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400 Results Found

  • Article
  • Open Access
8 Citations
4,907 Views
17 Pages

Nudging provides a way to gently influence people to change behavior towards a desired goal, e.g., by moving towards a healthier or more environmentally friendly lifestyle. Personalized and context-aware digital nudging (named smart nudging) can be a...

  • Review
  • Open Access
35 Citations
13,179 Views
11 Pages

Given the cost-effective nature of promoting desirable behaviors among individuals and societies, national and local governments have widely applied the nudge concept in various public policy fields. This viewpoint briefly explains the concept of nud...

  • Article
  • Open Access
22 Citations
4,060 Views
17 Pages

Influence of and Resistance to Nudge Decision-Making in Professionals

  • Michela Balconi,
  • Carlotta Acconito,
  • Katia Rovelli and
  • Laura Angioletti

5 October 2023

This study investigated how professionals’ decision-making is influenced by nudging and their resistance to such a form of conditioning. A total of 61 professionals performed a nudge task in which three different scenarios related to wellbeing...

  • Review
  • Open Access
56 Citations
13,721 Views
21 Pages

25 December 2022

With growing demands of decision making in the current era, the impact of the drivers behind individuals’ preferences and institutional strategies becomes prominent. Coined in 2008, nudge is used to describe incentives for individuals’ ch...

  • Article
  • Open Access
3 Citations
3,369 Views
10 Pages

15 February 2024

Background: Behaviorally informed interventions, such as nudging, encourage actions intended to promote longer and healthier lives. Holding significant potential for influencing health policies and healthcare practices, these interventions are partak...

  • Proceeding Paper
  • Open Access
2 Citations
3,941 Views
4 Pages

28 October 2018

The complexity of consumer’s changes towards green behavior, such as sustainable shopping lifestyle is a challenge for the government and its public policy. Most of the traditional regulatory approach, such as plastic bag ban or tax was hoping for im...

  • Article
  • Open Access
3,202 Views
31 Pages

Integrated Digital Nudge in Gamification for Public Transportation Applications

  • Dyah Wahyu Sukmaningsih,
  • Edi Abdurachman,
  • Agung Trisetyarso and
  • Betty Purwandari

24 June 2025

A shift from private to mass transportation is one of the main goals of many governments. In this context, integrating digital nudges into gamification on digital platforms is a promising approach to influencing and changing user behavior. This study...

  • Article
  • Open Access
13 Citations
7,974 Views
12 Pages

Empirical Evidence to Support a Nudge Intervention for Increasing Online Engagement in Higher Education

  • Alice Brown,
  • Marita Basson,
  • Megan Axelsen,
  • Petrea Redmond and
  • Jill Lawrence

30 January 2023

Student engagement is recognised as being a critical factor linked to student success and learning outcomes. The same holds true for online learning and engagement in higher education, where the appetite for this mode of learning has escalated worldw...

  • Abstract
  • Open Access
1,389 Views
2 Pages

How to Nudge a Modern Consumer towards Healthier Food Choices

  • Eva Valenčič,
  • Barbara Koroušić Seljak,
  • Tamara Bucher,
  • Clare E. Collins and
  • Emma Beckett

Food environments have a major influence on consumers’ food choices. The increasing abilities and accessibility of technology have caused food choices to be made in digital environments. Contemporary consumers increasingly select and purchase f...

  • Article
  • Open Access
17 Citations
6,446 Views
14 Pages

Determinants of Food Choice and Perceptions of Supermarket-Based Nudging Interventions among Adults with Low Socioeconomic Position: The SUPREME NUDGE Project

  • Marjolein C. Harbers,
  • Cédric N.H. Middel,
  • Josine M. Stuber,
  • Joline W.J. Beulens,
  • Femke Rutters and
  • Yvonne T. van der Schouw

Nudging has received ample attention in scientific literature as an environmental strategy to promote healthy diets, and may be effective for reaching populations with low socioeconomic position (SEP). Therefore, the objective of this study was to in...

