Socio-Economic Factors Influencing Travel Decision-Making of Poles and Nepalis during the COVID-19 Pandemic

Abstract

This study aimed to present the socio-economic conditions, during the COVID-19 pandemic, and their effects on travel decision-making. Data were collected in January and February 2021 using an online questionnaire survey. We compared the data on personal attributes, socio-economic factors, and organizational-related factors of 957 Polish and 181 Nepalese respondents. We found that people would like to travel, even during the COVID-19 pandemic, in both countries; however, tourism in developed countries is expected to revive earlier than in developing countries. Tourists chose natural and rustic areas for travel destinations and family members and friends as travel companions in both countries. Similarly, the use of travel agencies decreased significantly as compared to before the COVID-19 pandemic in both countries. Levels of income and travel motivation were observed to be different between the two countries. Respondents from both countries similarly believed that the overall cost of travel had increased during the pandemic. Therefore, policymakers and authorities of tourism destinations should jointly introduce discounted or subsidized packages targeting family members.

1. Introduction

On 7 January 2020, the World Health Organization (WHO) announced the coronavirus to be the cause of pneumonia cases in China. The infection became known as Coronavirus Disease 2 (SARS-CoV-2) with severe acute respiratory syndrome, and the illness was termed COVID-19 [1]. After the disease spread to 114 countries, the WHO declared COVID-19 a pandemic on 11 March 2020 [2]. As of 12 August 2021, the WHO recorded 204.6 million patients worldwide had contracted the SARS-CoV-2 virus, of which 185.1 million have recovered and over 4.3 million have died [3,4]. As the world battles the COVID-19 pandemic that has now spread to 206 countries as of this writing, the tourism sector is facing its biggest crisis [1].

The COVID-19 virus has considerably influenced global tourism. Travel restrictions and border closures have been introduced in many countries and regions to limit the spread of COVID-19 [5]. Richter [6] suggests that the emergence or re-emergence of infectious diseases is among the consequences of global tourism and mobility. Urbanization and globalization spreads the virus rapidly [7], and tourism plays a role in exacerbating the ensuing public health crises. Therefore, identifying and quantifying the perceived risks and social costs of tourism during the COVID-19 pandemic is crucial to minimize the negative effects of tourism on target cities and regions [3]. Lockdowns have also caused extreme economic difficulties for tourism operators [4], and their attempts to make up for the financial losses may affect customers’ willingness to use their services. In this context, exploring travel behavior is important for both developing and developed countries. Tourism enterprises that rely on themselves and innovate to create services and products adjusted to new customer needs and preferences have a better chance to survive [8].

In 2020, the global number of tourist trips dropped by between 60% and 80% [4,9]. The United Nations World Tourism Organization forecasted the number of tourists to increase in the second half of 2021 as vaccinations in many countries have started, and vaccinations might increase people’s confidence to travel [3,9]. However, the new disease variants, which have appeared in many countries, are challenging. The management and sustainability of tourism are important during and post-pandemic. The development of tourism during the pandemic impacts the management of tourism resources so that economic, social, and aesthetic needs are met simultaneously with care for life protection systems and ecological processes [10]. Sustainable tourism during the COVID-19 pandemic is also a management method connecting tourism resources, community members, and other stakeholders [11]. Moreover, maintaining the connections between destinations and tourists primarily depends on the latter’s willingness and ability to travel. Exploring their decision-making process helps tourism stakeholders and policymakers devise strategies.

During the COVID-19 pandemic, determining the factors related to decision-making on tourist trips, including the choice of destination, is crucial, especially for marketing strategists. These factors can be grouped into recreational, social (changes in the environment, emotional, participation), cognitive, self-realization, organizational, economic, and health.

