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J. Theor. Appl. Electron. Commer. Res. 2014, 9(2), 34-47; https://doi.org/10.4067/S0718-18762014000200004
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article pdf uploaded. 25 September 2020 07:59 CEST Version of Record https://www.mdpi.com/0718-1876/9/2/10/pdf
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