Governance and Development of Tourism in Rural Areas through the Lens of Media in South Bukovina (Romania)
Abstract
:1. Introduction
2. Literature Review and Research Context
2.1. Rural Tourism, Agritourism, and Their Particularities in CEECs
2.2. The Role of Governance in Developing Agritourism and Rural Tourism, Particularly in South Bukovina (Romania)
2.3. Governance Synergies for Rural Tourism Development in Bucovina (Romania) and the Role of Media
- -
- The identification of locally available resources and stakeholders;
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- The design of tourism management and associative structures, encouraging public–private partnerships and entrepreneurial initiatives with a direct or indirect effect on tourism;
- -
- -
- Shaping and enforcing sonorous regional brands (e.g., the illustrative example of Hai in Bucovina/Let’s go to Bucovina or Produs in Bucovina/Made in Bucovina) and further identifying and exploiting their marketing opportunities [52].
2.4. Research Context for Bukovina’s Geographical and Historical Background
3. Materials and Methods
3.1. Research Methods—Selection Rationale
3.2. Research Methods—In-the-Moment Research Opportunities
3.3. Data Processing—Sampling
3.4. Data Processing—Software Solutions
4. Results
4.1. Tourism Industry Performances in the Rural Areas of Bucovina (Romania)
4.2. Semantic Analysis
5. Discussion
6. Conclusions, Theoretical Implications, and Practical Implications
6.1. Interpretation and Comparison of the Results
6.2. Importance and Implications of the Results
6.3. Limitations and Future Research Directions
Author Contributions
Funding
Institutional Review Board Statement
Informed Consent Statement
Data Availability Statement
Acknowledgments
Conflicts of Interest
References
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Type of Unit | Territory | 1990 | 2001 | 2008 | 2015 | 2022 |
---|---|---|---|---|---|---|
Total number of accommodation units | Suceava County | 63 | 96 | 233 | 310 | 767 |
Rural areas | 17 | 36 | 129 | 161 | 448 | |
% of units in rural areas within the total in the county | 27% | 38% | 55% | 52% | 58% | |
Number of agritourist guesthouses | Rural areas | 0 | 26 | 115 | 128 | 261 |
% of agritourist guesthouses in total no. of units | Rural areas | 0 | 72% | 89% | 80% | 58% |
Total number of accommodation bed places | Suceava County | 6841 | 5034 | 7029 | 10,143 | 16,720 |
Rural areas | 760 | 524 | 2266 | 3710 | 7429 | |
% of accommodation bed places in rural areas within the total in the county | 11% | 10% | 32% | 37% | 44% |
Index | Territory | 1990 | 2001 | 2008 | 2015 | 2022 |
---|---|---|---|---|---|---|
Arrivals | Suceava County | na | 151,370 | 229,068 | 310,548 | 529,157 |
Rural areas | na | 12,717 | 43,495 | 86,982 | 184,547 | |
% of rural areas within the total in the county | 8% | 19% | 28% | 35% | ||
Overnight stays | Suceava County | 461,095 | 530,110 | 699,491 | 1,115,353 | |
Rural areas | 19,472 | 82,976 | 180,615 | 395,121 | ||
% of rural areas within the total in the county | 4% | 16% | 26% | 35% | ||
Average length of stay | Suceava County | 3.0 | 2.3 | 2.3 | 2.1 | |
Rural areas | 1.5 | 1.9 | 2.1 | 2.1 | ||
Accommodation capacity in operation | Rural areas | 156,869 | 535,676 | 907,287 | 1,545,250 | |
Index of net using touristic accommodation capacity in operation | Rural areas | 12% | 15% | 20% | 26% |
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Lequeux-Dincă, A.-I.; Teodorescu, C. Governance and Development of Tourism in Rural Areas through the Lens of Media in South Bukovina (Romania). Agriculture 2024, 14, 1462. https://doi.org/10.3390/agriculture14091462
Lequeux-Dincă A-I, Teodorescu C. Governance and Development of Tourism in Rural Areas through the Lens of Media in South Bukovina (Romania). Agriculture. 2024; 14(9):1462. https://doi.org/10.3390/agriculture14091462
Chicago/Turabian StyleLequeux-Dincă, Ana-Irina, and Camelia Teodorescu. 2024. "Governance and Development of Tourism in Rural Areas through the Lens of Media in South Bukovina (Romania)" Agriculture 14, no. 9: 1462. https://doi.org/10.3390/agriculture14091462