Various studies have explored tourism during the COVID-19 pandemic. In the 21st century, the tourism sector is a global business that needs global collaboration. Therefore, comparative studies between countries are necessary to understand the level of willingness to travel and travel decision-making in order to to revive the tourism industry. However, to the best of the authors’ knowledge, only one comparative study was conducted between Poland and the U.S. [12]. As this study was conducted between developed countries, other exploratory studies between developed and developing countries are necessary to make sound tourism policies by mitigating the risks in both types of countries [13]. Thus, we chose Nepal and Poland to represent developing and developed countries, respectively, for this study. We chose Poland and Nepal because, first, we wanted to compare the opinions of the respondents between developed and developing countries. Second, the COVID-19 infection in both countries peaked in October and November 2020 and started falling significantly in December and January. This means that both countries faced a similar situation during the pandemic. Based on our descriptive data analysis, we present some policy implications.

2. Literature Review

A new trend, virtual tourism, also appears in the tourism industry. Virtual tourism has a strong influence on people’s on-site destination choices and can be used as both an effective marketing tool to promote destinations and a platform to sell souvenirs and products [14]. However, we do not discuss virtual tourism in this study because it is beyond our objective.

Different factors influence tourists’ travel decisions during the pandemic; however, we supposed that tourists’ decision-making was primarily determined by sufficient information availability, travel behaviors, overall travel safety, and other factors [13,15]. Based on these assumptions, we conducted a literature review and integrated the findings in

Table 1. Literature review.

Main Topic	Sub-Topics	Key Words	Publication
Information/promotion	Travel motivators	Health crisis, social media, online reviews (eWOM), DMOs, media sensations	Uğur and Akbıyık (2020) [16], Yu et al. (2020) [17], Westcott et al. (2021) [18] Nilashi et al. (2021) [19], Chung et al. (2015) [20], Junxiong et al. (2021) [21], Zheng et al. (2020) [22]
Travel behavior	Decision-making	Travel decision process, planning, and cancelation	Uğur and Akbıyık (2020) [16], Smallman and Moore (2010) [15], Karl et al. (2020) [13], Zhou et al. (2020) [23], Nikiforiadis (2020) [24], Wen et al. (2021) [25]
	Travel motivation	Intentions to travel, travel experiences, consensus	Smallman and Moore (2010) [15], Roman et al. (2020) [12], Karl et al. (2020) [13], Arbulú et al. (2021) [26], Abdullah et al. (2020) [27], Yang et al. (2021) [28], Zhou et al. (2020) [23], Wen et al. (2021) [23,25], Zheng et al. (2020) [22], Sönmez and Graefe (1998) [29], Joo et al. (2021) [30]
	Transportation	Modes of transport, travel distance, alternative means of transport	Roman et al. (2020) [12], Anwari et al. (2021) [31], Abdullah et al. (2020) [27], Yang et al. (2021) [28], Polukhina et al. (2021) [32], Moriarty et al. (2020) [33], Zhou et al. (2020) [23], Nikiforiadis (2020) [24], Wen et al. (2021) [25], Awad-Núñez et al. (2021) [34]
	Destination selection	Travel decision, crisis, destination selection, tourism activities	Roman et al. (2020) [18], Polukhina et al. (2021) Ankomah et al. (1996) [35], Arbulú et al. (2021) [26], Mangrum and Niekamp (2020) [36], Cahyadi and Newsome (2021) [37]
Safety and security	Risk	Crisis situation, perceived risk	Yu et al. (2020) [17], Karl et al. (2020) [13], Arbulú et al. (2021) [26], Sönmez and Graefe (1998) [29], Joo et al. (2021) [30]
	Impact of COVID-19	Tourism and hospitality, projection	Gössling et al. (2021) [9], Qiu et al. (2021) [38]
	Safety measures	Hygiene and sanitation, smartphone apps, health protocols	Junxiong et al. (2021) [21], Awad-Núñez et al. (2021) [34], Kaushal and Srivastava (2021) [39], Dedeoğlu and Boğan (2021) [40],
Cooperation strategies	Disaster mitigation	Quarantine and post-pandemic strategies, tourism, and hospitality industry	Dedeoğlu and Boğan (2021) [40], Gruman et al. (2011) [41], Mair et al. (2016) [42]
	HR	Government subsidy, external support, HR development, staff commitments	Salem et al. (2021) [43] Kaushal and Srivastava (2021) [39], Dedeoğlu and Boğan (2021) [40], Cahyadi and Newsome (2021) [37]

Source: [12,13,14,15,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30,31,32,33,34,35,36,37,38,39,40,41,42,43,44,45,46]. Note: eWOM = electronic word of mouth, DMOs = destination management organizations, HR = human resources.

