Search Results (4,882)

Organizational change remains a significant challenge in developing countries, often hindered by entrenched bureaucratic cultures and resistance to reform. This study investigates the key determinants of change acceptance among public sector employees in Pakistan, focusing on the Khyber Pakhtunkhwa (KPK) region. Using a survey of 320 public sector workers, this research examines employee attitudes toward organizational change through a multi-conceptual framework that incorporates technical, organizational, and environmental factors. Ten influencing factors were analyzed using Structural Equation Modeling (SEM) in AMOS. The findings reveal a strong positive relationship between nine factors—change management, IT infrastructure, reward systems, technical competency, top management support, legal frameworks, organizational culture, and HRM practices—and employees’ willingness to accept change. This study presents a robust explanatory model with high predictive power for change acceptance. It provides valuable insights into reform dynamics in developing nations and offers practical strategies to guide successful public sector change management initiatives. Full article

The transition of global agriculture from yield-driven production to quality-driven systems has gained urgency, where premium pricing strategies offer pathways to enhance farmer incomes and promote sustainable practices. As a critical staple crop, rice exemplifies the challenges of aligning producer standards with consumer preferences to realize market premiums. This study systematically evaluates determinants of consumers’ willingness to pay (WTP) for premium rice, integrating analyses of attribute preferences, cognition perception, and purchasing experience. Utilizing survey data from 1714 consumers across four Chinese cities, we employ principal component analysis to identify key quality dimensions and ordered logit models to quantify their impacts. Hedonic pricing theory informs the estimation of implicit prices for specific attributes. The results reveal that intrinsic characteristics (like nutrition) and extrinsic cues (like the brand), along with consumers’ nutritional awareness, knowledge, and perceptions of quality-price correlation, jointly drive premium WTP. The mean acceptable premium reaches 4.52 yuan/500 g, with nutritional attention enhancements commanding the highest valuation (0.171 yuan/500 g). The findings underscore the necessity of standardized quality grading systems aligned with consumer preferences and targeted interventions to bridge information asymmetries. Policymakers are recommended to improve supply-side quality signaling through enhanced packaging and certification systems while strengthening demand-side nutrition education to facilitate value chain coordination and sustainable, high-quality development in agriculture. Full article

Agriculture is central to Nepal’s economy but faces growing challenges such as environmental degradation, labor shortages, and the increasing feminization of farming due to male outmigration. Environmental Conservation Agriculture (ECA) offers a sustainable solution, yet adoption remains inconsistent due to knowledge gaps and resource constraints. This study examines the socio-demographic, economic, and environmental factors influencing the farmers’ willingness to learn about ECA and its relationship with women’s empowerment. A cross-sectional survey of 383 ECA farmers across the Kavre, Dhading, and Chitwan districts in Bagmati Province reveals that 72.6% are willing to learn about ECA, driven by climate change concerns, economic incentives, and market access. Farmers who have experienced climate-related crop losses (64%) and those engaged in consumer-driven markets (59%) show a greater inclination to learn ECA. Spearman correlation analysis highlights key factors influencing willingness to learn, including perceptions of ECA as a climate-resilient practice, interest in ECA, and awareness of FAO’s promotion of ECA. Farmers who believe that ECA enhances sustainability, resilience, and income are also more likely to engage, while market dissatisfaction presents a challenge. Receiving ECA subsidies is positively associated with willingness to learn, highlighting the role of financial support in adoption. Women play a crucial role in agriculture but face barriers such as household responsibilities (22%), lack of education and training (18%), and limited financial access (12%). Key motivators for their participation include capacity-building initiatives (48%), financial support (16%), and empowerment programs (5%). Notably, households where women participate in early decision-making are 19% more likely to express willingness to learn about ECA, and perceptions of ECA as empowering women are positively linked to willingness to learn. Addressing these barriers through targeted policies, institutional support, and market-based incentives is essential for fostering inclusive and sustainable agricultural development. This study provides actionable insights for strengthening ECA adoption, promoting gender equity, and enhancing Nepal’s climate resilience. Full article

This study employs the push–pull theory to analyze tourism motivations (push and pull), perceived risk (financial risk and perceived risk), perceived value, educational level and smartphone usage and their effect on willingness to pay (WTP) and electronic word-of-mouth (E-WOM) behavioural intentions in Smart Tourism Destinations (STDs). With a significant sample of 504 respondents in the STD of Cáceres, the push–pull theory is used to assess its impact on smartphone usage. Results reveal that motivations, financial risk, perceived value and educational level positively affect smartphone usage, directly influencing WTP and E-WOM. Managers are advised to prioritize privacy in mobile payments, implement security services against financial risks and promote specialized applications and encourage the personalization of offers through artificial intelligence. Understanding these variables, which explain 41.5% of WTP and 65.8% of E-WOM, provides a basis for strategic decision-making in STDs. Full article

