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Journal of Theoretical and Applied Electronic Commerce Research is published by MDPI from Volume 16 Issue 3 (2021). Previous articles were published by another publisher in Open Access under a CC-BY 3.0 licence, and they are hosted by MDPI on mdpi.com as a courtesy and upon agreement with Faculty of Engineering of the Universidad de Talca.

J. Theor. Appl. Electron. Commer. Res., Volume 6, Issue 2 (August 2011) – 10 articles

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817 KiB  
Article
Social Applications: Revenue Models, Delivery Channels, and Critical Success Factors - An Exploratory Study and Evidence from the Spanish-Speaking Market
by Marcelo Nogueira Cortimiglia, Antonio Ghezzi and Filippo Renga
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 108-122; https://doi.org/10.4067/S0718-18762011000200010 - 1 Aug 2011
Cited by 35 | Viewed by 681
Abstract
In the context of growing interest in both Mobile-Internet convergence and Web 2.0 social technologies, this article investigates the business opportunities derived from offering Social Applications in the convergent scenario, particularly regarding Social Network and Content Sharing services. Given the business model structural [...] Read more.
In the context of growing interest in both Mobile-Internet convergence and Web 2.0 social technologies, this article investigates the business opportunities derived from offering Social Applications in the convergent scenario, particularly regarding Social Network and Content Sharing services. Given the business model structural deficiencies identified in literature for this type of convergent services, the investigation is oriented towards the role of the technology delivery channels (either Internet and/or Mobile) and revenue appropriation strategies. A mixed-methods research strategy was employed consisting of a cross-sectional survey of 124 Social Application services offered in Spanish language and seven case studies with representative Social Network and Content Sharing services. While the aim of the survey was to map and identify the overall main characteristics and business model dimensions of Social Applications, the case studies’ objective was to understand the strategic reasoning behind business model design and evolution. The research offered a detailed view on the dynamics of Social Network and Content Sharing services, showing how the revenue strategies are tightly linked to the technological delivery channel. Finally, six critical success factors for business models of Content Sharing and Social Network services were identified. Full article
1254 KiB  
Article
Privacy-Friendly Business Models for Location-Based Mobile Services
by Zhan Liu, Riccardo Bonazzi, Boris Fritscher and Yves Pigneur
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 90-107; https://doi.org/10.4067/S0718-18762011000200009 - 1 Aug 2011
Cited by 14 | Viewed by 501
Abstract
This paper presents a theoretical model to analyze the privacy issues involved in business models for location-based mobile services. We report the results of an exploratory field experiment in Switzerland that assessed the factors driving the net payoff to users of mobile businesses. [...] Read more.
This paper presents a theoretical model to analyze the privacy issues involved in business models for location-based mobile services. We report the results of an exploratory field experiment in Switzerland that assessed the factors driving the net payoff to users of mobile businesses. We found that (1) the personal data disclosed by users has a negative effect on user payoff; (2) the amount of personalization available has a direct and positive effect, as well as a moderating effect, on user payoff; and (3) the amount of control over a user’s personal data has a direct and positive effect, as well as a moderating effect, on user payoff. The results suggest that privacy protection could be the main value proposition in the B2C mobile market. From our theoretical model, we derive a set of guidelines to design a privacy-friendly business model pattern for thirdparty services. We discuss four examples to show how the mobile platform can play a key role in the implementation of these new business models. Full article
129 KiB  
Article
Mobile Networks as a Two-Sided Platform - Case Open Telco
by Yrjo Raivio and Sakari Luukkainen
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 77-89; https://doi.org/10.4067/S0718-18762011000200008 - 1 Aug 2011
Cited by 17 | Viewed by 524
Abstract
Internet companies have utilized the benefits of open innovation and open APIs for a long time, but mobile operators are just entering the open domain with a concept referred to here as Open Telco. This paper investigates how open APIs can be applied [...] Read more.