  • Review
  • Open Access
47 Citations
17,761 Views
18 Pages

What Nudge Techniques Work for Food Waste Behaviour Change at the Consumer Level? A Systematic Review

  • Hannah Barker,
  • Peter J. Shaw,
  • Beth Richards,
  • Zoe Clegg and
  • Dianna Smith

8 October 2021

In European countries over 40% of food loss and waste occurs at the retail and consumer stages; this situation cannot be sustained and remediation is urgently needed; opportunities for change must be created. “Nudge” techniques have been shown to be...

  • Article
  • Open Access
8 Citations
4,092 Views
12 Pages

GPS Digital Nudge to Limit Road Crashes in Non-Expert Drivers

  • Raffaella Nori,
  • Micaela Maria Zucchelli,
  • Marco Giancola,
  • Massimiliano Palmiero,
  • Paola Verde,
  • Anna Maria Giannini and
  • Laura Piccardi

27 May 2022

Many automotive industries are developing technologies to assist human drivers in suggesting wiser choices to improve drivers’ behaviour. The technology that makes use of this modality is defined as a “digital nudge”. An example of...

  • Article
  • Open Access
3 Citations
1,657 Views
36 Pages

The growing need for sustainable energy practices necessitates technology-driven interventions that can effectively bridge the disparity between consumer intentions and actual behavior. This paper formulates and empirically substantiates an IoT-enabl...

  • Article
  • Open Access
35 Citations
9,069 Views
24 Pages

A Nudge-Inspired AI-Driven Health Platform for Self-Management of Diabetes

  • Shane Joachim,
  • Abdur Rahim Mohammad Forkan,
  • Prem Prakash Jayaraman,
  • Ahsan Morshed and
  • Nilmini Wickramasinghe

19 June 2022

Diabetes mellitus is a serious chronic disease that affects the blood sugar levels in individuals, with current predictions estimating that nearly 578 million people will be affected by diabetes by 2030. Patients with type II diabetes usually follow...

  • Article
  • Open Access
1 Citations
2,786 Views
11 Pages

6 May 2024

Healthcare-associated infections (HAIs) are considered to be one of the biggest health problems as they continue to be an important cause of morbidity and mortality worldwide. They cannot be completely prevented, but their incidence can be significan...

  • Article
  • Open Access
18 Citations
8,449 Views
18 Pages

Guess What …?—How Guessed Norms Nudge Climate-Friendly Food Choices in Real-Life Settings

  • Amelie Griesoph,
  • Stefan Hoffmann,
  • Christine Merk,
  • Katrin Rehdanz and
  • Ulrich Schmidt

3 August 2021

Social norms, also called social comparison nudges, have been shown to be particularly effective in promoting healthy food choices and environmentally friendly behaviors. However, there is limited evidence on the effectiveness of these nudges for pro...

  • Article
  • Open Access
17 Citations
7,631 Views
9 Pages

2 June 2015

Obesity is a major burden on healthcare systems. Simple, cost effective interventions that encourage healthier behaviours are required. The present study evaluated the efficacy of a salience nudge for promoting a change in milk selection from full-cr...

  • Article
  • Open Access
3 Citations
2,497 Views
10 Pages

Individual and Contextual Determinants of Flu Vaccination Adherence: A University Nudge Intervention

  • Nadia Pecoraro,
  • Francesca Malatesta,
  • Luna Carpinelli,
  • Domenico Fornino,
  • Claudio Giordano,
  • Giuseppina Moccia,
  • Matilde Perillo,
  • Mario Capunzo,
  • Giulia Savarese and
  • Francesco De Caro

Introduction: The University of Salerno has implemented a nudge intervention with the aim of promoting vaccine adherence among employees of academia and identifying individual and contextual determinants that influence adherence. Method: A purpose-bu...

  • Article
  • Open Access
2,325 Views
18 Pages

17 September 2024

This discussion describes an experimental behavioral economics class implemented in a service learning format. Students implemented two nudge interventions to influence public trash behavior, which is an issue throughout the Middle East/North Africa...

  • Article
  • Open Access
1,551 Views
19 Pages

31 July 2025

Background/Objectives: Excessive sugar intake through sugar-sweetened beverages (SSBs) has raised global concerns due to its association with various health risks. This study evaluates the effectiveness of nudges—in the form of order placement, varie...

