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Journal. Media, Volume 4, Issue 3 (September 2023) – 19 articles

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17 pages, 353 KiB  
Review
Notes on the Present and Future Research on World Literary Journalisms
by John S. Bak
Journal. Media 2023, 4(3), 984-1000; https://doi.org/10.3390/journalmedia4030063 - 18 Sep 2023
Viewed by 1831
Abstract
This review article offers a glimpse into the problems and promises of current research on world literary journalism. It discusses the rise and spread of press cultures via colonialism, the contentious nature and taxonomy of the fact—its subjectivism, accessibility, and veracity—within an [...] Read more.
This review article offers a glimpse into the problems and promises of current research on world literary journalism. It discusses the rise and spread of press cultures via colonialism, the contentious nature and taxonomy of the fact—its subjectivism, accessibility, and veracity—within an inconsistent global press, and how the porous divide between fiction and nonfiction genres is affecting the production and consumption of literary journalism around the world. The article concludes by offering nine areas of research (from canon-building and historiographies to digital news platforms and gendered media) still under-represented in international and transnational literary journalism studies. Full article
18 pages, 542 KiB  
Article
Europeanised Attitudes, Nationalised Communication? Evidence on the Patterns behind Political Communication Output in Brussels
by Jan Georg Plavec and Barbara Pfetsch
Journal. Media 2023, 4(3), 966-983; https://doi.org/10.3390/journalmedia4030062 - 12 Sep 2023
Viewed by 1379
Abstract
Studies of a communication deficit in the European Union (EU) have hardly taken a systematic look at the site where most of the political communication output is being created: within the elite bubble of EU politicians and correspondents in Brussels. This study builds [...] Read more.
Studies of a communication deficit in the European Union (EU) have hardly taken a systematic look at the site where most of the political communication output is being created: within the elite bubble of EU politicians and correspondents in Brussels. This study builds on the communication culture approach to describe and explain the basic attitudinal patterns of EU politicians and journalists who critically shape the political communication output coming out of Brussels that is being consumed by European citizens. Based on a survey with more than 300 participating politicians and journalists, this study demonstrates that the internationalised communication context in Brussels reduces differences between the attitudes of actors from professional and national groups. We demonstrate that there is a tendency toward common elitist attitudes, complemented by a highly negative view of the public and a cynical mode of political communication. However, we observe predominantly national contact networks in Brussels and partly differing attitudes among some sub-groups of politicians and journalists, reflecting the partly conflicting national configurations of the European political and media system and the principal-agent relationships of EU politicians and journalists with their constituencies and media outlets. Full article
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20 pages, 619 KiB  
Article
Consumer Trust in AI–Human News Collaborative Continuum: Preferences and Influencing Factors by News Production Phases
by Steffen Heim and Sylvia Chan-Olmsted
Journal. Media 2023, 4(3), 946-965; https://doi.org/10.3390/journalmedia4030061 - 11 Sep 2023
Cited by 2 | Viewed by 4421
Abstract
AI has become increasingly relevant to the media sector, especially for news media companies considering the integration of this technology into their production processes. While the application of AI promises productivity gains, the impact on consumers’ perceptions of the resulting news and the [...] Read more.
AI has become increasingly relevant to the media sector, especially for news media companies considering the integration of this technology into their production processes. While the application of AI promises productivity gains, the impact on consumers’ perceptions of the resulting news and the level of AI integration accepted by the market has not been well studied. Our research focused on the analysis of news consumers’ preferred level of AI integration, AI news trust, and AI news usage intentions linked to the application of the technology in the discovery/information-gathering and writing/editing phases. By connecting a comprehensive set of factors influencing the perception of news and AI, we approached this gap through structural equation modeling, presenting an overview of consumers’ responses to AI integration into news production processes. Our research showed that while participants generally prefer lower levels of AI integration into both phases of production, news trust and usage intention can even increase as AI enters the production process—as long as humans remain in the lead. These findings provide researchers and news media managers with a first overview of consumers’ responses to news production augmentation and its implications for news perception in the market. Full article
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15 pages, 1026 KiB  
Article
Love, Like or Angry in Times of COVID-19? Analysing News Brands’ Audience Engagement on Facebook Amidst a Pandemic
by Jonathan Hendrickx, Annelien Van Remoortere and Michaël Opgenhaffen
Journal. Media 2023, 4(3), 931-945; https://doi.org/10.3390/journalmedia4030060 - 5 Sep 2023
Cited by 1 | Viewed by 1517
Abstract
As an integral part of their online strategies and business models, news outlets diffuse their online content on social media platforms such as Facebook to increase traffic. They thereby succumb to the contingencies and constraints of third platforms infamous for their sudden changes [...] Read more.
