1. Introduction
The immediate advancement of Information and Communication Technologies (ICTs) in recent years has made smartphones, tablets, and their applications critical to daily life, especially among the current generation (
Kathuria 2023). The ability to stay constantly connected has significantly increased the time users spend online, making web and mobile applications an integral part of their daily lives (
Popaitoon 2022).
This widespread use of digital applications has greatly changed how users interact with their peers, access information, and build social relationships (
Benvenuti et al. 2023). It has also profoundly influenced their health and well-being, including their cognitive development and attention span while accomplishing tasks. Consequently, the generational transformations within communities are mainly driven by shifts occurring on a global scale.
Notably, the relationship between society and technology characterizes a continuous interaction between social needs and desires and the abilities of technological systems. Society drives technological innovation, and in turn, technology shapes the world’s normative and social fabric, values, and norms.
Iqbal and Campbell (
2023), stated that the future advanced metaverse aims to provide users with a more immersive digital experience. Typically, there are two types of metaverses: one that users can build from scratch and another that offers a pre-existing environment for immediate exploration.
Users can interact within the metaverse just as they would in the physical world, allowing them to create and invest across different platforms. This presents a compelling opportunity for the users. Having grown up with the internet and the rise of smartphones, members of Generation Z are deemed digital natives (
Lamba et al. 2021). According to a recent study, youngsters spend more time online or connected to smart devices than earlier generations, averaging about three hours daily (
Tankovic et al. 2022). Many organizations also use new technologies to improve efficiency and speed, improving user engagement and experiences. The advancement in IT has enabled digitalization in services, enabling social growth and development. Thus, with its ability to deliver improved realism and presence, the metaverse provides a promising new platform for significantly improving the social needs of young people as public events and social interactions have declined significantly. Research has shown that social interactions contribute significantly to psychological well-being through the exchange of social support (
Oh et al. 2023).
Consequently, metaverse technology is becoming increasingly popular in the UAE. Recent statistics show that around 25% of residents have engaged with metaverse technologies such as virtual reality (VR) and augmented reality (AR). The UAE government is actively promoting the metaverse, with Dubai’s Metaverse Strategy aiming to create 40,000 virtual jobs and attract over USD 4 billion in investments by 2030. The industry is experiencing rapid growth, with investments expected to surpass USD 1.5 billion by 2025. Additionally, virtual real estate transactions are rising, placing the UAE among the leading countries in investing in digital assets. Notably, around 40% of Generation Z in the UAE regularly use metaverse platforms for activities like socializing, gaming, and education, highlighting significant engagement among young people.
Metaverse technology is a collective virtual shared space created by converging virtually enhanced physical reality and physically persistent virtual reality. It comprises a range of digital environments and interactions facilitated by advanced technologies such as virtual reality (VR), augmented reality (AR), and blockchain. In the metaverse, users can interact with a computer-generated world and other users in real time, using avatars and digital interfaces. This technology enables immersive experiences where individuals can socialize, work, play, and create within a seamless, interconnected virtual realm beyond traditional digital platforms (
Jiaxin and Gongjing 2022).
Online supportive interactions similarly improve users’ social presence and psychological well-being (e.g.,
Oh et al. 2014). Unlike text-based communication platforms, the metaverse’s 3D virtual environment provides an increased sense of social belonging. According to
Dionisio et al. (
2013), 3D environments provide users with precise visual cues about their surroundings, improving their communication by moving across different settings and manipulating the space. Avatar-mediated communication in the metaverse generates rich communication cues, i.e., appearance, gestures, and behavior. This sense of co-existence and cue-rich communication creates a sense of belonging, making users feel that others are physically present in the same environment (
Dong and Lee 2022). This social illusion encourages positive interactions by motivating individuals to preserve a good impression and aim for social approval from others (
Naikoo et al. 2018).
Generally, generations are named based on the prevalent industry or technology during their formative years (
Ajmain 2020). For instance, during the era of the Fourth Industrial Revolution, societal changes were affected by digital technology and the internet. The current generation’s attitude, perspectives, and culture are deeply interwoven with these digital advancements, shaping their behavior significantly (
Răduț 2021).