  • Article
  • Open Access
3,431 Views
13 Pages

1 October 2023

Food insecurity is an ongoing problem in the U.S. with implications for health problems and social disadvantages. Past food insecurity intervention studies have targeted barriers to accessing healthy food. However, information barriers have not been...

  • Article
  • Open Access
26 Citations
5,946 Views
20 Pages

Promoting Influenza Vaccination among Staff of Nursing Homes According to Behavioral Insights: Analyzing the Choice Architecture during a Nudge-Based Intervention

  • Chiara Lorini,
  • Francesca Ierardi,
  • Claudia Gatteschi,
  • Giacomo Galletti,
  • Francesca Collini,
  • Laura Peracca,
  • Patrizio Zanobini,
  • Fabrizio Gemmi and
  • Guglielmo Bonaccorsi

12 October 2020

(1) Background: Influenza vaccination uptake in nursing home (NH) workers is uncommon. The aim of this study was to understand the choice architecture of influenza vaccination acceptance or refusal among them and to promote vaccination acceptance usi...

  • Article
  • Open Access
6 Citations
2,839 Views
10 Pages

11 January 2023

This study aims to examine the nudging effect of the sports facility construction on physical exercise (PE) participation with consideration of the moderating role of mental health in China. Multiple linear regression models are used in this study. T...

  • Article
  • Open Access
17 Citations
9,401 Views
19 Pages

5 January 2021

By way of a field experiment conducted at a university cafeteria this paper finds that placing a vegetarian option instead of a meat option at the top of a menu decreases the share of meat dishes sold by 11%. This translates to a 6% decrease of daily...

  • Article
  • Open Access
9 Citations
4,023 Views
18 Pages

4 February 2021

Sustainable Development Goals (SDGs) and their corresponding logos have become ubiquitous in Japan. While not legally binding, they allow us to choose how to contribute or not to the SDGs. Considering that SDGs share characteristics with nudges, we i...

  • Article
  • Open Access
5 Citations
15,327 Views
32 Pages

3 October 2024

This study considers ways to increase the consumption of sustainable fashion given the significant environmental and social damages associated with the industry. A series of experiments were conducted examining the impacts of choice architecture (nud...

  • Article
  • Open Access
17 Citations
5,833 Views
12 Pages

2 August 2019

In the transition from high school to university, vegetable consumption tends to deteriorate, potentially influencing immediate and longer-term health outcomes. Nudges, manipulation of the environment to influence choice, have emerged as important to...

  • Article
  • Open Access
263 Views
15 Pages

3 February 2026

Student engagement is a key predictor of academic achievement and retention in higher education. This study investigated the impact of personalised behavioural nudges, delivered through structured phone calls and supported by personalised email/Micro...

  • Article
  • Open Access
13 Citations
5,735 Views
22 Pages

25 September 2017

The grid nudging technique is often used in regional climate dynamical downscaling to make the simulated large-scale fields consistent with the driving fields. In this study, we focused on two specific questions about grid nudging: (1) which nudged v...

  • Article
  • Open Access
21 Citations
4,128 Views
20 Pages

Eating in the Amazon: Nutritional Status of the Riverine Populations and Possible Nudge Interventions

  • Camila Lorena Rodrigues Machado,
  • Maria Elena Crespo-Lopez,
  • Marcus Augusto-Oliveira,
  • Gabriela de Paula Arrifano,
  • Barbarella de Matos Macchi,
  • Amanda Lopes-Araújo,
  • Letícia Santos-Sacramento,
  • José Rogério Souza-Monteiro,
  • Jacqueline Isaura Alvarez-Leite and
  • Carlos Barbosa Alves de Souza

6 May 2021

The Amazon is the largest tropical forest in the world and a source of healthy food, such as fruits and fish. Surprisingly, the Amazonian riverine population present an increased prevalence (as high as 58%) of non-communicable diseases, such as hyper...

  • Article
  • Open Access
16 Citations
8,106 Views
13 Pages

Pilot Testing of a Nudge-Based Digital Intervention (Welbot) to Improve Sedentary Behaviour and Wellbeing in the Workplace

  • Caitlin Haile,
  • Alison Kirk,
  • Nicola Cogan,
  • Xanne Janssen,
  • Ann-Marie Gibson and
  • Bradley MacDonald

Welbot is a nudge-based digital intervention that aims to reduce sedentary behaviour and improve physical and mental wellbeing at work. The purpose of this study was to pilot test the Welbot intervention. Forty-one (6M/35F) University staff (M age =...