Food and beverage products globally have experienced significant growth in line with increasing consumer demand, especially among Muslim consumers. However, the lack of robust halal governance frameworks and the deliberate adulteration of halal food products with non-halal ingredients have raised concerns among Muslim consumers. This study aimed to investigate the triggering variables that impact the intention to purchase eco-friendly halal food, particularly among college students in Medan, Indonesia. Surveys and interviews were used to collect data on college students’ awareness, perceived costs of products, availability of alternative options, peer influence, cultural beliefs, and personal preferences. The findings revealed a general understanding of halal food but a lack of understanding of halal requirements. Peer groups, cultural beliefs, and personal preferences affected college students’ willingness to buy. The inconsistencies in the findings were related to the influence of students’ understanding of halal products when intending to buy eco-friendly halal products. This study proposes strategies to positively influence consumer behavior, particularly among college students in Medan, Indonesia, regarding halal food, which ultimately encourages its consumption and fosters a more informed and culturally diverse campus community. Full article

As virtual reality (VR) becomes increasingly integrated into educational settings, understanding preservice teachers’ (PSTs) perceptions and training needs is crucial for effective classroom implementation. Although existing research emphasizes VR’s educational benefits, limited studies have explored how direct, hands-on VR experiences impact PSTs’ intentions to adopt this technology. This mixed-methods study addresses this gap by examining factors influencing PSTs’ willingness to adopt VR and identifying challenges hindering adoption following immersive VR activities using Oculus Quest. Structural equation modeling (SEM) analysis indicated that perceived usefulness and enjoyment directly influenced PSTs’ intentions to adopt VR, whereas self-efficacy indirectly influenced intentions through perceived usefulness. Qualitative findings revealed that PSTs’ initial reluctance to adopt VR, primarily due to low self-efficacy and limited VR knowledge, decreased after hands-on experiences, leading to increased willingness to integrate VR into their teaching practices. However, concerns regarding VR’s appropriateness for young learners, potential health risks such as motion sickness, and classroom management challenges persisted. These results underscore the need for targeted VR training in teacher education programs, focusing on enhancing PSTs’ perceived benefits, enjoyment, and self-efficacy while addressing pedagogical and health-related barriers. Full article

Information asymmetry between manufacturers and online retailers regarding consumer preferences for store brands profoundly influences operational strategy. By leveraging information technology, online retailers can collect valuable consumer data, creating a strategic dilemma: whether to share this information with manufacturers and, if so, with which manufacturer (national or third-party). This study aims to explore an online retailer’s strategic decisions regarding sharing information with manufacturers, filling a gap in the literature on store brands and consumer preferences. Using game theory, we analyze the interactions among an online retailer, a national manufacturer, and a third-party manufacturer, incorporating the Hotelling model to capture consumer preference and product differentiation. Our findings reveal that information sharing does not consistently benefit the online retailer or manufacturers. Notably, without side payment, the online retailer is unwilling to share information with either manufacturer, and manufacturers do not always gain more from receiving such information—a result that challenges conventional wisdom. However, when side payment is introduced, the online retailer’s willingness to share information depends on key factors: the probability of low brand loyalty (low-type) consumers, the proportion of comparison shoppers, the side payment, and the degree of information uncertainty. These findings provide innovative insights for operations managers, highlighting the critical role of information management in shaping strategic decisions and enhancing the efficacy and financial outcomes of information sharing in the context of store brands. Full article

The COVID-19 pandemic has significantly disrupted the global food supply chain, concurrently eroding consumer trust in imported food products. We conducted multi-round tracking surveys of Chinese consumers nationwide in December 2020 and January, March, April, May, July, and October 2021 to examine the stigmas induced by COVID-19 on imported cold-chain food. Results revealed that COVID-19 has induced a long-lasting stigma of imported cold-chain food among Chinese consumers. The mean willingness to pay for beef steak from the U.S., Australia, and Brazil decreased by about 4 yuan, 3 yuan, and 3 yuan, respectively, compared to that for the corresponding product before the pandemic. The results also showed that respondents’ risk perception of imported cold-chain food decreased slightly in the short term and then stayed at a high level. Elderly consumers and those with children were more likely to perceive a high risk of imported cold-chain food associated with COVID-19. Our results indicated that the stigmas of imported cold-chain food caused by COVID-19 persistently impacted consumer food behavior. Identifying ways to recover consumer trust in imported food is essential to boost consumer demand with the recovery of the global food supply chain. Full article

