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Journal: Appl. Sci., 2021
Volume: 11
Number: 6688

Article: Optimizing the Frequency Capping: A Robust and Reliable Methodology to Define the Number of Ads to Maximize ROAS
Authors: by Jesús Romero Leguina, Ángel Cuevas Rumin and Rubén Cuevas Rumin
Link: https://www.mdpi.com/2076-3417/11/15/6688

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