.

The spread of COVID-19 and governments’ lockdown measures almost stopped most of the tourism industries worldwide. The pandemic caused many of the world’s travel destinations to fully (32%) or partially (34%) close, resulting in an 87% decrease in international tourists’ arrival in January 2021, when compared with the same month of the previous year [4]. Entry restrictions and travel bans significantly impacted tourism-related stakeholders’ socio-cultural, economic, and psychological aspects. As a direct consequence of this situation, many people have either lost their jobs or had reduced working hours [16].

Traveling or staying at home during the pandemic received mixed responses from the public. Some people preferred to stay at home and strictly follow the quarantine measures to reduce the spread and contain the virus [17]. However, others tired of the continued lockdown and felt stressed about staying at home for a long period. The vaccination mandates in many countries are expected to significantly reduce the number of new infections, improve travelers’ confidence and thus increase tourism activity [1,4,18,44]. In this regard, the roles of recommendation agents, social networking websites, and online reviews, electronic word of mouth, work as motivational factors and encourage visitors to visit destinations by providing real-time information and proper guidance that help people make travel decisions [17,19]. Online and media reviews contribute to additional knowledge about destinations, which helps tourists make decisions [15,24]. Salem et al., [43] suggested that governments should boost the tourism and hospitality industries and their reputations through established advertising agencies and social networks, especially during the pandemic and post-pandemic.

Tourists’ decision-making processes are complex in both ordinary and difficult situations. The process involves determining where to go, why to go, how to go, and with whom to go, among others. It also consists of gaining a deeper understanding of destinations, summarizing growing trends, and confirming individual and collective activities at the destination [15]. Socio-demographic, psychological, and travel aspects and alternative destinations influence the travel decision process [13,23]. Social determinants, such as destination choice and tourism involvement, are also directly linked to deciding who accompanies them during travel [12]. Travel decisions are based on assessments of relatively high-risk decisions; that is, nobody knows how wonderful or terrible their trip will be until they experience it [15,17]. Because the COVID-19 situation is different from ordinary times, selecting a specific destination demands additional attention and care. The destination characteristics, number of new virus infection cases at the destination, available safety measures, travel risk perception, preferred travel mode, and tourists’ attributes, among other factors, directly affect the travel decision.

The choice of destinations is based on negotiation between the traits of the visitors and tourism destinations [13,35]. Many destination management organizations (DMOs) provide intangible destination features, such as information and photographs via social networking sites and destination information channels. If a DMO’s official website offers quality information, it will directly affect potential tourists’ decision-making processes and destination selections [20]. However, the traveling purpose and destination selection can differ based on the nature of one’s job and the necessity to move even during a pandemic. For instance, Mangrum and Niekamp [36] investigated the travel behavior of students during the COVID-19 pandemic and found that those who attended classes prior to early spring vacation were significantly more likely to return to campus after their scheduled spring vacation. Anwari et al. [31] found that because of the nature of their jobs, more men go outside of home for work and shopping, when compared with women. Anwari et al. [31] revealed that men reduced the amount of recreation travel but continued their work-related trips that were recommended by their offices even during the COVID-19 pandemic. In sum, people can freely choose their destinations based on the destinations’ attractiveness in normal conditions; however, during a pandemic, they had either limited or no choice of destination selection [12,26].

