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J. Theor. Appl. Electron. Commer. Res. 2017, 12(2), 21-36; https://doi.org/10.4067/S0718-18762017000200003
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article pdf uploaded. 25 September 2020 08:04 CEST Version of Record https://www.mdpi.com/0718-1876/12/2/9/pdf
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