To effectively address the dual challenges of insufficient motivation for digital transformation (DT) among small and medium-sized enterprises (SMEs) and low collaboration efficiency in the manufacturing supply chain within the context of the digital economy, this paper focuses on how government subsidy policies can promote the empowerment behavior of core manufacturing enterprises (CMEs) to resolve the DT difficulties of SMEs and drive the overall upgrade of the manufacturing industry. Based on evolutionary game theory, a three-party evolutionary game model involving the government, CMEs, and SMEs is constructed. The evolutionary stability strategies of the three parties under different scenarios are explored, and the evolutionary stability of system strategies under single-factor and two-factor interactions is analyzed through MATLAB simulations. The research results indicate that (1) the intensity of government subsidies shows an inverted U-shaped impact on their effectiveness. (2) The government subsidy to CMEs can not only directly incentivize empowerment but also indirectly promote the DT of SMEs. (3) CMEs converge to the empowerment strategy faster than SMEs, while SMEs are more sensitive to insufficient subsidies. (4) SMEs have weak self-transformation capabilities, and their willingness to undergo DT is significantly more influenced by external factors than by internal factors. The above findings can help to clarify the interactive relationships among the government, CMEs, and SMEs in the DT process and provide valuable suggestions from multiple perspectives to promote the SMEs’ DT. Full article

Insects have been proposed as a sustainable protein alternative to conventional meat sources. However, consumer acceptance of edible insects is still low in the Western Hemisphere. This study examined how product characteristics and consumer beliefs influence the liking and willingness to try cricket-based food products. An online survey was conducted in the province of Alberta, Canada. Alberta is a major site for beef production and plays a vital role in Canada’s agricultural and economic landscape. Participants (n = 548) were asked to indicate their overall liking (OL) and willingness to try (WTT) a cricket-based snack in a conjoint analysis experiment. A 2 × 2 × 5 design was used for the product characteristics (type of product, presence of an image of the product, and product benefit claims). Each participant was assigned five product profiles using a balanced incomplete block design. The type of product (cricket chips and whole roasted crickets) was the most important attribute for participants. Product benefit claims did not effectively increase the OL or WTT of the cricket-based snacks. Higher scores on the Entomophagy Attitude Scale and previous experiences consuming insect-based food products positively influenced WTT and OL. The findings of this study underscore the significance of the type of product and personal attitudes towards entomophagy in shaping consumer preferences for sustainable protein sources and offer valuable insights for the development and marketing of insect-based food products in a Western market where meat products are accessible and affordable for many. Full article

Against the backdrop of global climate change, extreme weather events, such as heavy rainfall, typhoons, tsunamis, and rising sea levels, have become frequent, posing unprecedented challenges to human society. As an important strategy for coastal cities to respond to climate change, climate-induced evacuation is influenced by complex and diverse factors. This study delves into the driving mechanisms of population migration willingness, revealing the dynamic balance of push, pull, and resistance factors and their interaction with individual value orientations affecting migration decisions. By constructing a Logistic Regression Model, this research quantitatively analyzes the significant impacts of personal circumstances, family characteristics, living conditions, risk perception, compensation relocation, and supportive policies on climate-induced migration willingness, using Shanghai as a case study. The findings indicate that age, education level, household size, housing type, risk perception, and compensation policies are key factors. Building upon the multidimensional capital interaction mechanisms and dynamic threshold response patterns identified in the research, this study proposes a three-phase progressive policy framework: initially, establishing an integrated human–material–social capital framework to implement tiered relocation incentive programs, which address decision window constraints through cognitive empowerment and asset replacement strategies; subsequently, creating a dynamic compensation adjustment mechanism by developing policy toolkits aligned with inverted U-shaped utility curves while enhancing synergistic effects between cultural cognition transformation and vocational training; and ultimately, innovating an institutional–cultural co-governance paradigm that rebalances public service dependency and place attachment through spatial equity redistribution. Specific recommendations encompass designing modular risk education curricula, establishing social network transplantation mechanisms, piloting climate citizenship regimes, and constructing cross-border governance knowledge platforms. These multidimensional interventions encompassing capital restructuring, threshold responsiveness, and cultural adaptation offer valuable policy insights for resolving the “development resilience–migration inertia” paradox in coastal cities. Full article