Traveling during a pandemic requires more special considerations, like safety, security, health care facilities etc., than during ordinary times [27]. The COVID-19 outbreak in January 2020 sparked an international public health emergency and challenged national health systems worldwide. The coronavirus became an important risk, particularly to vulnerable members of society, prompting the governments of both developed and developing countries to impose stringent measures to preserve lives and ease the mounting health constraints [45]. At that time, the tourism and hospitality industries had to follow the infection control measures and travel history tracking systems. As a part of the infection control measures, most travel destinations made compulsory the use of masks, sanitization, social distancing, having polymerase chain reaction (PCR) tests, and undergoing quarantine during the travel period [27]. Travelers were required to follow these control measures or were thoroughly monitored throughout their travel to avoid virus infection. Aside from these safety measures, different governments launched smartphone applications to locate one’s travel history. These applications function on Bluetooth, GPS, QR codes, and Wi-Fi to gather information. COCOA in Japan, Aarogya Setu in India, StayHomeSafe in Hongkong, NHS in the UK, Hamagen in Israel, WeChat and Alipay in China, Corona Data Donation in Germany, and ProteGO in Poland are some app examples that utilized tracking systems [46].

Moreover, transportation preferences during travel have changed significantly during the pandemic. Specifically, tourists avoid large public transport and prefer using small vehicles, which are ideal for either limited numbers of people or family purposes [12,21,28]. For instance, more than 30 million people took cruises in the year before the COVID-19 pandemic started [33]. At present, many people avoid using cruise ships because they are often a setting for outbreaks of infectious diseases as travelers remain in closed environments and have direct contact with others from diverse destinations [26,33]. By contrast, small vehicles, which are for family purposes or a limited number of people, are used by a growing number of people as a means of transport in many countries [12,28]. For instance, more people used private cars for a trip in Poland during the COVID-19 pandemic [12], and Junxiong et al. [21] forecasted that car travel would increase post-pandemic. Multiple studies have found that bike/scooter-sharing is emerging. A study in Greece found that the bike-sharing option became more attractive and important for safety during the pandemic; before the pandemic, people used to ride a bike as a means of entertainment, whereas now, it has become a means of travel. In China, those who like to visit tourist attractions mainly avoid public vehicles and use bikes where possible [25]. In Spain, the willingness to use bike-sharing or kick scooter-sharing increased by more than two-thirds, compared with before COVID-19 [34]. Similarly, bike and public transport were explored as complementary transports to mobilize tourists in U.S. urban environments [28]. In Russian rural tourism, however, contrasting viewpoints were found as compared to other countries. Polukhina et al. [32] found that rural tourists were not stressed by transport and enjoyed a rural lifestyle, ecology, nature rhythm, and social ties during COVID-19. From these findings, we can say that small vehicles are critical, and more people preferred them as a means of transport during the pandemic.

Safety measures at the destinations are another important factor to be considered for a successful travel decision. Because of the sensitive nature of the tourism industry, people try to cancel or postpone their trips as early as possible or almost on the same day when they receive news about the pandemic or any other kind of emergency at the destination [16]. The cancellation of pre-planned itineraries creates negative emotions, such as disappointment and anxiety, among tourists [17]. Alternatively, if tourists feel unwelcomed when visiting a foreign country, the destination may lose the opportunity to host the tourist in the future [22]. In this situation, the performance of tourism enterprises and the destination’s image are important to keep tourists motivated, satisfied, and safe throughout their travels. To address the different issues that are already experienced and may occur, Kaushal and Srivastava [36,37,38,39] suggested that each tourism and hospitality industry should prepare in advance. A dedicated task force that motivates tourists and ensures their safe and secured travel during the pandemic is necessary [17]. A study of Bulgarian visitors revealed that sanitation and cleanliness determine where tourists stay [40]. Similarly, in other studies, hygiene and sanitation recurred as a sub-theme [39,41].