Therefore, social and psychological changes and technology have become central topics for Generation Z. For example,
Jeljeli and Farhi (
2024), consider metaverse technology accompanied by immersive experiences as prominent aspects of technology, particularly for Generation Z. In this context, one of the critical elements that could drive the success of the metaverse is its constant activity and real-time existence. Considering technology’s utmost importance and impact, this research aims to address the preceding questions about its impacts on Gen Z.
In this regard, technology determinism supports the idea of Gen Z adopting and using metaverse technology. Technology determinism is the idea that technological advancements shape and determine how societies evolve and individuals behave. The development and use of technology directly influence social structures, cultural norms, and human interactions, essentially driving changes in how people live and think. This concept emphasizes that technology primarily shapes human experiences and societal transformations (
Hallström and Kaijser 2022).
Thus, the primary aim of this research is to investigate the influence of metaverse technology on Generation Z’s social development and psychological well-being in the UAE. The study further addresses two primary research questions: (i) how metaverse technology impacts Gen Z’s social development in the UAE and (ii) how metaverse technology impacts Gen Z’s psychological well-being.
Research Gaps
Notably, “social development” and “psychological well-being” refer to different aspects of how individuals interact with others and sustain their mental health. In this research, “social development” involves how Generation Z in the UAE builds relationships, communicates, and engages with their community through metaverse technology. This includes enhanced social skills, i.e., increased confidence in social interactions and the improved ability to form and maintain relationships. “Psychological well-being” encompasses individuals’ overall mental health and emotional state. This research highlights how metaverse technology affects feelings of happiness, stress levels, and the ability to cope with mental health challenges. Particularly, the study examines how the use of metaverse technology can lead to improvements in individuals with social disorders by providing a virtual space for interaction that may feel safer and more controlled than face-to-face interactions. Further, it investigates how these virtual interactions can reduce feelings of isolation and anxiety, thus contributing to better mental health outcomes.
Notably, this research addresses a significant empirical gap in the existing literature. Specifically, there needs to be more research on the impact of metaverse technology on Generation Z in the UAE, especially concerning their social development and psychological well-being. The COVID-19 pandemic has accelerated the adoption of various technologies (
Farhi 2024;
Farhi et al. 2023), including the metaverse, leading to a transformative digital shift. However, the specific consequences of this shift on the UAE’s younger population have yet to be thoroughly examined. This study aims to fill this gap by examining how the increased use of metaverse technology during and after the pandemic has influenced Generation Z’s social interactions and mental health in this region. Also, the research will analyze the reciprocal relationship between metaverse technology use, social development, and psychological well-being, thoroughly analyzing how these factors interplay and impact one another (
Youssef et al. 2024).
This research has significant implications for comprehending the transformative effect of metaverse technology on Generation Z’s social development and psychological well-being in the UAE. Grounded in the technology determinism theory, this study aims to explain how Generation Z’s pervasive adoption of metaverse technology reshapes their social exchanges and psychological experiences. By examining the reciprocal relationship between metaverse technology use, social development, and psychological well-being, this research not only contributes to the academic literature on technology’s impact on human development but also provides practical insights for policymakers, educators, and mental health professionals in composing interventions and support systems designed to the requirements of this digital-native generation.
3. Methodology
This research study is based on a quantitative, cross-sectional design, including a quantitative, closed-ended questionnaire for data-gathering purposes. Notably, cross-sectional studies are widely preferred as they involve short data-gathering times, ensuring the generalizability of research findings (
Bayley 2013). The gathered data are further evaluated and coded for analysis using the Statistical Package for Social Sciences (SPSS Ver 26) and partial least squares structural equation modeling (PLS-SEM).
3.1. Study Population and Sampling
The population used in the current research includes individuals categorized as Generation Z, aged 15 to 27 years old. Recent data indicate that approximately 1.4 million individuals in the UAE are currently in this generation (
Ameen and Anand 2020). Thus, based on the total population, the sample size is further determined using the
Qualtrics (
2023) sample size calculator, indicating a sample size of 385 respondents with a 95% confidence interval and 5% margin of error as the ideal for the current research study.
This study selected a sample size of 385 participants based on a power analysis to ensure adequate statistical power for detecting meaningful effects in the relationships between metaverse technology, social development, and psychological well-being. This sample size aligns with the study objectives by providing a strong representation of Generation Z in the UAE, allowing for the reliable analysis of the impact of metaverse technology on these results. This sample size was chosen to balance statistical significance and practical feasibility, ensuring that results are precise and generalizable within the study context.