As an integral part of their online strategies and business models, news outlets diffuse their online content on social media platforms such as Facebook to increase traffic. They thereby succumb to the contingencies and constraints of third platforms infamous for their sudden changes in algorithms. In this article, we assess engagement patterns of 140,359 Facebook posts of 17 Belgian news brands between March 2020 and 2021. We map out differences in audience engagement of news outlets’ Facebook posts related and unrelated to the COVID-19 pandemic and differences between mainstream and alternative news outlets. We find that COVID-19-related posts generate more engagement and more so for mainstream media than for alternative media outlets. Full article
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13 pages, 294 KiB  
Article
The ‘Confessional’ Voice in Food Journalism: Decentring Narratives in the Whetstone Radio Collective
by Lucia Vodanovic and Janani Venkateswaran
Journal. Media 2023, 4(3), 918-930; https://doi.org/10.3390/journalmedia4030059 - 24 Aug 2023
Viewed by 1760
Abstract
This article discusses the use of personal narratives in food media and journalism with a particular focus on podcasting. It situates the research amongst the abundance of lived experiences both in food content and in podcasting, two spaces that have been regarded as [...] Read more.
This article discusses the use of personal narratives in food media and journalism with a particular focus on podcasting. It situates the research amongst the abundance of lived experiences both in food content and in podcasting, two spaces that have been regarded as providers of the intimacy required to challenge impartiality practices in journalism. Given that the growth of podcasting has arguably failedto include enough non-mainstream voices, our primary research is based on four series of the Whetstone Radio Collective, a media organisation that aims to tell the stories of marginalised communities. Using content and thematic analysis, it establishes that the innovative use of first-person narratives of the hosts—who are overwhelming people of colour and embody stories of migration and displacement that mirror the food stories—is accompanied by conventional journalistic sourcing of experts who are already established voices based in the Global North. A recentring agenda is most obvious when it reclaims histories such as that of black farmers in the US, when it situates the consumption of foods as part of the global trade that drove the colonial project, or when it delves into and criticises foodways such as the social architecture of kitchens. Full article
16 pages, 345 KiB  
Article
The Struggle for News Value in the Digital Era
by Tony Harcup
Journal. Media 2023, 4(3), 902-917; https://doi.org/10.3390/journalmedia4030058 - 22 Aug 2023
Cited by 3 | Viewed by 7093
Abstract
News has long been a contested concept but in the digital era it has become increasingly fractured and multidimensional. This discursive article explores some of the ways in which the news has been disrupted by technological and economic tensions and argues that the [...] Read more.
News has long been a contested concept but in the digital era it has become increasingly fractured and multidimensional. This discursive article explores some of the ways in which the news has been disrupted by technological and economic tensions and argues that the social value of news is worth articulating and, where necessary, struggling for. News values have never been universal or unproblematic, and the tension between commercial and social ways of valuing news is intensified today. News values are not fixed and must be open to critique as to how they are meeting citizens’ needs. Societally useful news may be at risk of being marginalized as news organizations struggle to survive, but it is not inevitable that disruption and digitization should undermine journalistic ethics and the social value of news. In arguing that scholars ought to approach news more holistically, to defend it as well as critique it, the article attempts to synthesize what typically appear as discrete approaches to studying news. The article concludes that, if the social value of news is not to suffer further diminution, there is a need to view news through a lens of struggle; a struggle in which journalists, audiences, scholars and, indeed, all citizens have a part to play. Full article
1 pages, 155 KiB  
Correction
Correction: Yang (2023). Sentiment and Storytelling: What Affect User Experience and Communication Effectiveness in Virtual Environments? Journalism and Media 4: 30–41
by Shuran Yang
Journal. Media 2023, 4(3), 901; https://doi.org/10.3390/journalmedia4030057 - 14 Aug 2023
Viewed by 632
Abstract
This sentence is meant to explain the result of Video 2 [...] Full article
12 pages, 273 KiB  
Article
Shortage of General Practitioners as a Topic in the Media—A Systematic Content-Related Analytical Study on Depiction Patterns (Frames) in News Media Coverage in the Federal Republic of Germany
by Julian Wangler and Michael Jansky
Journal. Media 2023, 4(3), 889-900; https://doi.org/10.3390/journalmedia4030056 - 10 Aug 2023
Viewed by 1467
Abstract
The shortage of general practitioners (GPs) and the fact that country doctors’ practices are vanishing—a situation that is currently taking a turn for the worse in some regions of Germany—are issues that have been dealt with in the media as a topic of [...] Read more.