Peoples’ travel decisions during the pandemic are also determined by their travel risk perception; based on the level of perceived risk, they change or postpone their travel plans accordingly [22]. Therefore, tourism and hospitality entrepreneurs should aim to minimize risks to tourists. If a noticed threat cannot be dispelled appropriately, the management of destinations should take countermeasures to promote emotional security [30]. Since news and social media directly impact people’s perception of risk and their travel decisions [22], promotion through these channels could be more effective but needs to touch upon the emotional state of potential tourists. A lack of proper and timely communication with the public, media sensationalism, and weak disaster-management plans spoil a destinations image. These factors also change tourists’ behavior, especially during crises and disasters [12,42]. Moreover, the misleading information flow and media bias also demotivates visitors to travel. For instance, parroted media sensationalism like “Chinese virus carrier” by a political leader in the U.S. affected Chinese travelers’ mental well-being. They were even physically attacked in foreign countries [22,24]. Therefore, these kinds of public statements should be discouraged as early as possible. A survey conducted in India presented mixed responses about mass media; whereas some media organizations have raised awareness of the spread of COVID-19, others have downplayed it to be more impartial [39]. Therefore, if the media delivers positive information, travel resilience is maintained during and after the pandemic, while negative news can hinder travel to a destination.

Tourism and hospitality businesses depend on visitation patterns; decision-makers make significant efforts to attract tourists to sustain the businesses and increase the industries’ effects on multipliers. Travel restrictions at the national or international level, such as border closures, cancelation of events, and quarantine, have hindered tourism and hospitality industries [9,38]. However, with vaccination, many countries have opened their tourism destinations and allow visitors to enter with a vaccine passport or a negative PCR certificate. This will increase the number of domestic tourists [44]. A similar case was reported in Indonesia by Cahyadi and Newsome [37]. Furthermore, during the pandemic, nature tourism, like surfing, generated significant economic activity, and surfers were open to supporting and paying for sustainable tourism offers [47].

In summary, from the literature review, we found that many studies were conducted on tourism focusing on the impact of COVID-19 and other different crises. However, exploratory research on tourists’ decision-making is lacking. Therefore, we conducted a comparative study between Poland and Nepal.

3. Methods

When people’s movements and daily lives in both countries were becoming normal amid the COVID-19 pandemic, we conducted diagnostic surveys in both countries in January and February of 2021. The contents of the questionnaire were divided into personal attributes, socio-economic, and organizational factors. Specifically, we asked whether they were willing to travel during COVID-19, mode of transport preferences, reasons for traveling and not traveling, travel agency usage, etc. Some items were measured using five-point Likert scales, whereas destination selections and mode of transport preferences were multiple-choice, and income-related factors were measured continuously.

Respondents were 1012 individuals from Poland (957 qualified for the research) and 362 individuals from Nepal (181 qualified). Respondents were selected using snowball sampling. The survey was conducted using Google Forms, and only the responses of the people who had access to the internet were included in this survey. Owing to the different access of residents to the internet, a similar number of respondents could not be obtained in both countries. Incomplete/insincere responses were excluded from the analysis. Participation was voluntary and only the accumulated data were analyzed and presented.

Table 2. Respondents’ characteristics.

Specification		Poland (%)	Nepal (%)
Sex	Female	66.2	24.3
	Male	33.8	75.7
Age (years)	<19	0.6	1.1
	20–29	60.9	50.8
	30–39	10.1	29.8
	40–49	21.7	12.2
	≥50	6.7	6.1
Education level	Secondary	3.1	5.0
	High school	36.4	21.0
	Bachelor’s	8.2	44.7
	≥Master’s	52.4	29.3
Employment status	Retired pensioner	2.0	2.8
	Manual worker	3.4	1.1
	Professional worker	42.7	35.9
	Student	47.4	22.1
	Business owner	3.8	13.3
	Unemployed	0.7	4.4
	Others	0.0	20.4
Income of one family member	<PLN 1000/NPR 15,000	4.7	35.4
	PLN 1001–PLN 1500/NPR 15,001–NPR 25,000	14.1	13.8
	PLN 1501–PLN 2500/NPR 25,001–NPR 35,000	31.3	9.9
	PLN 2501–PLN 3500/NPR 35,001–NPR 45,000	20.2	7.2
	>PLN 3500/NPR 45,001	29.7	33.7

Source: own research. Note: 1 USD = 120.8 NPR and 3.97 PLN (as of 12 October 2021).

presents participants’ characteristics.

