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J. Theor. Appl. Electron. Commer. Res. 2013, 8(1), 1-16; https://doi.org/10.4067/S0718-18762013000100002
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article pdf uploaded. 25 September 2020 12:12 CEST Updated version of record https://www.mdpi.com/0718-1876/8/1/2/pdf
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