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Article

Research on Supply Chain Emission Reduction Decisions Considering Loss Aversion under the Influence of a Lag Effect

School of Management, Jiangsu University, Zhenjiang 212013, China
*
Author to whom correspondence should be addressed.
Sustainability 2023, 15(17), 13092; https://doi.org/10.3390/su151713092
Submission received: 25 July 2023 / Revised: 25 August 2023 / Accepted: 28 August 2023 / Published: 30 August 2023
(This article belongs to the Special Issue Sustainability in Logistics and Supply Chain Management)

Abstract

:
Considering that a lag effect exists in R&D investment, investigating the impacts of manufacturers’ resulting loss-averse behavior on R&D investment in carbon emission reduction technologies is important. This paper establishes three differential game models, namely centralized decision making, decentralized decision making with the manufacturers’ rational preferences, and decentralized decision making with the manufacturers’ loss-aversion preferences. The models are used to analyze the mechanism of the lag effect and loss aversion on manufacturers’ R&D investment in emission reduction, based on a two-level supply chain consisting of manufacturers and retailers. This study finds that: (1) The lag effect can encourage manufacturers to invest in the R&D of emission reduction technologies. (2) There is a threshold value for the lag time, and only when the lag time is higher than this threshold value will manufacturers display loss-averse behavior. (3) When manufacturers’ degree of loss aversion is small, loss-averse behavior has a negative effect on their investment in the R&D of emission reduction technologies, while the opposite has a positive effect.

1. Introduction

In September 2020, President Xi Jinping announced at the 75th General Assembly of the United Nations that China aims to achieve peak carbon dioxide emissions by 2030 [1]. The country is also working towards achieving the vision of carbon neutrality by 2060. Low-carbon development in enterprises is an effective way to achieve this dual carbon goal, and R&D investment in emission reduction technologies is a major starting point from which manufacturing enterprises can enhance their competitiveness in the low-carbon market. In business practice, R&D investment is often a long-term, continuous process [2], and the effects of current R&D investment need to be demonstrated through a certain lag time [3]. For example, the innovative R&D investment results of Hengrui Pharmaceuticals Co., Ltd. (Lianyungang, China) show a significant lag effect. At the same time, manufacturers are highly sensitive to the level of products’ emission reduction and the return on R&D investment. Related decisions are also influenced by subjective factors, such as human psychology, emotions, and human cognitive ability [4]. Under the influence of the lag effect, manufacturers typically exhibit loss aversion behavior. This will not only directly affect the manufacturer’s optimal R&D investment in emission reduction but will also have an indirect impact on the product’s level of emission reduction. Therefore, investigating the mechanism of R&D investment in emission reduction under the context of the lag effect and manufacturers’ loss aversion is also important.
The research of many scholars on manufacturers’ emission reduction investments in the supply chain can be broadly divided into two categories. One is the research on manufacturers’ R&D investment in emission reduction that does not consider the influence of lag effect. The other is the research on the manufacturers’ R&D investment in emission reduction that does consider the influence of the lag effect. Without considering the influence of the lag effect, Du and colleagues [5] studied the optimal emission reduction investment of manufacturers by considering the carbon emission trading mechanism and using the newsboy model. On this basis, Zhang and colleagues [6] combined the sampled consumers’ low-carbon preferences and channel preferences, while also considering the impacts of carbon allowance restrictions and carbon trading prices on manufacturers’ investment in the emission reduction decisions and profits of each party. In contrast, Xu and colleagues [7] first proposed the background of manufacturers’ emission reduction and retailers’ advertising