Search Results (6)

Based on the Conservation of Resources (COR) theory and social support theory, this study focuses on the effects of AI-induced stress on hotel employees’ work engagement and examines the mediating role of psychological capital and the moderating role of perceived organizational support. A sample of five-star hotels in China was selected for the study, data were analyzed, and hypotheses were tested using SPSS 27.0 and Mplus 7.4 software. The results of the study revealed that AI-induced stress had a significant negative effect on work engagement and psychological capital mediated the relationship between AI-induced stress and work engagement. Perceived organizational support moderated the relationship between work stress and psychological capital. Specifically, the higher the perceived organizational support, the lower the negative effect of work stress on psychological capital; conversely, the lower the perceived organizational support, the higher the negative effect of work stress on psychological capital. The greater the negative impact of work stress on psychological capital, the higher the perceived organizational support, and the smaller the negative impact of work stress on psychological capital. The findings of the study not only enrich the research related to AI in the hotel industry but also have certain reference significance for managers in the hotel industry who introduce AI in managing their employees. Full article

Public buildings consume the largest proportion of total energy consumption and carbon dioxide emissions in the building sector of China. Enhancing building energy efficiency becomes a necessary way to reduce greenhouse gas emissions and energy waste. In this study, 10-year real data from 2000 buildings covering five different types of public buildings in a hot summer and cold winter zone in eastern coastal China were investigated to analyze energy-saving potential (ESP) and the impacts of various influencing factors on building energy performance. The concept of energy consumption limit (ECL) was proposed and used for identifying high energy-consuming buildings and the calculation of ESP. Hotels, shopping malls, and office buildings were the top three types of buildings with high ESP. ESP for the high energy-consuming buildings based on the benchmark limits was more than 18%, and that for three-star hotels and shopping malls was 51%. In addition, a correlation analysis between energy consumption and influencing factors was carried out, which laid the foundation for the development of building energy performance assessment and diagnosis tools. Full article

Both South Korea and China have collective cultures; however, there are significant differences in employee behavior due to cultural, economic, and environmental factors. This study explores the influence of organizational climate on employee innovative behavior and service performance using a competitive value model, as well as the mediating effects of social capital and organizational silence. Adopting the interpersonal relationship, rational goal, and internal process approaches, it focuses on three aspects: supervisory support, pressure to produce, and formalization. A total of 773 valid questionnaires were collected from four- and five-star hotels in South Korea and China, and the data were analyzed using SPSS and AMOS. The results showed that supervisory support and pressure to produce positively affected employee social capital, thereby affecting their service performance. Formalization positively affected organizational silence and negatively affected employees’ innovative behaviors. This study confirmed the mediating effects of social capital and organizational silence in the organizational environment. The positive effects of supervisory support and pressure to produce on social capital were similar in South Korea and China. However, among the effects of organizational silence, Korean employees were more likely to benefit from formalization. This study identified the differences in organizational climate and organizational performance between South Korea and China and provides implications for enterprises’ sustainable development. Full article

Instead of aiming to achieve as many members as possible, it is important to focus on retaining customers, which is achieved with the support of loyalty programmes. As the tourism and hospital industries have become the fastest growing sectors in the world, hotels have realised the potential to focus on their loyal customers. A qualitative approach was adopted to explore the attractiveness of loyalty programmes to Chinese consumers and the challenges of such programmes in the hospitality industry. The aim of this paper is to identify which aspects of a loyalty programme in the hospitality industry are perceived as attractive to Chinese customers. This qualitative research highlights the perspective of industry leaders such as general managers and executives working in the club lounges of five-star hotels in Suzhou as well as loyalty programme consultants with a focus on China. The qualitative research findings are aimed at supporting hotels in China and loyalty programmes with a focus on Chinese consumers in the hospitality industry in order to receive more knowledge and to explore new strategies on how to retain and satisfy Chinese programme members. Full article

Hotel websites are vital information channels for potential customers. Hence, their readability and attractiveness play a key role in online marketing for hotels. This study attempts to investigate how hotels use language strategies to better market themselves online. This study first proposes an analytical framework on the basis of appraisal theory, which aims to reveal the hidden mechanism by hotels in building interpersonal relationships, and uses such a framework to explore online language strategies used by five-star hotels in China. The general language strategy and the corresponding preference in the use of such a strategy amongst hotels are identified. Theoretical contributions and managerial implications are generated on the basis of the findings and analysis. It is among the early studies to modify appraisal theory to analyze tourism and hospitality text data and to adopt the corpus approach to explore the hidden mechanism of language use. Full article

In the current climate of severe competition among tourist destinations, the importance of brand equity in tourism marketing is increasing. This study looks at the impact of branding in relation to the largest group of inbound overseas tourists to South Korea, the Chinese. Data for the current study were obtained from a survey of tourists visiting Seoul from the Greater China region, including Mainland China, Hong Kong, Macao, Taiwan, and the Chinese living in Southeast Asia. The survey was conducted in popular sightseeing spots, four and five-star hotels in the Seoul Metropolitan Area, and the Incheon International Airport. The respondents were selected randomly, with effort expended to avoid any potential bias in the composition of the sample. Out of a total of 385 distributed questionnaires, 350 (China 191, Hong Kong 71, Taiwan 68, others 20) were selected as valid and finally used in the analysis. The results of this study suggest that price and word of mouth have beneficial effects on perceived quality, publicity, and brand awareness, and advertisement has beneficial effects on brand image. We also found that brand awareness and perceived quality have impacts on brand image, and brand image is related to brand loyalty. This is a pioneering study on the relationships between influencing factors, destination brand equity and its elements, and brand loyalty, with respect to Seoul, South Korea, as a tourism destination for tourists from China. Full article