Internet companies have utilized the benefits of open innovation and open APIs for a long time, but mobile operators are just entering the open domain with a concept referred to here as Open Telco. This paper investigates how open APIs can be applied to mobile networks in order to transform them from a one-sided into a two-sided platform where new business models can be utilized. The research method is based on a single case study using a representative usage scenario. The research framework, applied in this case study, was driven by the literature analysis. The research was started by creating a set of usage scenarios for analysis by an expert group. The most representative case was then selected for a closer examination with the results presented in accordance with the research framework. According to the results, the Open Telco concept creates an ecosystem that enables a two-sided platform. However, positive network effects require at least national coverage; developers want innovative pricing schema and novel payment services need changes for regulation. Finally, the research limitations are expressed, the proposals for the next steps are given, results are compared with the literature findings, and conclusions are drawn. Full article
980 KiB  
Article
A Comparison of Inter-Organizational Business Models of Mobile App Stores: There is more than Open vs. Closed
by Roland M. Müller, Björn Kijl and Josef K. J. Martens
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 63-76; https://doi.org/10.4067/S0718-18762011000200007 - 1 Aug 2011
Cited by 61 | Viewed by 1631
Abstract
The purpose of this paper is to analyze the competition among mobile app stores for smart mobile media devices. Therefore, the business models of seven mobile app stores are analyzed with a special focus on Apple and Google. We use e3-value modelling – [...] Read more.
The purpose of this paper is to analyze the competition among mobile app stores for smart mobile media devices. Therefore, the business models of seven mobile app stores are analyzed with a special focus on Apple and Google. We use e3-value modelling – a formal business modelling technique – for analyzing the critical elements of these mobile ecosystems. The analysis of the app store ecosystems allows a differentiated view on the different strategies of the app store owners. Additionally, we look at the impact of network effects, economies of scale, platform differentiation, quality assurance, and transaction costs on the design of mobile application markets. This theoretical model allows a deeper discussion about the design choices and success factors in the different app store cases. Based on our analysis, we expect that the open versus closed models discussion becomes less relevant – so-called open platforms have closed aspects as well as the other way around – and that competitive differentiation and segmentation strategies will become increasingly critical in order to strengthen the competitive positioning of the different app store platforms. Full article
111 KiB  
Article
An Assessment of Mobile OS-Centric Ecosystems
by Piers R. J. Campbell and Faheem Ahmed
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 50-62; https://doi.org/10.4067/S0718-18762011000200006 - 1 Aug 2011
Cited by 14 | Viewed by 500
Abstract
The evolution of software ecosystems is the result of the popularity and adoption of common architectural development for multiple product development and represents a significant shift in traditional software development style and process methodology. Currently several organizations are in practice with this new [...] Read more.
The evolution of software ecosystems is the result of the popularity and adoption of common architectural development for multiple product development and represents a significant shift in traditional software development style and process methodology. Currently several organizations are in practice with this new process model that embraces business as one of its central factors and have thrived as a result. There can be no doubt that the development of software ecosystems have caused major players in the software industry to rethink their operating practices and engage with third parties, opening their platforms to external entities to attain business objectives. In this paper we examine four of the organizations that are at the forefront of software ecosystem adoption, specifically for mobile devices and explore their business development models. This investigation explores and compares their business process models in terms of how they engage with the external players in order to develop and distribute software and services in this changing marketplace. The study found some commonalities as well as some salient differences in their business processes and presents an assessment of the health of each mobile OS-centric ecosystem. We conclude that this study will help in further aiding understanding of the business process role in this area of ecosystem software. Full article
359 KiB  
Article
A Co-Evolution Model of Competitive Mobile Platforms: Technoeconomic Perspective
by Perambur Neelakanta and Raef Yassin
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 31-49; https://doi.org/10.4067/S0718-18762011000200005 - 1 Aug 2011
Cited by 4 | Viewed by 409
Abstract
A model depicting competitive technoeconomics of business structures specific to mobile-platforms is developed. The underlying co-evolution of large, competing enterprises of mobile-platforms that face customerchurning due to application-preferences and pricing structures in the deregulated ambient is viewed in the perspectives of nonlinear logistic [...] Read more.
