Search Results (5)

This quantitative study explored the factors influencing pro-environmental behavior (PEB) among hotel guests by integrating the Theory of Planned Behavior (TPB) with additional constructs. Data were collected from a sample of hotel guests through surveys and analyzed using both SPSS for inferential statistics and Partial Least Squares Structural Equation Modeling (PLS-SEM) for structural equation modeling. The analysis involved the assessment of measurement and structural models to ensure reliability and validity. The results revealed significant relationships between attitudes, subjective norms, perceived behavioral control, and behavioral intention toward PEB. Additionally, environmental knowledge and normative beliefs were found to play critical roles in shaping guests’ intentions. Using both SPSS and PLS-SEM provided a comprehensive understanding of the factors affecting PEB, confirming the proposed hypotheses and offering insights for promoting sustainable practices in the hospitality industry. Full article

This study explores the influence of host–guest interaction on tourists’ pro-environment behavior. On the one hand, the experience attribute of host–guest interaction’s influence on tourists’ experiential value is sorted out. On the other hand, the relationship attribute of host–guest interaction’s activation effect on tourists’ personal norms is identified. Based on social exchange theory and normative activation theory, a structural equation model was established to depict the transmission mechanism from host–guest interaction to tourists’ pro-environment behavior. The data were collected from tourists in Taishan National Forest Park (n = 499). The results indicated that host–guest interaction quality activated tourists’ personal norms through consequence awareness, thus promoting tourists’ pro-environment behavior. Meanwhile, the quality of host–guest interaction positively influenced tourists’ pro-environment behavior through emotional experience value. Host–guest interaction quantity promoted tourists’ pro-environment behavior by activating personal norms through responsibility ascription. In addition, although frequent host–guest interactions can enhance the social experience and functional experience value of tourists, the latter two cannot stimulate tourists’ pro-environmental behavior. This study provides practical implications for promoting the sustainable development of national forest parks. Full article

To develop the hotel industry’s competitiveness, research on satisfaction and revisit intentions has always been important. More research has recently focused on guests’ pro-environmental behaviors and low-carbon management in the hotel industry. This research creates a recreationist-environmental fit satisfaction-revisit intention model based on the recreationist-environmental fit theory. This study surveyed seven green-standard hotels in Sanya, China, and tested the moderating effect of guests’ environmental behavior on their satisfaction and willingness to revisit. Self-administered questionnaires were distributed to respondents who had visited the surveyed green-standard hotels. Two hundred and forty-five valid questionnaires were collected with the hypotheses developed and examined using the SEM and HMR methods. The results indicated that the suitability of a leisure environment could positively impact guest satisfaction, which positively affected their willingness to revisit. In addition, this study proved the moderating effect of guests’ pro-environmental behaviors between satisfaction and revisit intentions. Full article

There are about 47,000 hotels in the United States that spend an average of $2200 per room on energy annually. Studies found that hotel guests’ energy consumption behavior is one of the key reasons that affects hotel buildings’ energy consumption. However, there has been little research study that provides efficient energy-use reduction interventions based on guests’ energy-related behavior in hotel buildings. To address this research gap, this research study aims to develop an integrated energy-use framework in four steps: (1) integrating four energy-related behavior models (i.e., Motivation-Opportunity-Ability, Norm Activation Model, Theory of Planned Behavior, and Pro-environmental Behavior); (2) developing a set of hypotheses and their relevant measures to examine the relationship between the energy-related behavior models and hotel guests’ energy-use behavior; (3) conducting an energy-use survey to analyze the effect of each determined measure on hotel guests’ energy-use behavior; (4) analyzing the energy behavior data to identify energy-use behavior of hotel guests in hotel buildings; (5) analyzing the energy behavior data to identify energy-use profiles (i.e., Prone, Indifferent, or Resistant to Change) of hotel guests in hotel buildings. In this study, Prone to Change refers to good energy consumption behavior, Indifferent to Change refers to moderate energy consumption behavior, and Resistant to Change refers to bad or dark energy consumption behavior. From the energy-use survey, 370 responses were collected. Then, the 370 responses were analyzed to identify the energy-use profiles of hotel guests. The results from the analysis indicated that 168 out of 370 (45%) respondents have Resistant to Change energy-use profile, 146 out of 370 (40%) respondents have Indifferent to Change energy-use profile, and 56 out of 370 (15%) respondents have Prone to Change energy-use profile. The findings can provide decision-makers in hospitality industry with a better understanding of their guests’ energy-related behavior; and accordingly develop effective interventions to reduce energy consumption in hotel buildings. Full article

The aim of this study was to investigate guest profiles at a hotel that has created a best-practices water management model to determine how different types of guests contribute to saving water during their stay. To do this, we analyzed levels of environmental awareness and pro-environmental behavior among the guests. Information was gathered through 648 structured surveys with guests at Hotel Samba in the Spanish seaside resort of Lloret de Mar between September 2015 and August 2016. Cluster analysis revealed four profiles of guests with different sociodemographic characteristics and different levels of awareness and proactivity in relation to water conservation. We combined our findings to develop a framework that illustrates how the two dimensions of environmental awareness and pro-environmental behavior are related in this setting. This article provides new insights into how hotel guests’ environmental awareness and engagement can influence a hotel’s water-saving efforts. These insights should help hotel operators to devise new, guest-centered strategies for saving water. Full article