The shortage of general practitioners (GPs) and the fact that country doctors’ practices are vanishing—a situation that is currently taking a turn for the worse in some regions of Germany—are issues that have been dealt with in the media as a topic of specific discussion for some time now. In the process, news coverage is dominated by certain depiction patterns, referred to as frames, which are shaped in terms of textual and visual impact. The present explorative study addresses the questions of which media depiction and interpretation patterns (frames) are encountered on the shortage of general practitioners in news coverage in the Federal Republic of Germany and how general practitioners, the circumstances, and the benefits of their care are presented in this context. In the course of a search via the Lexis Nexis database, a total of 655 news items were found or selected that mainly deal with the shortage of general practitioners (period from 1 January 2017 to 31 December 2022). Furthermore, the media libraries of the two public television broadcasters ARD and ZDF were specifically searched for documentaries on the shortage of general practitioners for the said period. A qualitative content analysis was subsequently performed, in which characteristic reporting patterns on the topic under consideration were identified based on frame-defining categories. Five frames could be identified that outline the shortage of general practitioners in different ways. The first three frames present the dominant image of GPs as highly stressed, aged, or frustrated primary care providers who attempt to keep their practice going for as long as possible despite their increasing stress levels. The other frames portray the phenomenon of the shortage of GPs, in particular, as a side effect of demographic and structural changes, discuss the (diminishing) appeal of the profession of a general practitioner, or discuss the issue of remote areas that no longer have access to a GP practice and now receive ‘alternative solutions’. The frames identified reflect societal views and anxieties regarding the consequences of a progressive shortage of GPs, which have been spurred on by the media. They reflect the significance of the GP as a trustworthy and competent primary care provider who is not readily replaceable, neither in his/her role as a guide in the healthcare system nor with regard to his social function. Full article
13 pages, 291 KiB  
Essay
Towards Infocracy: The Fate of Journalism from the News Product to the Crisis of the Public Sphere
by Giacomo Buoncompagni
Journal. Media 2023, 4(3), 876-888; https://doi.org/10.3390/journalmedia4030055 - 7 Aug 2023
Viewed by 1445
Abstract
In the digital age, the concept of news relevance seems to be fraying, and the activity of selecting what is considered most important collides with much more complex problems of defining meaning, caused by less compact and coherent visions of the world. If [...] Read more.
In the digital age, the concept of news relevance seems to be fraying, and the activity of selecting what is considered most important collides with much more complex problems of defining meaning, caused by less compact and coherent visions of the world. If it becomes increasingly difficult to arrive at a shared understanding of what is relevant, important, and interesting for the public to know, as worldviews and benchmarks proliferate, then the only possible measure seems to be to reward what is popular, what is successful, and what produces market-driven journalism. This is an example of what then led to the definition of so-called public journalism, a form of journalism that is attentive to the demands of the public and willing to give more space to the considerations and perceptions of users. However, by transforming itself into a “product”, journalism also changes the public’s sense of use, which is no longer to use information to acquire what one needs to know, but what one wants to know. The public exposes itself to what is culturally closest and shared, often allowing subjective emotions to prevail over the evaluation of facts. Through an analysis and critical comparison of recent international readings on the subject, this paper attempts to reconstruct, from a socio-mediological point of view, the path taken by journalism in the digital age, focusing on the value of news, the relationship with the audience, up to the crisis of the public sphere and the birth of infocracy following recent global crises. Full article
15 pages, 674 KiB  
Article
Motivations, Knowledge, Efficacy, and Participation: An O-S-O-R Model of Second Screening’s Political Effects in China
by Yiben Liu, Shuhua Zhou and Hongzhong Zhang
Journal. Media 2023, 4(3), 861-875; https://doi.org/10.3390/journalmedia4030054 - 2 Aug 2023
Cited by 1 | Viewed by 2441
Abstract
TV audiences today are more likely to use an additional media device to further engage with the television content, a phenomenon known as “second screening”. This study takes second screening research into an authoritarian context to investigate what motivates users to search for [...] Read more.
