Double Screen Innovation: Building Sustainable Core Competence through Knowledge Management

How to exploit the precipitated internal and external knowledge to build dynamic capability in the era of big data remains a big challenge for innovation and business sustainability. This paper documents a novel perspective to address this challenge by exploring the double screen innovation knowledge management practice in Commercial Aircraft Corporation of China Ltd. (COMAC). Drawing from the literature on knowledge management and knowledge-based view, this paper elaborates how the new type of knowledge management practice represented by the case of Double Screen Innovation (DSI) in COMAC could help enterprise build sustainable core competence, which provides new perspective for multi-level knowledge management towards business sustainability. DSI, as a novel way of knowledge management, optimizes the micro-level knowledge co-creation and sharing and macro-level organizational learning mechanisms to accelerate the knowledge accumulation and dissemination within the organization. The process of knowledge creation, transformation, and application helps to integrate and transform big data into useful business information, thus provides an endless driving force conducive to the establishment and promotion of the core competencies of enterprises.