*4.3. Cis-Element Analysis of Putative Promoter Regions*

To investigate *cis*-elements in the promoter regions of the identified genes, we downloaded the genomic DNA sequences upstream from the kiwifruit database to search the initiation codon (ATG) of each gene [54]. The putative *cis*-regulatory elements in the promoter regions sequences were analyzed via the PLACE database (http://www.dna.affrc.go.jp/PLACE/).
