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Journal: J. Theor. Appl. Electron. Commer. Res., 2024
Volume: 19
Number: 108

Article: Exploring Consumer Acceptance of AI-Generated Advertisements: From the Perspectives of Perceived Eeriness and Perceived Intelligence
Authors: by Chenyan Gu, Shuyue Jia, Jiaying Lai, Ruli Chen and Xinsiyu Chang
Link: https://www.mdpi.com/0718-1876/19/3/108

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