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Journal: Adm. Sci., 2022
Volume: 12
Number: 30

Article: The CSR Spillover Effect on Consumer Responses to Advertised Reference Price Promotion
Authors: by Chih-Huang Lin, Yuan-Shuh Lii and May-Ching Ding
Link: https://www.mdpi.com/2076-3387/12/1/30

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