Next Article in Journal
Identifying and Addressing Implicit Ageism in the Co-Design of Services for Aging People
Previous Article in Journal
Impact of COVID-19 on Urban Mobility and Parking Demand Distribution: A Global Review with Case Study in Melbourne, Australia
 
 
Search for Articles:
Title / Keyword
Author / Affiliation / Email
Journal
Article Type
 
 
Advanced Search
 
Section
Special Issue
Volume
Issue
Number
Page
 
Journals
IJERPH
Volume 19
Issue 13
10.3390/ijerph19137668
ijerph-logo
Submit to this Journal Review for this Journal Propose a Special Issue
► Article Menu

Article Menu

share Share announcement Help format_quote Cite question_answer Discuss in SciProfiles
first_page
settings
Order Article Reprints
Font Type:
Arial Georgia Verdana
Font Size:
Aa Aa Aa
Line Spacing:
Column Width:
Background:
Article

Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit

by
Nathan Silver
1,*,
Padmini Kucherlapaty
1,
Ganna Kostygina
2,
Hy Tran
2,
Miao Feng
2,
Sherry Emery
2 and
Barbara Schillo
1
1
Truth Initiative Schroeder Institute, Washington, DC 20001, USA
2
NORC at the University of Chicago, Chicago, IL 60603, USA
*
Author to whom correspondence should be addressed.
Int. J. Environ. Res. Public Health 2022, 19(13), 7668; https://doi.org/10.3390/ijerph19137668
Submission received: 29 April 2022 / Revised: 10 June 2022 / Accepted: 17 June 2022 / Published: 23 June 2022
Browse Figure
Versions Notes

Abstract

Objective: To examine conversations among JUUL users on Reddit related to restrictions on flavored ENDS and the shifting policy landscape. Methods: Posts and comments (n = 166,169) between May 2019 and May 2020 on the subreddit r/JUUL were scraped using pushshift.io API. Keyword filters were used to identify texts discussing flavored ENDS products (n = 33,884 texts). These were further narrowed down to texts discussing flavor policy workaround strategies (n = 7429) and N-gram analysis was performed. Finally, findings from the N-gram analysis were triangulated through qualitative review of a separate sample of texts (n = 488) from the flavor policy-related posts and comments. Results: Overall activity on the subreddit r/JUUL peaked around the time of the EVALI outbreak (September 2019) and when FDA issued guidance restricting flavored ENDS product sales (January 2020). The N-gram analysis revealed an active discussion of banned products one can “still get” or “JUUL compatible” alternatives, including specific brands, brick and mortar locations, and specific flavors. Ten dominant themes emerged from the qualitative review, with some posts containing more than one theme. Conclusion: Many users turned to Reddit for information related to the shifting regulatory landscape concerning flavored ENDS. Discussions focused on both legal alternatives to banned products as well as illegal means of acquiring JUUL pods, including residual retail supply, online, and mail vendors.
Keywords: advertising and promotion; tobacco industry; media advertising and promotion; tobacco industry; media

Share and Cite

MDPI and ACS Style

Silver, N.; Kucherlapaty, P.; Kostygina, G.; Tran, H.; Feng, M.; Emery, S.; Schillo, B. Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit. Int. J. Environ. Res. Public Health 2022, 19, 7668. https://doi.org/10.3390/ijerph19137668

AMA Style

Silver N, Kucherlapaty P, Kostygina G, Tran H, Feng M, Emery S, Schillo B. Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit. International Journal of Environmental Research and Public Health. 2022; 19(13):7668. https://doi.org/10.3390/ijerph19137668

Chicago/Turabian Style

Silver, Nathan, Padmini Kucherlapaty, Ganna Kostygina, Hy Tran, Miao Feng, Sherry Emery, and Barbara Schillo. 2022. "Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit" International Journal of Environmental Research and Public Health 19, no. 13: 7668. https://doi.org/10.3390/ijerph19137668

APA Style

Silver, N., Kucherlapaty, P., Kostygina, G., Tran, H., Feng, M., Emery, S., & Schillo, B. (2022). Discussions of Flavored ENDS Sales Restrictions: Themes Related to Circumventing Policies on Reddit. International Journal of Environmental Research and Public Health, 19(13), 7668. https://doi.org/10.3390/ijerph19137668

Note that from the first issue of 2016, this journal uses article numbers instead of page numbers. See further details here.

Article Metrics

Back to TopTop