  • Article
  • Open Access
1,107 Views
22 Pages

12 April 2025

The cognitive ability of the elderly significantly influences evacuation performance in urgent situations. Despite its importance, many fire evacuation studies overlook the impact of cognitive ability on elderly evacuation performance. To address thi...

  • Article
  • Open Access
1 Citations
2,191 Views
15 Pages

27 August 2025

Background/Objectives: Adequate adolescent nutrition is vital for lifelong health, yet traditional school meal programs often emphasize processed foods. Digital nudges, subtle digital changes, may help promote healthier food choices. This study aimed...

  • Article
  • Open Access
5 Citations
5,022 Views
21 Pages

7 February 2022

Mental illness has always been an important issue for young adults. Moreover, initiatives resulting from the outbreak of COVID-19 have had an even greater impact on the mental health of young adults. This study sought to examine the effect of gamific...

  • Article
  • Open Access
24 Citations
9,038 Views
11 Pages

There have been prior attempts to utilize machine learning to address issues in the medical field, particularly in diagnoses using medical images and developing therapeutic regimens. However, few cases have demonstrated the usefulness of machine lear...

  • Article
  • Open Access
3,033 Views
17 Pages

Evaluating the Effectiveness of the Nudge Theory in Improving the Oral Self-Care of Schoolchildren with Refugee and Immigrant Backgrounds in Mashhad, Iran

  • Seyed Ahmad Banihashem Rad,
  • Marcella Esteves-Oliveira,
  • Ali Kazemian,
  • Negar Azami,
  • Mehrzad Khorshid,
  • Aylin Sohrabi,
  • Amir Attaran Khorasani and
  • Guglielmo Campus

19 July 2024

Nudge theory proposes using subtle interventions to encourage individuals to make better decisions. The aim of this study was to evaluate the effectiveness of the Nudge theory in plaque control and assess caries experience among third-grade primary s...

  • Article
  • Open Access
2,464 Views
18 Pages

Making Diet Management Easier: The Effects of Nudge-Based Dietary Education and Tableware in Individuals with Both T2DM and Overweight/Obesity: A 2 × 2 Cluster Randomized Controlled Trial

  • Tianxue Long,
  • Yating Zhang,
  • Yiyun Zhang,
  • Yi Wu,
  • Jing Huang,
  • Hua Jiang,
  • Dan Luo,
  • Xue Cai,
  • Rongsong Tang and
  • Mingzi Li
  • + 3 authors

3 May 2025

Background/Objectives: Traditional diet management for type 2 diabetes (T2DM) is often complex and effortful to sustain. Nudging offers low-effort and automatic approaches to dietary behaviour change yet remains underexplored in T2DM. This study eval...

  • Article
  • Open Access
5 Citations
5,297 Views
23 Pages

Effects of a Nudging Cue Targeting Food Choice in a University Cafeteria: A Field Study

  • Christine Kawa,
  • Patrizia M. Ianiro-Dahm,
  • Jan F. H. Nijhuis and
  • Wim H. Gijselaers

Many students approaching adulthood often choose high-calorie food products. Concurrently, health interventions applied during this life phase can potentially lead to a healthier lifestyle. Nudge health interventions in experimental cafeteria setting...

  • Article
  • Open Access
3,435 Views
23 Pages

Healthcare-associated infections (HAIs), also referred to as nosocomial or hospital-acquired infections, are a significant cause of death worldwide, with hand hygiene being the most powerful means to tackle them. The present study had a twofold aim:...

  • Article
  • Open Access
4 Citations
6,128 Views
10 Pages

Over-The-Counter Codeine: Can Community Pharmacy Staff Nudge Customers into Its Safe and Appropriate Use?