cooperation; the study created an upstream and downstream cooperation model for emission reduction. The focus of the research was to explore the optimal emission reduction levels and benefit issues in a supply chain centered on manufacturers. Zhao and colleagues [8] compared the optimal decisions of manufacturers’ emission reduction inputs and their respective optimal profits under cooperative and non-cooperative scenarios. Wang and colleagues [9] proposed a retailer-centered supply chain model, in which part of the manufacturer’s carbon emission reduction costs are shared by the retailer. The study used differential game theory to investigate the manufacturer’s optimal abatement input decision and the retailer’s optimal promotion decision. Considering the impacts of the lag effect, Chen and colleagues [10] investigated the optimal strategy of the manufacturers’ investments in emission reduction and retail pricing under two mechanisms. The study aimed to explore the impacts of lag time on the amount of emission reduction per unit of product and the decision-making mechanism of supply chain members. In addition, by incorporating government carbon subsidies, Zhuo and colleagues [11] investigated the impacts of different emission reduction strategies on the profitability of supply chain members. Sun and colleagues [12] studied the effects of lag time on government policies and manufacturers’ decisions with regard to emission reduction by incorporating consumers’ low-carbon preferences.
Loss aversion has long been introduced into the study of supply chain management. For example, Schweitzer and Cachon [13] first explored the problem of newsboys under prospect theory and found that loss aversion led to under-ordering when out-of-stock losses were negligible. Meanwhile, Wang and Webster [14] studied the loss aversion of newsboys when the reference point was zero and found that being out of stock can easily cause newsboys to place too many orders. However, few scholars have investigated the impacts of loss aversion on the manufacturers’ emission reduction investment decisions. Feng and colleagues [4] used the Nash bargaining solution as a reference point for the manufacturers’ loss aversion to study the impacts of the manufacturers’ loss-aversion behavior on their optimal R&D investment in emission reduction under different mechanisms. In order to study the manufacturers’ and retailers’ emission reduction and cost-sharing decisions, Tan and colleagues [15] developed a two-channel supply chain model based on the manufacturers’ Sharpeley values. The model was used to consider the manufacturers’ loss-aversion behavior. Lan [16] proposed a cost-sharing model based on prospect theory to investigate the impacts of retailers’ loss-aversion behavior on the cost-sharing decisions of manufacturers’ R&D investment in emission reduction.
In summary, an in-depth discussion of the existing literature on manufacturers’ investment in emission reduction reveals two areas that need to be strengthened. Firstly, most studies on manufacturers’ investment in emission reduction assume that the effects of the manufacturers’ investment are immediate. In reality, the effect of investment on emission reduction has a lag effect. Secondly, studies on manufacturers’ emission reduction investments tend to ignore the loss aversion of the manufacturers themselves. What must be considered is that human psychology is susceptible to the influence of relevant factors, which in turn affects supply chain emission reduction decisions.
In view of the above, this paper introduces the lag effect of the manufacturers’ emission reduction investment and the manufacturers’ loss-aversion preferences into the supply chain emission reduction actions. In the context of the lag effect of emission reduction investment, using a differential game, manufacturers’ optimal R&D investment in emission reduction under centralized decision making and decentralized decision making are calculated separately. A numerical analysis is also conducted in terms of the lag time and the effects of the manufacturers’ loss-aversion factor on the manufacturers’ emission reduction investment. The aim is to verify the validity of the manufacturers’ optimal emission reduction investment decisions and make reasonable suggestions for the emission reduction decisions of supply chain manufacturing enterprises.

