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Journal: J. Theor. Appl. Electron. Commer. Res., 2023
Volume: 18
Number: 64

Article: “Customer Reviews or Vlogger Reviews?” The Impact of Cross-Platform UGC on the Sales of Experiential Products on E-Commerce Platforms
Authors: by Yiwu Jia, Haolin Feng, Xin Wang and Michelle Alvarado
Link: https://www.mdpi.com/0718-1876/18/3/64

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