  • Sapana Mody,
  • Charlotte L. Kirkdale,
  • Tracey Thornley,
  • Aimi Dickinson,
  • Anthony J. Avery,
  • Roger Knaggs,
  • Sarah Rann and
  • Ruth Bastable

8 October 2020

The misuse of opioids, including codeine which is sold over-the-counter (OTC) in United Kingdom (UK) community pharmacies, is a growing public health concern. An educational Patient Safety Card was developed and piloted to see if it nudged customers...

  • Article
  • Open Access
5 Citations
5,831 Views
13 Pages

Cafeteria Online: Nudges for Healthier Food Choices in a University Cafeteria—A Randomized Online Experiment

  • Christine Kawa,
  • Patrizia M. Ianiro-Dahm,
  • Jan F. H. Nijhuis and
  • Wim H. Gijselaers

Many people do not consume as much healthy food as recommended. Nudging has been identified as a promising intervention strategy to increase the consumption of healthy food. The present study analyzed the effects of three body shape nudges (thin, thi...

  • Article
  • Open Access
17 Citations
8,358 Views
13 Pages

24 April 2022

The number of areas in which artificial intelligence (AI) technology is being employed increases continually, and climate change is no exception. There are already growing efforts to encourage people to engage more actively in sustainable environment...

  • Article
  • Open Access
11 Citations
4,468 Views
12 Pages

2 December 2021

Nudges, or subtle changes to a choice environment, are increasingly used in online food ordering platforms to improve dietary choices and reduce calorie intake. We report the results of an experiment aimed at nudging young adults to reduce calories i...

  • Article
  • Open Access
2 Citations
2,408 Views
14 Pages

Anti-Herpes Zoster Vaccination of Fragile Patients in Hospital Setting: A Nudge Intervention in Italy

  • Francesco De Caro,
  • Francesca Malatesta,
  • Nadia Pecoraro,
  • Mario Capunzo,
  • Luna Carpinelli,
  • Simona Caruccio,
  • Giuseppina Cersosimo,
  • Maria Costantino,
  • Claudio Giordano and
  • Giuseppina Moccia
  • + 6 authors

19 April 2024

Background: A nudge intervention against Herpes Zoster, created and implemented in Italy, is presented in order to administer the Shingrix vaccine on a sample of frail patients, as required by the National Prevention Plan. Individual and contextual f...

  • Article
  • Open Access
15 Citations
5,999 Views
17 Pages

Immunity passports have the potential to allow large-scale international traveling to resume. However, they can only become an effective tool if they are widely supported by the general public. We carry out a double blind randomized online experiment...

  • Proceeding Paper
  • Open Access
2,825 Views
9 Pages

The nudge theory has been applied to improve safety behavior in various industries. We implemented the nudge theory in the construction industry to improve worker safety. Nudges for construction safety were grouped into three categories and used in a...

  • Article
  • Open Access
3 Citations
3,083 Views
26 Pages

Combining vLAPS and Nudging Data Assimilation

  • Brian P. Reen,
  • Huaqing Cai,
  • Robert E. Dumais,
  • Yuanfu Xie,
  • Steve Albers and
  • John W. Raby

13 January 2022

The combination of techniques that incorporate observational data may improve numerical weather prediction forecasts; thus, in this study, the methodology and potential value of one such combination were investigated. A series of experiments on a sin...

  • Article
  • Open Access
8 Citations
5,511 Views
14 Pages

Right Sizing: Sensory-Based Product Design Is a Promising Strategy to Nudge Consumers toward Healthier Portions

  • David Labbe,
  • Lisa R. Fries,
  • Aurore Ferrage,
  • Francine Lenfant,
  • Nicolas Godinot and
  • Nathalie Martin

19 October 2018

Research has shown that people consume more food when offered larger portions, and that reducing exposure to large food portions and packages could decrease the average daily energy consumed. In this context, our aim is to develop strategies to promo...

  • Article
  • Open Access
4,920 Views
18 Pages

Defaults at Work: A Field Experiment on the Effect of Nudges on Stand-Up Working

  • Mathias Celis,
  • Nicolas Dirix,
  • Mona Bassleer and
  • Wouter Duyck

Sedentary behavior at work is a major, and growing, public health concern. This field experiment investigates the effectiveness of behavioral nudges, specifically default settings on height-adjustable workstations (HAWS), in promoting stand-up workin...

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