, the proposed framework can be a tool to support decisions by encouraging benchmarking between companies in the sector and the development and promotion of best practices. For example, when choosing alternative technological solutions, different organizational systems or alternative raw materials and supply conditions, the individual company can compare itself with the sustainability performance of the sector and decide whether to align itself with this target or whether to encourage further improvement. Finally, public institutions can also use the sustainability benchmark to support the definition of new industrial and social policies or the updating of existing ones.
5. Discussion
In this research, an in-depth environmental, economic and social impact assessment study was carried out, using the tools of the Life Cycle Sustainability Assessment (LCSA). Compared to other studies carried out on ceramic tiles, in this case, the inventory analysis separated the production process into phases in order to consider the effect that each production factor can have on overall sustainability in accordance with the principles of the TBL (Triple Bottom Line). In response to Research Question 1 (RQ 1), this methodological approach, which is much more detailed than other studies conducted previously, was aimed at quantifying sustainability performance indicators with the best possible degree of accuracy in order to create a benchmark framework for the ceramic industry, not only in Italy.
It is believed that the level of detail adopted is important above all for the final result because the input factors (raw materials for ceramic bodies and glazes) are variables that can change significantly for technological and market reasons. Indeed, the composition of the ceramic bodies can be changed according to the volatility of raw materials prices and the substitution of one raw material by another can radically change the transport mix and thus the overall environmental impact. Similarly, technological innovation is pushing companies towards the complete digitalisation of glazing and decorating processes. This will involve the use of inks and glazes that are no longer water-based but organic-based, with a consequent increase in the emissions of volatile organic compounds (VOCs) during the firing of the tiles due to the decomposition of solvents.
Therefore, the results obtained, based on a representative sample of the production of porcelain stoneware tiles, may constitute a reference point for possible future scenarios such as, for example, plant variations, changes in technologies and processes or changes in raw materials or logistical solutions, providing positive answer to the Research Question 2 (RQ 2). Comparison with a benchmark framework can provide decision-makers with useful information to guide strategic and investment choices based on the environmental and socio-economic impacts of the alternative options considered. In this regard, it is important to underline that LCSA’s tool is not only useful for the assessment of current processes but it is also an eco-design tool to predict the sustainability performance of different operational options. To use this benchmark, individual companies will have to carry out an internal assessment using the same analytical tools and following the same methodology used in this study, albeit within the scope of international ISO standards. This approach could be an obstacle in the adoption of the model, not so much for “leading firms” as for “small firms”, certainly less endowed with resources (including human resources) and skills to implement this sustainability analysis. However, as always happens in industrial districts, smaller companies follow sector leaders in innovation when technologies are consolidated and and can be more easily diffused.
Environmental impact data have been integrated with economic impact data (internal and external costs) and social impact data, contributing to a better quantification of the level of sustainability that the production of porcelain stoneware tiles has reached in Italy. The representativeness of the sample of producers analysed and the final adoption of the functional unit of 1 m2 of porcelain stoneware, allows us to consider the indices we have calculated as a sustainability benchmarking for this type of ceramic production. In fact, the unit of measurement of the square metre is the most widely used parameter of comparison among operators in the ceramic industry worldwide to relate results and performance of both a technological and economic and financial nature. Therefore, the adoption of m2 as a functional unit is intended to adopt the same language as the sector’s operators and therefore to facilitate the comparison of sustainability performance.
The study showed that, overall, the greatest environmental impact, even in terms of externalities, is attributable not only to the production process in the strict sense but also to the process of distribution of the finished product to users, as well as to the raw materials procurement system. This shows that in the supply chain, the logistics system upstream and downstream of tile manufacturers presents critical environmental issues and therefore opportunities for improvement [
62]. On the contrary, the production process (from the gate-to-gate) is standardized and has already achieved good performance in terms of sustainability with proven technologies. This result contributes to broadening the knowledge on the impact of ceramic tile production compared to the results shown in the most recent literature [
43,
44].