2. Problem Description and Model Assumptions

2.1. Problem Description

This paper progresses by establishing that manufacturers ( M D , M * ) and retailers are the main body of this study and then analyzes the relationships between lag time, loss aversion and the manufacturers’ emission reduction investment. The rational manufacturer is denoted as M D , and the loss-averse manufacturer is denoted as M * . Both manufacturers invest in emission reduction technologies to improve the low-carbon level of their products, but the R&D investments have a lag effect. Under the centralized decision and rational manufacturer preference decision, the lag time d will have an impact on the emission reduction investment of the rational manufacturer M D . Under the manufacturer’s loss-aversion preference decision, when the lag time d reaches a certain value, the manufacturer M * exhibits loss-aversion behavior. The loss-aversion reference point μ M and the lag time d will also have an impact on the manufacturers’ emission reduction investment. The end-users have low-carbon preferences, so the market demand for the product produced is Q t .

2.2. Model Assumptions

Assumption 1. 
The emission reduction per unit of low-carbon product is a dynamic change process. The low-carbon degree of the product can be increased due to the manufacturer carrying out emission reduction research and development. The investment in low-carbon technology research and development is a gradual process. When considering the lag effect of low-carbon technology research and development investment, we assume 0 < γ < 1 . The dynamic change in emission reductions per unit of low-carbon product can be expressed by the following delayed differential equation [7]:
I ˙ t = γ E M t d δ I t
I 0 = I 0
where the product’s low-carbon level of R&D investment from the manufacturer is E M ( t d ) at the time of t d , and the initial unit of the low-carbon product emission reduction is I 0 0 .
Assumption 2. 
Manufacturers enhance the low-carbon level of their products by investing in emission reduction, which indirectly enhances the goodwill toward their products. Assuming that the goodwill of a low-carbon product is positively influenced by the low-carbon level of the product, the dynamics of goodwill L(t) can be described by the following differential equation [9]:
L ˙ t = θ l t σ L t
L 0 = L 0
Here, L 0 0 is the initial goodwill towards the product.
Assumption 3. 
Manufacturers reduce their carbon emissions per unit of product by developing emission reduction technologies, thereby increasing the goodwill towards their products, which in turn influences the demand for those products. However, retail price is also an important factor that influences consumers’ purchasing decisions. Consumers are more likely to purchase products that are both more low-carbon and more affordable. As the price decreases, market demand increases accordingly, while retail price negatively affects product demand. The product market demand function in this paper is [10]:
Q t = n I t + m L t a b p t
where m > 0 , and n > 0 ; a > 0 , and b > 0 ; and a b p ( t ) > 0 .
Assumption 4. 
Considering that manufacturers’ R&D investment in emission reduction technologies is positively correlated with the manufacturers’ level of R&D effort in emission reduction technologies and is an increasing function, let it be a quadratic function [11]:
C E M t = 1 2 k M E M 2 t
Assumption 5. 
The manufacturer and the retailer have the same discount rate, λ > 0 , the wholesale price of the product ω > 2 b 3 a is a constant, and 0 < ω < p ( t ) . Then, the optimal profit function for the manufacturer, the retailer, and the entire supply chain can be expressed as:
J M = 0 e λ t ω Q t C E M t d t
J R = 0 e λ t p t ω Q t d t
J S C = 0 e λ t p t Q t C E M t d t
The specific parameters and variable symbols are described in Table 1.

3. Decision-Making Models

3.1. Decision-Making Model for Centralizing

When a manufacturer and a retailer enter into stable cooperation in a supply chain, both parties aim to maximize the profitability of the entire supply chain as a way of enhancing their respective interests. In this case, one can conclude that the differential game equilibrium strategies of the manufacturer and the retailer are:
E M C t = a 2 n λ + δ 1 γ e δ d 4 b k M δ + λ
p C t = a 2 b
The optimal profit for the entire supply chain is:
J S C = a 2 32 b 2 k M λ δ + λ 2 λ + σ 8 b k M λ δ + λ Ω 1 + a 2 e δ d n γ 1 δ λ 2 m γ ϑ + n 2 γ + e δ d δ γ δ + λ λ + σ

3.2. Decision-Making Model for Manufacturer’s Rational Preference

In this supply chain decision, each member seeks to maximize their interests. In a manufacturer-led decision-making process, the manufacturer first decides on the level of emission reduction investment for a low-carbon product. Then, based on the manufacturer’s choice, the retailer decides on the retail price. In this case, the differential game equilibrium strategies of the manufacturer and retailer, respectively, are:
E M D t = n ω γ λ a b ω 2 k M δ + λ e δ d
p D t = a + b ω 2 b
At this point, the optimal profit for the manufacturer and the retailer are:
J M D = ω a b ω 8 k M δ + λ 2 λ + σ 4 k M δ + λ Ω 1 + e δ d n ω b ω a γ 2 e δ d λ 2 λ + σ
J R D = 1 8 b k M δ + λ 2 λ + σ a b ω 2 e δ d n ω a b ω γ 2 m θ + n λ + σ + 2 k M δ + λ Ω 1