4. Results

Figure 1 shows that respondents indicated difficulties related to traveling. Only 20% of respondents from Poland thought traveling was hard or very hard, whereas 59% of their Nepalese counterparts thought it was hard or very hard.

Figure 2 presents respondents’ willingness to make travel plans during COVID-19 by the country of origin. More respondents from Nepal than Poland indicated they were not willing to travel during COVID-19. Specifically, only around one-third of the respondents from Nepal were willing to travel, whereas the percentage was almost 80% from Poland.

Figure 3 presents the reasons for the lack of willingness of Nepalese respondents to make travel plans during the COVID-19 pandemic. For them, the major reasons were concerns about the virus, being on a limited budget, or having to work.

Figure 4 illustrates respondents’ willingness to make travel plans during the COVID-19 pandemic depending on income. The different income levels of Nepalese respondents indicate varying willingness to make travel plans; this was not the case for Polish respondents. The percentage of Nepalese respondents who indicated their willingness to travel was lower for those with an income level of < NPR 15,000 (37%) than those with an income of NPR 25,001–NPR 35,000 (59%) and NPR 35,001–NPR 45,000 (72%). In Poland, except those with an income of < PLN 1000, about 80% of the respondents in other income categories expressed their willingness to make travel plans in the pandemic.

Figure 5 shows respondents’ preferences for domestic or foreign travel during the COVID-19 pandemic. Most respondents in both countries chose domestic destinations. This may be the result of border closures and suspension of international flights.

Figure 6 displays respondents’ use of travel agency offers before and during the COVID-19 pandemic by the country of origin. The number of travel agency users decreased from 76% to 28% for Nepal and 60% to 8% for Poland. Many factors may influence the choice of destinations during the COVID-19 pandemic. Respondents from both countries were mainly concerned about safety, price, and location in selecting a destination, as can be seen in Figure 7.

One factor influencing travel decisions is economic conditions. This study paid attention to travel prices and economic losses of countries where the COVID-19 pandemic was most noticeable. Figure 8 presents the opinion of the respondents on the condition of the overall price in the tourism industry during the COVID-19 pandemic. Results revealed that most respondents from both countries thought overall prices for travel had increased.

Regarding the mode of transport to use during the pandemic, most Polish and Nepalese respondents preferred personal cars and airplanes, respectively (Figure 9). Rental cars, public buses, and motorcycles were also mentioned.

Figure 10 shows respondents’ choice of travel companion. Polish respondents decided to travel mainly with a partner/family members or friends, and 42% of Nepalese respondents decided to travel with their family. This result is contradictory with previous studies, indicating that people were willing to travel with friends or with a spouse [12].

More affluent people preferred domestic trips in both countries. Most Polish respondents preferred staying at hotels or boarding houses near the sea and in the mountains; similarly, most Nepalese respondents preferred staying at hotels or with family in the mountains and rural villages (Figure 11).

Nearly 50% of Polish respondents preferred to stay at the seaside, and about 25% chose mountains and agritourism. By contrast, 55% of Nepalese respondents preferred visiting mountains and and 60% preferred rural villages. These results are understandable in the COVID-19 pandemic because people choose rural areas to feel safe, compared with more crowded destinations in urban areas [47,48].

5. Discussions and Conclusions

This study investigated the factors related to travel decision-making, during the COVID-19 pandemic, of people from Poland and Nepal. We compared their personal attributes, socio-economic conditions, and organizational-related situations. The major findings are summarized as follows.

