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Journal: J. Theor. Appl. Electron. Commer. Res., 2025
Volume: 20
Number: 45

Article: From a Multichannel to an Optichannel Strategy in Retail
Authors: by Sílvia Faria and João M. S. Carvalho
Link: https://www.mdpi.com/0718-1876/20/1/45

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