3.3. Decision-Making Model for Manufacturer’s Loss-Aversion Preference

To produce low-carbon products, manufacturers need to incur both the original production costs and invest heavily in R&D for low-carbon technologies. The lagging effects of an investment in R&D for emission reduction may lead manufacturers to exhibit loss-aversion behavior. According to the existing literature [17], the following utility function can be used to describe the loss-aversion utility of manufacturers:
u M = J M J M μ M Δ M J M J M Δ M J M Δ M
Namely:
u M = 1 + μ M J M μ M   max J M , Δ M
where μ M > 0 .
Nash bargaining solutions can balance fairness and efficiency in a two-person negotiation game [18], and the reference point is stable in a Nash negotiation that takes into account the loss-averse behavior of the participants [19]. Therefore, this paper uses Nash bargaining solutions as the manufacturer’s loss-aversion reference point to characterize the manufacturer’s sensitivity to loss. According to the existing literature, the manufacturer’s loss-aversion reference point is known to be:
M = J S C 2 + μ M
If Δ M J M , then u M = J M . At this point, the decision result is consistent with Section 3.2. When Δ M J M , the manufacturer’s utility is:
u M = 1 + μ M J M μ M Δ M = 1 + μ M 0 e λ t ω Q t C E M t d t μ M 0 e λ t p t Q t C E M t d t 2 + μ M
u R = J R = 0 e λ t p t ω Q t d t
To construct a manufacturer-driven differential game and solve the model, the differential game equilibrium strategies of the manufacturer and retailer under the manufacturer’s loss-aversion preference dispersion decision are:
E M * t = γ m θ + n λ Ω 2 4 b k M 2 + 4 μ M + μ M 2 δ + λ
p * t = a + b ω 2 b
where   Ω 2 = 2 a b 2 + 3 μ M + μ M 2 a 2 μ M b 2 4 + 5 μ M + 2 μ M 2 ω 2 .
For simplicity of calculation, it is assumed here that μ M = 1 and that at this point, the optimal profits for the manufacturer and the retailer, respectively, are:
J M * = 1 8 b 2 k M λ δ + λ 2 Ω 3 a b ω a 3 e 2 d δ γ 2 Ω 5 2 λ + σ a 2 b e δ d γ 2 ω Ω 5 ( n Ω 3 + 23 λ Ω 4 + m θ Ω 3 + 23 Ω 4 ) + a b 2 e δ d γ 2 ω 2 Ω 5 ( n ( 64 λ + σ + 4 Ω 3 + 143 λ Ω 4 + m θ ( 143 Ω 4 336 ) ) ) b 2 ω 4 k M λ Ω 2 2 Ω 1 + 11 b e δ d γ 2 Ω 5 ( n Ω 3 + 11 Ω 4 λ + m θ ( 11 Ω 4 28 ) )
J R * = a b ω 2 4 b 2 k M λ δ + λ 2 Ω 3 a 2 e δ d γ 2 Ω 5 Ω 5 + n σ 11 b 2 e δ d γ 2 Ω 5 Ω 5 + n σ ω 2 + 2 b 14 k M λ δ + λ Ω 4 + 6 e δ d γ 2 Ω 5 Ω 5 + n σ ω
where: Ω 3 = 28 λ + σ , Ω 4 = e δ d λ + σ , Ω 5 = m θ + n λ .

4. Model Analysis and Discussion

4.1. Analysis of the Impact of Lagging Time on Manufacturers’ Emissions Reductions and Profits

Proposition 1. 
Under centralized decision making, manufacturers’ R&D investment in emission reducing technologies increases over time, while optimal profits for the entire supply chain decrease over time.
Proof. See Appendix A.
Proposition 1 suggests that when the lag time increases within a certain range, the manufacturers’ upfront investment in R&D for emission reduction does not bring about an improvement in their economic performance. In order to avoid more R&D sunk costs, manufacturers want to increase their investment in emission reduction in return for prompt upfront returns on investment in emission reduction. At the same time, because higher investment by manufacturers in emissions reduction can improve environmental performance, but not their economic performance in the short term, the result is that the overall economic performance of the supply chain decreases in line with the growth of the lag time.
Proposition 2. 
Under the manufacturers’ rational preferences decision making, the extent of manufacturers’ R&D investment in emission reducing technologies increases over time. The manufacturers’ maximum profits decrease over time, while retailers’ maximum profits increase over time.
Proposition 2 suggests that when the lag time increases within a certain range, manufacturers aim to increase their investment in return for the investment of emission reduction returns as soon as possible. The increased cost of investment in emission reduction results in the manufacturers’ economic performance not being improved. However, higher investment in emission reduction can lead to some improvement in environmental performance, which can drive a degree of demand for low-carbon products in the market, allowing retailers to increase their profits.