TV audiences today are more likely to use an additional media device to further engage with the television content, a phenomenon known as “second screening”. This study takes second screening research into an authoritarian context to investigate what motivates users to search for information, engage in discussions, and post on social media. We apply an O-S-O-R model and demonstrates an integrated procedure of second screening’s political effects among citizens of Beijing. Our findings showed that most of the direct and indirect paths in this model were significantly positive. The theoretical and practical implications of these findings are also discussed. Full article
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8 pages, 276 KiB  
Editorial
Rethinking Sports Journalism
by José Luis Rojas-Torrijos and Daniel Nölleke
Journal. Media 2023, 4(3), 853-860; https://doi.org/10.3390/journalmedia4030053 - 1 Aug 2023
Cited by 2 | Viewed by 5917
Abstract
In current digital media landscapes, sports journalism has lost its status as the undisputed playmaker in delivering sports-related information to audiences [...] Full article
18 pages, 697 KiB  
Article
Russo-Ukrainian War and Trust or Mistrust in Information: A Snapshot of Individuals’ Perceptions in Greece
by Paraskevi El. Skarpa, Konstantinos B. Simoglou and Emmanouel Garoufallou
Journal. Media 2023, 4(3), 835-852; https://doi.org/10.3390/journalmedia4030052 - 27 Jul 2023
Cited by 1 | Viewed by 4180
Abstract
The purpose of this study was to assess the Greek public’s perceptions of the reliability of information received about the Russo-Ukrainian war in the spring of 2022. The study was conducted through an online questionnaire survey consisting of closed-ended statements on a five-point [...] Read more.
The purpose of this study was to assess the Greek public’s perceptions of the reliability of information received about the Russo-Ukrainian war in the spring of 2022. The study was conducted through an online questionnaire survey consisting of closed-ended statements on a five-point Likert scale. Principal components analysis was performed on the collected data. The retained principal components (PCs) were subjected to non-hierarchical k-means cluster analysis to group respondents into clusters based on the similarity of perceived outcomes. A total of 840 responses were obtained. Twenty-eight original variables from the questionnaire were summarised into five PCs, explaining 63.0% of the total variance. The majority of respondents felt that the information they had received about the Russo-Ukrainian war was unreliable. Older, educated, professional people with exposure to fake news were sceptical about the reliability of information related to the war. Young adults who were active on social networks and had no detailed knowledge of the events considered information about the war to be reliable. The study found that the greater an individual’s ability to spot fake news, the lower their trust in social media and their information habits on social networks. Full article
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15 pages, 363 KiB  
Article
Infotainers, Mediators, or Watchdogs? Mapping the Field of News Podcasters and Their Role Conceptions in Germany, Austria, and Switzerland
by Vera Katzenberger, Jonas Schützeneder, Michael Grassl and Jana Keil
Journal. Media 2023, 4(3), 820-834; https://doi.org/10.3390/journalmedia4030051 - 26 Jul 2023
Viewed by 1644
Abstract
News podcasts have emerged as a relevant medium, contributing to the collection, analysis, interpretation, and dissemination of information in mass media discourse. This paper presents an analysis of the sociodemographic backgrounds, professional profiles, role perceptions, and values of news podcasters based on an [...] Read more.
News podcasts have emerged as a relevant medium, contributing to the collection, analysis, interpretation, and dissemination of information in mass media discourse. This paper presents an analysis of the sociodemographic backgrounds, professional profiles, role perceptions, and values of news podcasters based on an online survey of 195 participants in Austria, Germany, and Switzerland. The results reveal that news podcasters are predominantly male, middle-aged, and academically educated with no journalistic socialization or journalistic working experience. In terms of self-images and values, news podcasters emphasize the importance of education, information, and entertainment, while rejecting conventional concepts like criticism and control. Overall, they demonstrate a strong orientation towards the needs of their audiences and strive to be responsive to their preferences. Yet, the monetization of content through financing models such as sponsoring or native advertisement is not established on a broad scale. These findings shed light on the unique characteristics of news podcasters and provide insights into their status in a rapidly changing media environment. Full article
18 pages, 324 KiB  
Article
Risk Communication about COVID-19 in India: Corpus-Assisted Discourse Analysis of Mainstream News Reports about India’s Wave I and Wave II Outbreaks
by Huiling Ding and Manushri Pandya
Journal. Media 2023, 4(3), 802-819; https://doi.org/10.3390/journalmedia4030050 - 18 Jul 2023
Viewed by 1644
Abstract
This study employed critical rhetorical analysis and corpus-assisted discourse analysis in analyzing the news coverage of India’s transition from Wave I to Wave II Focusing on news coverage from the Times of India, we examined how COVID-19 was constructed in the public [...] Read more.