More than three-fourths of Polish respondents expressed their willingness to travel during the COVID-19 pandemic, whereas almost half of the Nepalese respondents said they had no plan. These findings indicate that people from developed countries would travel even during the pandemic because they have comparatively easier access to medical facilities in case of emergency than those in developing countries. However, in addition to the economic factors, people are afraid to travel in developing countries because of the weak health-related infrastructure and low capacity of the government to cope with the pandemic. Therefore, we suggest that governments, especially the ones of destination countries, ensure safety measures like disinfection, masking, and social distancing when welcoming tourists. Additionally, the availability of vaccination increases the confidence of the public to travel [7]. Based on the differences in willingness to travel between Polish and Nepalese respondents, we generalize that tourism in developed countries will bounce back earlier, as compared to developing countries, as more people in the former are willing to travel even in the pandemic, compared with those in the latter.

Annual income levels and travel plans in 2021 were observed to be different between Poland and Nepal. In the case of Nepal, only a limited number of respondents with a lower annual income level showed interest in traveling and vice versa. However, in Poland, it was different; respondents with a lower income level said they wanted to travel during COVID-19. These results suggest that subsidized or discounted tourism packages focusing on tourists originating from developing countries are necessary.

Respondents from both countries mentioned that the overall cost of travel has increased. Therefore, policymakers and authorities of tourism destinations should jointly introduce discounted or subsidized packages targeting family members to revive tourism. Moreover, interest in using travel agencies during the COVID-19 pandemic decreased, as compared with pre-pandemic interest. In this regard, governments and travel agencies should work together to increase the quality of human resources. Trained and highly skilled workers can work not only in the crisis situation, but also in new tourism destinations in the future [17,49].

Regarding travel companions, we observed that family members were mostly preferred. Similarly, respondents from both countries liked to choose more natural and rustic tourism destinations. From these results, we can say that people feel safer traveling with family members and touring less-crowded destinations. People from both developed and developing countries take tourism as an opportunity to release family stress during the pandemic by visiting nature.

Recommendations for tourist facilities during the COVID-19 pandemic (e.g., hotels, guesthouses, etc.) are also an important issue. It is important for locations to develop a health and safety checklist, e.g., floor plan, room sizes, and bed capacity. Hotel owners should provide a list of health and safety issues during the COVID-19 pandemic. The establishment of isolation hotels as alternative care settings and the ability to rapidly adapt to the needs of their guest population are essential to help address the COVID-19 pandemic. Over time, the isolation hotel program may evolve to serve, for example, pregnant women and infants, and remove barriers to guests, such as childcare, domestic help, and companion pets. Developing program operations should include quality assurance and performance-improvement measures, including the following: asking guests for feedback on their hotel stay and enhancing the guest experience by considering access to indoor and outdoor recreational spaces and activities; providing additional food options, including takeaway; and offering additional in-room entertainment options, including premium cable channels [50].

The hospitality industry should define crisis management practices, especially when a crisis becomes worse or lasts longer than expected. In addition, appropriate crisis management practices are time-dependent. Comparing the changes made in the initial stage of the COVID-19 pandemic with the present stage is an ongoing study that can contribute to understanding the conditions of the decline in crisis management for the hospitality industry. Hotel marketing practices should include preparing promotional plans. Hotels could even develop and sell special peace packages offering future discounts to increase cash flow and accelerate crisis recovery [51].

It is also important to measure the body temperature of hotel guests and educate workers about how to prevent a pandemic [52,53]. Appropriate training should be organized for staff to take precautionary measures during an epidemic. Training should include epidemic communication guidelines, standard precautions, infection control, and hygiene techniques. Providing training can help reduce infection rates while building a hotel’s reputation [54].

Although we explored many factors related to travel decision-making, this study has limitations. It was conducted using Google Forms, and only the responses of the people who had access to the internet were included. We could not collect information on social distancing, vaccination rates, and PCR tests, which affect travel decisions; therefore, these should be addressed in future studies. This study dealt with the demand side of tourism; future studies should focus on the supply-side with the following research questions:

• What is the impact of the COVID-19 pandemic on the tourism labor market?
• Will the COVID-19 virus lead to a radical transformation of the tourism sector?
• How might the tourism and hospitality industries respond to such changes in the future?
• How can we mitigate similar future public health crises?