4.2. Analysis of the Impacts of Lagging Time on Manufacturers’ Loss-Aversion Preference

Proposition 3. 
There is a threshold value for the lag time. When d 1 δ log [ e ] log 1 2 b n 2 ω 2 a + b ω γ 2 λ λ + σ n ω γ a 2 m γ θ 4 a b m ω γ θ + 3 b 2 ω 3 γ θ + a 2 n ω γ λ 4 a b n ω γ λ + 3 b 2 n ω 3 γ λ + a 2 n γ σ 4 a b n ω γ σ + 3 b 2 n ω 2 γ σ + λ + σ Ω 6 , the manufacturer’s loss-aversion reference point is greater than the manufacturer’s profit. Then, the manufacturer will exhibit loss-aversion behavior.
Proposition 3 suggests that the lag effect affects the psychology and behavior of supply chain members. When the lag time reaches a certain threshold, the negative utility of the investment of emission reduction cost to the manufacturer is greater than the positive utility of the investment of emission reduction performance to the manufacturer. This leads to a loss-aversion state of irrational psychology, and the manufacturer will act more to avoid losses and reduce costs in subsequent supply chain decisions, due to this loss-aversion psychology.

4.3. Analysis of the Impact of Loss-Aversion Preference on Manufacturers’ Emissions Reductions and Profits

Proposition 4. 
Under the decentralized decision based on the manufacturer’s loss-aversion preference, when the manufacturer’s loss-aversion factor is less than 2 , the investment in emission reduction increases as the loss-aversion factor increases. When the manufacturer’s loss-aversion factor is greater than 2 , the investment in emission reduction decreases as the loss-aversion factor increases.
Proposition 4 suggests that when a manufacturer’s loss aversion is high, the manufacturer is more concerned with the sunk costs of lagging emissions reductions, and they will reduce their investment in emission reduction, in order to avoid further sunk costs. Conversely, when a manufacturer’s loss aversion is low, they are more eager to reap the rewards of their investment in emission reduction and will, therefore, increase their investment in emission reduction. This suggests that manufacturers’ loss-aversion behavior plays an important role in the development of decarbonization and has either a positive or negative impact on the decarbonization of the supply chain.

4.4. Analysis of the Impact of Key Parameters on Manufacturers’ Emissions Reductions

Proposition 5. 
When λ + δ > 1 / d , R&D investment in emission reduction of those manufacturers with loss aversion is a decreasing function of the natural decline rate δ of the product’s low-carbon level. When λ + δ < 1 / d , R&D investment in emission reduction of those manufacturers with loss aversion is an increasing function of the natural decline rate δ of the product’s low-carbon level.
Proposition 5 suggests that when λ + δ > 1 / d , the discount rate is fixed, and the natural decline rate of the low-carbon level of the product gradually increases, due to the ageing of the abatement equipment and inadequate maintenance operations. This leads to a reduction of emission reductions per unit of low-carbon products. In order to prevent the natural decline rate from continuing to rise, which increases the sunk costs, manufacturers invest more in emission reduction to update equipment, train operators and other work. When λ + δ < 1 / d , the discount rate is fixed. Then, even if the carbon emissions per unit of low-carbon products are higher, manufacturers will still reduce their investment in emission reduction, in order to control their costs. This is because they are more concerned about the loss of emission reduction costs.

4.5. Comparative Analysis under the Models of Decision-Making

Proposition 6. 
This proposition holds that E M * ( t ) < E M D ( t ) < E M C ( t ) , J M * < J M D ,   J R * < J R D .
Proposition 6 suggests that manufacturers’ loss-aversion behavior is detrimental to product decarbonization, as manufacturers’ investment in emission reduction is lowest under manufacturers’ loss-aversion preference decentralization decisions. Compared to the manufacturers’ rational preference decentralization decisions, manufacturers’ loss-aversion behavior reduces their and retailers’ profits. This suggests that manufacturers’ loss-aversion preferences have a negative impact on the decarbonization of supply chains, not only harming retailers’ profits but also causing a loss of their profits.

5. Numerical Study

In this section, numerical analyses are conducted to verify the above theoretical results in terms of (1) lag time and the manufacturer loss-aversion factor on manufacturers’ investment in emission reduction, (2) lag time on the profitability of the whole supply chain, and (3) sensitivity of the equilibrium strategy to the key parameters. Also drawing on the relevant parameter settings from Feng [4] and Chen [10], the following parameter values are assumed for the case of the calculations: δ = 0.2 , σ = 0.2 , ω = 4 , I 0 = 30 , L 0 = 30 , a = 5 , k M = 1 , γ = 0.8 , θ = 0.05 , b = 1 , n = 0.4 , and m = 0.6 .