This study employed critical rhetorical analysis and corpus-assisted discourse analysis in analyzing the news coverage of India’s transition from Wave I to Wave II Focusing on news coverage from the Times of India, we examined how COVID-19 was constructed in the public and technical spheres and how India’s COVID-19 risk communication was shaped by unique geopolitical, cultural, infrastructural, and material factors. Our analysis highlights the tendency to datify COVID as statistics and case numbers, which both dehumanizes the patients and caretakers while erasing human suffering. It also reveals the critical roles played by the geopolitical, socioeconomic, infrastructural, and material conditions in shaping the national and regional capacities to respond to such far-reaching crises. Last but not least, affect and trust play prominent roles in the public coping with emerging pandemics given the uncertainties on all fronts, and thus should be centrally highlighted and addressed in public policies. Full article
12 pages, 270 KiB  
Article
Communicating about the Counterinsurgency Program in the Philippines: Local Government Communication Practices
by Daniel Fritz V. Silvallana and Misraim Grace Hagling
Journal. Media 2023, 4(3), 790-801; https://doi.org/10.3390/journalmedia4030049 - 12 Jul 2023
Viewed by 4035
Abstract
Government agencies play a critical role in addressing societal issues and rely on effective communication strategies to inform and engage the public. However, research on government communication practices in the Philippines is limited. To bridge this gap, this study aims to explore the [...] Read more.
Government agencies play a critical role in addressing societal issues and rely on effective communication strategies to inform and engage the public. However, research on government communication practices in the Philippines is limited. To bridge this gap, this study aims to explore the Philippine government’s communication practices and the influence of environmental attributes on communication efforts regarding the counterinsurgency program. Drawing on the government public relations model, a qualitative research approach was employed to gain in-depth insights into the experiences and perspectives of local information officers. The study utilized semi-structured interviews as the primary data collection method. By engaging local government communicators in the Philippines, the study identified four major themes: common media strategies, pressure to meet public information needs, lack of financial resources, and the impact of external legal frameworks. The findings revealed that government communicators employ various media strategies and face significant pressure to meet public information needs. Furthermore, the study highlights the intersection of external legal frameworks with other environmental constraints, such as politics and professional development, impacting government communication practices. This paper contributes to the limited scholarship on government communication practices in the Philippines, offering preliminary insights into the complex dynamics of government communication to address societal challenges. Full article
30 pages, 372 KiB  
Article
Media, Public Opinion, and the ICC in the Russia–Ukraine War
by Senthan Selvarajah and Lorenzo Fiorito
Journal. Media 2023, 4(3), 760-789; https://doi.org/10.3390/journalmedia4030048 - 2 Jul 2023
Cited by 4 | Viewed by 9550
Abstract
This study, using content analysis and frame analysis, examines whether there is any connection between the International Criminal Court’s (ICC’s) announcement on the fifth day of Russia’s war against Ukraine (which began on 24 February 2022) that it would investigate credible allegations of [...] Read more.
This study, using content analysis and frame analysis, examines whether there is any connection between the International Criminal Court’s (ICC’s) announcement on the fifth day of Russia’s war against Ukraine (which began on 24 February 2022) that it would investigate credible allegations of Russia’s war crimes in Ukraine, and the reporting of the international press in those first five days. This study finds a functional relationship between the ICC’s application of international law and international press reporting, in that the latter pursued an agenda grounded in the sources of international law. This reporting appeared to have made people think about the likelihood of Russia’s war crimes in Ukraine (accessibility effect) and that Putin and his regime should be punished under international law (applicability effect). In turn, this was advantageous to the ICC’s announcement that it would investigate allegations of Russian war crimes in Ukraine. The speed of the ICC’s decision to open this investigation opens questions as to what distinguished the situation in Ukraine from similar situations. Media reporting may have contributed to a broader rationale for potential realpolitik objectives concerning Ukraine and Russia, underpinned by laudable humanitarian and legal concerns. This study concludes that if power saturates law, then the media is a diffusing agent of that power—an actor that spreads and amplifies elite narratives into the public sphere, rationalising the actions of institutions like the ICC. Full article
17 pages, 4765 KiB  
Article
The Images of Climate Change over the Last 20 Years: What Has Changed in the Portuguese Press?
by Leonardo Soares Lopes and José Azevedo
Journal. Media 2023, 4(3), 743-759; https://doi.org/10.3390/journalmedia4030047 - 29 Jun 2023
Cited by 1 | Viewed by 2950
Abstract
Over the past three decades, there has been a significant increase in political and media attention towards climate change. The media has been instrumental in shaping, reproducing, and influencing the political and cultural comprehension of this phenomenon. While previous research has concentrated primarily [...] Read more.