Retailers have traditionally prioritised younger customers, often overlooking the distinct needs of older consumers. As this demographic grows, it is increasingly important to cater to their shopping preferences. This study explores the behaviours, needs, and challenges of Croatian consumers aged 60+ through qualitative semi-structured interviews. Findings indicate that older urban customers in Croatia prioritise quality over price, are brand-loyal yet discerning, and balance price consciousness for necessities with the willingness to spend on desired items. The study contributes to consumer behaviour theory by highlighting older consumers’ selective brand loyalty and self-directed decision making. It expands on ageing population theories by challenging assumptions that older consumers are passive shoppers, emphasising their preference for informed, self-directed purchasing. From a retail strategy perspective, it emphasises experience-based retailing, advocating for enhanced customer service, clear store navigation, and tailored marketing. Practically, our research provides actionable insights for retailers to optimise service, enhance operational efficiency, and improve profitability. Adapting retail environments to better serve older customers can foster a more engaging and rewarding shopping experience, benefiting both consumers and businesses. Full article

Traditional aging education at our institution in Taiwan has primarily relied on lecture-based instruction, emphasizing teacher-centered knowledge transmission. Although effective in delivering foundational theories, this approach often overlooks active student engagement which is crucial for developing critical thinking, self-confidence, and problem-solving skills. These methods focus on transmitting theories and skills while often neglecting the cultivation of a willingness to serve older adults. This study investigates the impact of integrating diverse teaching strategies into aging education courses to enhance caregiving competence, defined as a multidimensional construct comprising critical thinking, self-confidence, problem-solving ability, and willingness to serve older adults. A quasi-experimental design was used for first-year students from the Department of Healthcare Administration at a university in Taiwan. Participants were divided into traditional (111th academic year) and diverse (112th academic year) teaching groups during gerontology courses. The traditional group employed lecture-based instruction focusing on knowledge transmission, whereas the diverse group utilized flipped teaching, case or story discussions, and expert lectures, emphasizing active learning, situated learning, and reflective practices based on constructivist learning theory. Data were collected via questionnaires at the semester’s start and end. The results showed significant improvements in critical thinking, self-confidence, problem-solving skills, and willingness to serve older adults within the diverse group (p < 0.05). However, no significant differences were found between the two groups in these measures. These findings indicate that while diverse teaching strategies effectively enhance caregiving competence, their outcomes are not significantly different from those of traditional methods. Full article

New energy vehicles are an important tool for the transition to clean energy and sustainable development. The Nudge Theory is introduced to construct a management model for energy conservation and carbon reduction in new energy vehicles. The model takes into account the strategy of reducing or exempting charging fees for new energy vehicles. Through dynamic simulation, we analyze the impact of considering the Nudge Theory and not considering the Nudge Theory on the energy-saving and carbon reduction effect of new energy vehicles. Through the analysis, it is found that (1) the energy-saving and carbon reduction management model is constructed by introducing the consumer reference effect to optimize the effect of the strategy of charging fee reduction for new energy vehicles, which further enhances the effect of energy saving and carbon reduction. (2) The consideration of the boosting strategy can increase the consumers’ willingness to purchase new energy vehicles, and the growth of new energy vehicles is more significant under the combined strategy compared with the baseline scenario. In the combined strategy, from the beginning of the simulation of Scenario 6 to the end of the simulation, new energy vehicles increased by 131.74%. (3) In terms of energy-saving and carbon reduction effects, Scenario 3 in the single strategy has the best effect, and Scenario 9 in the combined strategy has the best effect. Compared with the baseline scenario, the number of new energy vehicles increased by 253.03%, and carbon dioxide emissions decreased by 38.85%. Scenario 9 of the combined strategy can reach the peak of carbon emissions by 2030, and carbon dioxide emissions will decrease year by year. Full article

Background/Objective: Pharmacists are among the most accessible healthcare professionals, playing a crucial role in public health. In response to the ongoing COVID-19 pandemic, many countries, including Croatia, have expanded the responsibilities of pharmacists. Since November 2021, Croatian pharmacists have been authorized to provide COVID-19 testing in community pharmacies. This study explores patients’ perceptions of these pharmacy-based testing services. Methods: This study employed a quantitative research approach, utilizing a structured questionnaire as the primary data collection tool. The research was conducted between November 2021 and January 2022, with a total of 211 participants from diverse backgrounds. Results: The findings demonstrate a highly positive perception of COVID-19 testing services in community pharmacies. A significant majority (95.2%) of patients found pharmacist-administered testing to be convenient. Additionally, 92.3% believed that pharmacists possess the necessary skills to perform the tests, and 94.7% expressed willingness to undergo testing in a pharmacy again. Notably, 94% of respondents indicated their intention to utilize pharmacists’ services for future testing. Conclusions: Croatian patients exhibit a strong positive attitude towards pharmacist-led COVID-19 testing in community pharmacies. These findings highlight the pivotal role of pharmacists in enhancing healthcare accessibility and demonstrate the value of integrating pharmacy-based testing services into public health strategies. This study provides valuable insights into the evolving role of pharmacists in healthcare delivery. Full article