5.1. Analysis of Factors Influencing Manufacturers’ R&D Investment in Emission Reduction Technologies

Based on the system parameters, we plot the optimal trajectory of the emission reduction investment of the unit product manufacturer with lag time versus discount rate. Also, we plot the optimal trajectory of the emission reduction investment of the unit product manufacturer with the manufacturer’s loss-aversion factor for the three decisions (see Figure 1 and Figure 2).
Figure 1 shows that the lag time of the effect of emission reduction investment positively affects the manufacturer’s emission reduction investment. This conclusion is the same as the findings of Chen [10], based on the fact that the manufacturer’s emission reduction technology R&D investment is positively correlated with the level of the manufacturer’s emission reduction technology R&D effort. The lag time of the emission reduction effect prompts manufacturers to be more eager to obtain the return brought on by the emission reduction investment, which motivates manufacturers to increase their emission reduction investment. The discount rate also positively affects the emission reduction investment of manufacturers, which is contrary to the conclusion of Chen [10]. This is due to the fact that the increase in the discount rate makes the economy run slower. The economy of scale is reduced, and the manufacturers want to avoid more sunk costs and, therefore, increase their emission reduction investment. Also from Figure 1b, when the discount rate λ > 1.63 e 0.2 d , the manufacturers’ emission reduction investment under loss-averse preference decision-making is lower than the manufacturers’ rational preference. This finding is the same as that of Feng [4], which indicates that manufacturers with loss-averse preferences pay more attention to the cost losses caused by emission reduction investment. This, in turn, leads to their optimal emission reduction efforts being lower than those of manufacturers with rational preference, and thus, the manufacturers’ loss-averse behaviors are not conducive to the development of product decarbonization.
Figure 2 shows that if the discount rate λ = 0.1 and the lag time d = 6 , as the loss-aversion factor of the manufacturer increases, the emission reduction investment of the manufacturer first decreases and then increases. This conclusion is consistent with that of Feng [4], which indicates that when the manufacturer’s loss-aversion level is at a lower level, the greater the loss-aversion preference of the manufacturer and the more the manufacturer cares about the sunk costs. This is due to the lagging of the emission reduction effect, whereby the emission reduction investment cannot produce returns in a timely manner. Therefore, the manufacturer will decrease the emission reduction investment in order to avoid a further expansion of the sunk costs. Conversely, when the manufacturer’s loss-aversion level is at a higher level, the greater the degree of the manager’s loss-aversion preference is, the more eager the manufacturer will be to obtain the return brought by emission reduction investment. Therefore, the manufacturer will increase emission reduction investment, but due to the influence of the fear of sunk costs, the trend of the increase in emission reduction investment is relatively flat.

5.2. Analysis of the Impact of Lag Time on Supply Chain Members’ Profits

Later, given the effect of lag time on the profit of the whole supply chain and the equilibrium strategy of the differential game, and keeping other parameters unchanged, the change in the profit of the whole supply chain under the centralized decision-making and the equilibrium strategy of the differential game between the manufacturer and the retailer under the two preference decisions of the manufacturer’s rationality and loss aversion are plotted with the change of lag time (see Figure 3).
According to the results in Figure 3, one can conclude that under centralized decision-making, the profit of the supply chain will decrease as the lag time of the emission reduction effect is prolonged. This finding is similar to that of Chen [10], which indicates that the lag time of the emission reduction effect becoming longer will negatively affect the supply chain profit. Under both decentralized decisions, the manufacturer’s profit is negatively affected as the lag time increases, while the retailer’s profit increases. This finding is similar to that of Feng [4], which indicates that the longer the lag time is, the more the manufacturer will invest in emission reduction, and the lower the profit gained by the manufacturer will be. However, the manufacturer’s emission reduction investment can increase the market demand for low-carbon products to a certain extent, which in turn can increase the retailer’s profit.
In addition, according to the results in Figure 3b,c, the manufacturer’s loss-aversion preference decision leads to lower profits for both the manufacturer and the retailer than would be the case with the manufacturer’s rational preference decision. This finding is similar to that of Feng [4], which indicates that within a certain lag time range, the loss-averse behavior of the manufacturer will lead to lower emission reduction investment and lower emission reduction returns. This will ultimately harm the manufacturer’s interests and lead to an increase in the product’s carbon emissions, which will reduce the demand in the market and thereby also affect the interests of the retailer.