Over the past three decades, there has been a significant increase in political and media attention towards climate change. The media has been instrumental in shaping, reproducing, and influencing the political and cultural comprehension of this phenomenon. While previous research has concentrated primarily on the textual content of news articles, this study focuses on the use of images in climate communication. It is based on the belief that images can combine facts and emotions, engaging audiences and adding narrative complexity to verbal claims. With focus on climate imagery, a content analysis was conducted on 1010 images used by a Portuguese newspaper (Público) between January 2000 and May 2022 to visually cover climate change. The purpose of the analysis was to identify the visual frames used by the newspaper to frame the issue. The primary findings indicate that 35.5% of the images analyzed employ a frame that dramatizes the effects of climate change, evoking anxiety and vulnerability. However, there is evidence of a growing body of scientific literature that challenges and refutes the sensationalist and demoralizing narrative, resulting in the development of novel methods of communicating the phenomenon. Compared to the preceding period (2000–2005), the proportion of visual frames depicting potential solutions and adaptation strategies has increased substantially over the past three years (2020–2022) by 16.3%. Full article
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16 pages, 365 KiB  
Article
European Refugee Crisis or European Migration Crisis? How Words Matter in the News Framing (2015–2020) of Asylum Seekers, Refugees, and Migrants
by Emmi Verleyen and Kathleen Beckers
Journal. Media 2023, 4(3), 727-742; https://doi.org/10.3390/journalmedia4030046 - 27 Jun 2023
Cited by 2 | Viewed by 2739
Abstract
Asylum seekers, refugees, and migrants are central concepts in news coverage of immigration. However, these three terms refer to distinct groups with different meanings and potentially different frames, which could be negative, victim-based, or positive. Additionally, it is uncertain to what extent these [...] Read more.
Asylum seekers, refugees, and migrants are central concepts in news coverage of immigration. However, these three terms refer to distinct groups with different meanings and potentially different frames, which could be negative, victim-based, or positive. Additionally, it is uncertain to what extent these groups are given a voice and how this is linked to the news frames used. To address this, a content analysis of 503 articles about asylum seekers, refugees, and migrants in a Belgian elite newspaper and a popular newspaper was conducted for the period from 2015 until 2020. We focus specifically on differences between the crisis years and the non-crisis period thereafter. Our results indicate that if asylum seekers, refugees, and migrants are given a voice, they are more likely to be framed positively or as victims. However, if they are only mentioned, a negative frame is more common. Asylum seekers are also more likely to be negatively framed than migrants and refugees. Moreover, we find no differences between the elite and popular newspapers in how they frame and give a voice to these three actors. Full article
17 pages, 681 KiB  
Article
Understanding Motivations for Plural Identity on Facebook among Nigerian Users: A Uses and Gratification Perspective for Engaging on Social Network Sites (SNS)
by Tawfiq Ola Abdullah, Brent J. Hale and Mutiu Iyanda Lasisi
Journal. Media 2023, 4(3), 710-726; https://doi.org/10.3390/journalmedia4030045 - 26 Jun 2023
Viewed by 1867
Abstract
In the context of the increasing proliferation of users on social networking sites (SNS) and the ensuing debate on their benefits and drawbacks, this study examines the interconnection between human behaviors and identity formation on Facebook. We leveraged the concept of plural identity, [...] Read more.
In the context of the increasing proliferation of users on social networking sites (SNS) and the ensuing debate on their benefits and drawbacks, this study examines the interconnection between human behaviors and identity formation on Facebook. We leveraged the concept of plural identity, seeking to identify relationships between online social behaviors and plural identity tendencies. We conceptualize plural identity as a construct spanning the personal and social dimensions of identity, and use these as the core starting points for studying plural identity. Accordingly, the relationships between social-communicative and personal-communicative behaviors involving plural identity on Facebook were investigated. A survey administered to Nigerian Facebook users (N = 429) revealed that social-communicative behaviors (i.e., social support and social interaction) exhibited strong relationships with plural identity on Facebook; similarly, personal-communicative variables (i.e., presentation of the extended self and self-expression) were strongly related to plural identity. This study highlights the role of SNS in satisfying peoples’ social and communication needs, which are interwoven with identity formation. Full article
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