Effectiveness of Discount Incentives in Carbon Reduction: Impact of Customer-Perceived Value Sacrificed for Green Hotels

Round 1

Reviewer 1 Report

Thank you for the opportunity to review your manuscript.  You have prepared a fine paper, one making several contributions to the literature and with many useful insights for researchers and industry alike.

I'm not sure you needed the depth of mathematical analysis to support your arguments, but your careful and detailed work certainly adds significant weight to the results and value of the paper.

Well done! 

Author Response

Dear Referee,

Thank you very much for your detailed and constructive comments. Below, we discuss how we have addressed your comments, followed by our responses (in red). We hope you will find our efforts in revising the paper satisfactorily.

 

Point 1: Thank you for the opportunity to review your manuscript. You have prepared a fine paper, one making several contributions to the literature and with many useful insights for researchers and industry alike.

 

Response 1: Thank you so much for your positive comment. We sincerely appreciate your review and precious time.

 

Point 2: I'm not sure you needed the depth of mathematical analysis to support your arguments, but your careful and detailed work certainly adds significant weight to the results and value of the paper.

Well done!

 

Response 2: Thank you so much for your positive comment. We sincerely appreciate your review and precious time. In the future, we will further validate our paper's conclusions using other methods.

Reviewer 2 Report

Dear Author

Congrats about the choice of subject, so important for us and for our planet. 

Few suggestions:

Introduction:

Please clarify your objectives. I saw only research questions.

It could be interesting if you can add statistical information about the choice of hotels because of their sustainable practices. There are plenty of reports, including one from booking.com

Literature Review

If you will use Revenue Management as a theory, you shoul improve this part (2.3.3)

Methods

How did you get notations (Table 1)?

Discussion

Please check if theoretical and managerial contributions should be here or in the conclusion.

Thank you and Good luck

 

Author Response

Dear Referee,

Thank you very much for your detailed and constructive comments. In the attachment, we discussed how we have addressed your comments, followed by our responses (in red). Please see the attachment.

The main changes have been shown in a different color (i.e., red). Please see the manuscript for more details. We hope you will find our efforts in revising the paper satisfactorily.

Best regards — authors

Author Response File: Author Response.pdf

Reviewer 3 Report

The authors have studied this topic very carefully from different aspects and through this research have combined very important elements of hotel business for sustainable development.

Proving the connection between the green economy, the role of green hotels for carbon reduction and price correction provides a very interesting basis for the relationship of these elements for sustainable development. The behavior and decisions of customers are particularly important, so the authors have also investigated their influence, which increases the credibility of this research.

This study indicates that lowering prices in tourism does not always achieve the same effects as lowering prices of goods.

The authors have stated certain limitations regarding their research. It is obvious that there are shortcomings that need further study. I suggest the authors to study more deeply the mentioned limitations that they had so that this research model could be applied in practice.

Line 75

Replace the word intelligent with the word prudent

 

Author Response

Dear Referee,

Thank you very much for your detailed and constructive comments. In the attachment, we discussed how we have addressed your comments, followed by our responses (in red). Please see the attachment for details.

The main changes have been shown in a different color (i.e., red). Please see the manuscript for more details. We hope you will find our efforts in revising the paper satisfactorily.

Best regards — authors

Author Response File: Author Response.pdf