5.3. Sensitivity Analysis of Manufacturers’ Balanced Strategy for R&D Inputs of Carbon Reduction Technologies on Key Parameters

Assuming the lag time d = 6 , we vary the rate of decline with different discount rates for sensitivity analysis.
From Table 2, one can see that the loss-aversion behavior of the manufacturers occurs. When λ + δ > 0.167 ( 1 / d ) , the decline rate has a positive effect on the manufacturer’s low-carbon emission reduction investment but does not affect the product’s retail price. This finding suggests that when the natural decline rate of the product’s low-carbon degree increases (due to the aging of the emission reduction equipment, poor maintenance and operation, etc.) at a fixed discount rate, the emission reduction per unit of the low-carbon product decreases, and the manufacturer invests more in emission reduction. When λ + δ < 0.167 ( 1 / d ) , the decline rate has a negative effect on manufacturers’ low-carbon emission reduction investment and does not affect the product’s retail price. Even if the carbon emissions per unit of low-carbon product are elevated, manufacturers will still reduce their emission reduction investment, because they value the losses associated with the cost of emission reduction.

6. Conclusions

On the basis of the lag effect, this paper considers an autonomous emission reduction supply chain consisting of manufacturers and retailers. We have come to some conclusions: the lag effect can encourage manufacturers to invest in the R&D of emission reduction technologies which are in line with Chen [10] and Zhang [20]’s conclusions. In contrast to this, the article further explores the relationship between the lag effect and loss aversion and concludes that there is a threshold for the lag time and that manufacturers exhibit loss aversion only when the lag time is above this threshold. It is important for supply chain firms’ emission reduction decisions.

6.1. Main Conclusions

(1) The lag time of the manufacturer’s emission reduction investment is the main factor affecting the manufacturer’s decision to invest in emission reduction. The lag time can encourage manufacturers to invest in emission reduction, but when the lag time is too long, the manufacturer’s profit will suffer. This reveals that the manufacturer can appropriately adjust the behavior related to emission reduction investment in order to ensure the profit of the main investment body.
(2) A threshold value exists for the lag time. When the lag time exceeds this threshold value within a certain range, the negative utility brought to the manufacturer by the cost of emission reduction investment is greater than the positive utility brought to the manufacturer by the performance of emission reduction investment. Then, loss-averse behavior begins to appear. The loss-averse behavior of the manufacturer damages the profits of the supply chain members. In addition, the manufacturer can only effectively maintain the profits of the supply chain members in the long term by causing a lag time of the emission reduction investment to be lower than the corresponding threshold value.
(3) When a manufacturer exhibits loss-averse behavior, the degree of the manufacturer’s loss aversion can have a significant impact on the manufacturer’s decision to invest in emission reduction. If the manufacturer’s loss-aversion level is low, the loss-averse behavior will have a reverse effect on the manufacturer’s emission reduction investment. Conversely, if the manufacturer’s loss-aversion level is high, the loss-averse behavior will have a positive effect on the manufacturer’s emission reduction investment.

6.2. Future Research

This paper only considers the second-level supply chain structure. In future research, the problem of low-carbon supply chain decision-making under the framework of three-level or multi-level supply chains can be studied, including the consideration of the lag effect and the irrationality of supply chain members. In addition, the optimization and coordination of low-carbon supply chains under the lag effect and irrationality of supply chain members can be explored in greater depth.

Author Contributions

Conceptualization, L.S.; Methodology, Y.X.; Software, Y.X.; Validation, L.S.; Formal analysis, Y.X.; Data curation, Y.X.; Writing—original draft, Y.X.; Writing—review & editing, Y.X.; Visualization, Y.X.; Supervision, L.S. All authors have read and agreed to the published version of the manuscript.

Funding

This research received no external funding.

Data Availability Statement

Not applicable.

Conflicts of Interest

The authors declare no conflict of interest.

