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Journal: Algorithms, 2023
Volume: 16
Number: 396
Article:
Recency, Frequency, Monetary Value, Clustering, and Internal and External Indices for Customer Segmentation from Retail Data
Authors:
by
Henrique José Wilbert, Aurélio Faustino Hoppe, Andreza Sartori, Stefano Frizzo Stefenon and LuÃs Augusto Silva
Link:
https://www.mdpi.com/1999-4893/16/9/396
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