A model depicting competitive technoeconomics of business structures specific to mobile-platforms is developed. The underlying co-evolution of large, competing enterprises of mobile-platforms that face customerchurning due to application-preferences and pricing structures in the deregulated ambient is viewed in the perspectives of nonlinear logistic systems akin to that of biological ecosystems. Relevant considerations are decided by and embodied with several stochastically-interacting subsystems. Hence, the temporal dynamics of competition/co-evolution of known competitors in the mobile-platform market, like Android, Symbian and iPhone is depicted by a novel model posing dichotomy of prey-predator flip-flops in the market; and, an asymptotic projection of ex post computations of underlying technoeconomics into the ex ante region would correspond to futuristic forecasts on the performance of test platforms. Further, computed results are exemplified with a sample calculation and associated sensitivity details. Full article
97 KiB  
Article
The Use of Importance-Performance Analysis (IPA) in Evaluating Japan's E-government Services
by Meng Seng Wong, Nishimoto Hideki and Philip George
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 17-30; https://doi.org/10.4067/S0718-18762011000200003 - 1 Aug 2011
Cited by 92 | Viewed by 2086
Abstract
The focus of this paper is to evaluate the benefits of a Japanese e-government project. In this research, the Importance-Performance Analysis (IPA) grid was used to measure the e-government benefits from the users’ perspective. A list of 27 government benefits was identified from [...] Read more.
The focus of this paper is to evaluate the benefits of a Japanese e-government project. In this research, the Importance-Performance Analysis (IPA) grid was used to measure the e-government benefits from the users’ perspective. A list of 27 government benefits was identified from the e-government literature reviews and each of the benefits was rated using a five point Likert scale. On a five point Likert scale, the online survey enables the users to rate the relative importance of the benefits, followed by another benefit performance rating. The purpose of the survey is not only to measure the actual satisfaction level, but also to highlight important areas for improvements. The IPA, a two-dimensional grid, is broken into four categories: (1) Concentrate Here; (2) Keep Up the Good Work; (3) Low Priority; and (4) Possible Overkill, to enable each of the benefits to be plotted into the grid. It is a clear and powerful evaluation tool for government to find out attributes that are doing well and attributes that need to be improved, which require action immediately. The results are useful in identifying areas for strategic focus to help develop Japan’s future e-government strategy. Full article
23 KiB  
Editorial
Special Issue on Business Models for Mobile Platforms: Guest Editors’ Introduction
by Pieter Ballon, Harry Bouwman and Yufei Yuan
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), V-VI; https://doi.org/10.4067/S0718-18762011000200004 - 1 Aug 2011
Cited by 1 | Viewed by 388
Abstract
The impact of the convergence of mobile and internet technologies and products on the structure of the mobile industry [...] Full article
1675 KiB  
Article
Developing a Comprehensive Patent Related Information Retrieval Tool
by Siddharth Taduri, Hang Yu, Gloria Lau, Kincho Law and Jay Kesan
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), 1-16; https://doi.org/10.4067/S0718-18762011000200002 - 1 Aug 2011
Cited by 7 | Viewed by 344
Abstract
In recent years, there has been a massive growth of regulatory and related information available online. This information is distributed across many different domains creating a problem for accessing and managing this data. This paper proposes a framework to access information across two [...] Read more.
In recent years, there has been a massive growth of regulatory and related information available online. This information is distributed across many different domains creating a problem for accessing and managing this data. This paper proposes a framework to access information across two such domains – patents and court cases. The framework is designed to boost the value of a set of patents based on information available in court cases by identifying and cross-referencing mutual information in the two domains. We test our framework by constructing a use case involving the hormone erythropoietin. A corpus of 1150 patents (including 135 closely related patents) and 30 court cases is gathered. Challenges associated with such integration and future plans are briefly discussed. Full article
76 KiB  
Editorial
Editorial: After Five Years
by Narciso Cerpa and Katina Michael
J. Theor. Appl. Electron. Commer. Res. 2011, 6(2), I-IV; https://doi.org/10.4067/S0718-18762011000200001 - 1 Aug 2011
Viewed by 379
Abstract
Increasingly journals are using a variety of measures to benchmark the quality of their publications.[...] Full article
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