Employing the TAM Model to Investigate the Readiness of M-Learning System Usage Using SEM Technique
Abstract
:1. Introduction
2. Literature Review
3. The Proposed Model
3.1. TAM Model
3.2. External Factors
4. Methodology
4.1. Data Collection and Participants
4.2. Population of the Study
4.3. Research Measurements
4.4. Measurement Items Pre-Test
4.5. Pilot Study
5. Data Analysis and Results
5.1. Reliability Analysis
5.2. Convergent and Discriminant Validity Analysis
5.3. Structural Model Analysis Using SEM
6. Discussion
6.1. Research Implications
6.2. Limitations of the Study
7. Conclusions and Future Work
Author Contributions
Funding
Data Availability Statement
Acknowledgments
Conflicts of Interest
References
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Characteristic | Sample (n) | Frequency (%) | |
---|---|---|---|
Gender | Male | 160 | 30.8% |
Female | 360 | 69.2% | |
Age | 18–20 | 30 | 5.7% |
21–25 | 410 | 78.8% | |
Over 25 | 80 | 15.3% | |
Level | Undergraduate | 395 | 75.9% |
Postgraduate | 125 | 24.0% | |
Mobile Owner | Android | 60 | 11.6% |
iPhone | 460 | 88.4% | |
Prior experience with Mobile Learning App | Yes | 480 | 92.3% |
No | 40 | 7.7% | |
Universities | KFU | 215 | 41.3% |
KSU | 105 | 20.1% | |
KKU | 110 | 21.1% | |
DU | 90 | 17.3% | |
Total | Total | 520 | 100% |
Constructs | Cronbach’s Alpha | AVE |
---|---|---|
Ease of use | 0.792 | 0.937 |
Perceived Usefulness | 0.873 | 0.918 |
University management support | 0.821 | 0.829 |
Awareness | 0.890 | 0.811 |
University culture | 0.905 | 0.850 |
IT infrastructure | 0.897 | 0.882 |
Readiness | 0.852 | 0.912 |
EUS | UMS | UC | AW | ITI | PUS | RA | |
---|---|---|---|---|---|---|---|
EUS | 0.821 | ||||||
UMS | 0.797 | 0.863 | |||||
UC | 0.630 | 0.758 | 0.990 | ||||
AW | 0.646 | 0.684 | 0.545 | 0.775 | |||
ITI | 0.759 | 0.769 | 0.563 | 0.689 | 0.887 | ||
PUS | 0.769 | 0.792 | 0.643 | 0.707 | 0.790 | 0.743 | |
RA | 0.530 | 0.623 | 0.506 | 0.643 | 0.527 | 0.614 | 0.765 |
Hypotheses | Path | Impact | β | p-Values | SE | t-Value | Results |
---|---|---|---|---|---|---|---|
H1 | EUS→RA | Positive (+) | 0.421 | 0.006 | 0.051 | 4.733 | Supported |
H2 | PUS→RA | Positive (+) | 0.417 | 0.019 | 0.042 | 4.137 | Supported |
H3 | ITI→RA | Positive (+) | 0.399 | 0.001 | 0.075 | 1.331 | Supported |
H4 | UMS→RA | Positive (+) | 0.331 | 0.005 | 0.044 | 3.471 | Supported |
H5 | UC→RA | Positive (+) | 0.371 | 0.009 | 0.091 | 3.114 | Supported |
H6 | AW→RA | Positive (+) | 0.405 | 0.022 | 0.06687 | 5.108 | Supported |
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Almaiah, M.A.; Al-Otaibi, S.; Lutfi, A.; Almomani, O.; Awajan, A.; Alsaaidah, A.; Alrawad, M.; Awad, A.B. Employing the TAM Model to Investigate the Readiness of M-Learning System Usage Using SEM Technique. Electronics 2022, 11, 1259. https://doi.org/10.3390/electronics11081259
Almaiah MA, Al-Otaibi S, Lutfi A, Almomani O, Awajan A, Alsaaidah A, Alrawad M, Awad AB. Employing the TAM Model to Investigate the Readiness of M-Learning System Usage Using SEM Technique. Electronics. 2022; 11(8):1259. https://doi.org/10.3390/electronics11081259
Chicago/Turabian StyleAlmaiah, Mohammed Amin, Shaha Al-Otaibi, Abdalwali Lutfi, Omar Almomani, Arafat Awajan, Adeeb Alsaaidah, Mahmoad Alrawad, and Ali Bani Awad. 2022. "Employing the TAM Model to Investigate the Readiness of M-Learning System Usage Using SEM Technique" Electronics 11, no. 8: 1259. https://doi.org/10.3390/electronics11081259