Appendix A

Proof of Proposition 1. 
First, given the manufacturer’s level of investment in emission reduction, E M C ( t ) , determining the retail price of the retailer’s product, and the optimal decision of the supply chain can be inscribed as an optimal control problem, i.e.,
max J S C
Construct the following Hamilton-Jacobi-Bellman equation:
H S C = e λ t p C t Q t C E M C t + J S C I γ E M C t d δ I t + J S C L θ I t σ L t
H s c p C ( t ) = 2 b p C t a = 0
Therefore [21]:
E M C t = a 2 n λ + δ 1 γ e δ d 4 b k M δ + λ
p C t = a 2 b
J S C = a 2 32 b 2 k M λ δ + λ 2 λ + σ 8 b k M λ δ + λ Ω 1 + a 2 e δ d n γ 1 δ λ 2 m γ ϑ + n 2 γ + e δ d δ γ δ + λ λ + σ
And
E M C t d > 0
J S C d > 0

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Figure 1. The impact of lag time and discount rate on R&D investment in emission reduction. (a) The impact of lag time and discount rate on R&D investment in emission reduction under centralized decision-making. (b) The impact of lag time and discount rate on R&D investment in emission reduction under decentralized decision-making.
Figure 1. The impact of lag time and discount rate on R&D investment in emission reduction. (a) The impact of lag time and discount rate on R&D investment in emission reduction under centralized decision-making. (b) The impact of lag time and discount rate on R&D investment in emission reduction under decentralized decision-making.
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Figure 2. The impact of manufacturer loss-aversion factor on R&D investment in emission reduction.
Figure 2. The impact of manufacturer loss-aversion factor on R&D investment in emission reduction.
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Figure 3. The impact of lag time on supply chain member’s profit. (a) The impact of lag time on supply chain profit. (b) The impact of lag time on manufacturers’ profits. (c) The impact of lag time on supply chain retailers’ profits.
Figure 3. The impact of lag time on supply chain member’s profit. (a) The impact of lag time on supply chain profit. (b) The impact of lag time on manufacturers’ profits. (c) The impact of lag time on supply chain retailers’ profits.
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Table 1. Symbol description of the model’s relevant basic parameters.
Table 1. Symbol description of the model’s relevant basic parameters.
SymbolMeaning
γ Influence factors of manufacturers’ emission reduction investment on the change rate of emission reduction per unit of low-carbon products
δ Natural decline rate of low-carbon level
θ Impact of low-carbon level of products on goodwill
σ Natural decline rate of product goodwill
n Consumer low-carbon preference factor
m Consumer goodwill preference factor
a Potential demand from the market
b Consumer price sensitivity factor
k M Manufacturer’s cost of emission reduction efforts
λ Discount rate
ω Wholesale prices of products
M Loss-aversion reference point for manufacturer
E M ( t ) R&D investment in emission reduction
I ( t ) Low-carbon level of product
L ( t ) Goodwill towards products
J M Manufacturer profit
J R Retailer profit
J S C Supply chain profit
Notes: Superscript C indicates the case of centralized decision making. Superscript D indicates the case of manufacturer’s rational preference for decentralized decision making. Finally, Superscript * indicates the case of the manufacturer’s loss-aversion preference for decentralized decision making.
Table 2. The impacts of the decline rate on the equilibrium strategy of a differential game under different scenarios of discount rates.
Table 2. The impacts of the decline rate on the equilibrium strategy of a differential game under different scenarios of discount rates.
λ δ E M * p *
0.050.0250.86314.5
0.0500.75214.5
0.0750.69904.5
0.1000.67684.5
0.1250.67404.5
0.1500.68524.5
0.100.0250.72494.5
0.0500.70194.5
0.0750.69904.5
0.1000.71064.5
0.1250.73384.5
0.1500.76744.5
0.150.0250.66584.5
0.0500.67694.5
0.0750.69904.5
0.1000.73094.5
0.1250.77204.5
0.1500.82224.5
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Xu, Y.; Sun, L. Research on Supply Chain Emission Reduction Decisions Considering Loss Aversion under the Influence of a Lag Effect. Sustainability 2023, 15, 13092. https://doi.org/10.3390/su151713092

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Xu Y, Sun L. Research on Supply Chain Emission Reduction Decisions Considering Loss Aversion under the Influence of a Lag Effect. Sustainability. 2023; 15(17):13092. https://doi.org/10.3390/su151713092

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Xu, Yao, and Licheng Sun. 2023. "Research on Supply Chain Emission Reduction Decisions Considering Loss Aversion under the Influence of a Lag Effect" Sustainability 15, no. 17: 13092. https://doi.org/10.3390/su151713092

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