Further, simple random sampling was employed to select participants from Generation Z in the UAE in this research. This method ensured that every individual within the target demographic had an equal probability of being included in the study, providing a representative sample of Generation Z and allowing for generalizable insights into the impact of metaverse technology on this age group.
The surveys were distributed among the respondents using the online survey services provided by You.Gov UAE as a digital poll to collect data for research practices (
YouGov 2022). The survey questionnaire remained available online from 16 February 2024 to 28 April 2024. Once the data were gathered within the given period, the acquired data were carefully calculated, indicating 363 responses. This showed a response rate of 94.2%, which is higher than the threshold of 60% (
Deutskens et al. 2004), affirming the generalizability of the results.
However, while interpreting this study’s findings, it is essential to consider the influence of demographic factors, i.e., gender, age, locality, and education. Our sample shows a higher proportion of males (64.5%) than females (35.5%), which may affect the findings, especially regarding how different genders engage with and perceive metaverse technology. Gender-specific preferences and usage patterns could affect the results, making it crucial to recognize these potential biases when discussing the impacts of metaverse technology.
The age distribution also indicates that most respondents are between 19 and 22 (54.5%). This age group is highly active and likely more engaged with emerging technologies, which might influence their experiences and perceptions of the metaverse. Thus, the results may particularly reflect this younger segment of Generation Z, and further research could explore the experiences of slightly older or younger individuals to provide a more comprehensive view.
With 97.0% of respondents living in urban areas, the study’s outcomes may be skewed toward the experiences of urban residents, who likely have greater access to and engagement with metaverse technologies than those in rural areas. This urban bias should be considered when generalizing the findings to the broader population of Generation Z in the UAE.
The educational background among respondents varies, with a significant portion having higher secondary education or below (38.6%). This diversity in education levels may influence the familiarity with and usage of metaverse platforms, impacting the study’s findings on social development and psychological well-being. Lastly, the geographic distribution shows a predominance of respondents from Dubai (50.1%) and Sharjah (31.1%). While this provides insight into these major urban centers, future research should consider including more respondents from other emirates to ensure the findings represent the entire UAE.
These demographic factors are considerable when interpreting the study’s results, as they provide context for the observed impacts of metaverse technology on social development and psychological well-being among Generation Z in the UAE.
3.2. Survey Instrument
The current research’s survey instrument is a quantitative questionnaire designed on a five-point Likert scale. Notably, the items are adopted from studies investigating social development and psychological well-being. After minor formatting, the items are employed in the current research to ensure consistency with the topic and problem. The first part of the questionnaire is based on the demographics of respondents, such as age, gender, locality, education, and name of emirate (residence).
The second part involves statement five concerning metaverse technology. The third section is based on eight items about social development, measured on two dimensions: social interaction and communication skills and community engagement and participation. Finally, the fourth section involves eight statements regarding psychological well-being measured by focusing on its two dimensions, i.e., emotional well-being and sense of life purpose and satisfaction.
Table 2 represents the details of survey items and their sources. Further, before conducting the full-scale survey, pilot testing was conducted to determine the reliability of the study tool. Questionnaires were distributed among a sample of 40 individuals. The results indicated that the Cronbach Alpha values surpassed the threshold of 0.7 (metaverse technology 0.835, social development 0.865, and psychological well-being 0.901), suggesting that the research tool is reliable.
5. Discussion of Results
This research examined the impact of metaverse technology on the social development and psychological well-being of Generation Z in the UAE, driven by technology determinism theory. The preliminary purpose was to understand how metaverse technology impacts these aspects and how social development affects psychological well-being. The investigation assessed three hypotheses using a closed-ended questionnaire and partial least squares structural equation modeling (PLS-SEM). The results demonstrated that metaverse technology significantly and positively impacts social development and psychological well-being. Also, the model explained 29.7% of the variance in psychological well-being and 38.4% in social development. These results affirm the theory and emphasize the crucial role of metaverse technology in shaping the experiences of Generation Z.
Regarding the gathered data, the respondents indicated strong agreement regarding the use and benefits of metaverse technology in the United Arab Emirates (UAE).
Table 8 and
Table 9 represent the descriptives of the gathered data. According to most respondents, they can engage in diverse virtual environments using a single avatar within the metaverse, which helps them access different online activities with just a single login. Respondents further argued that the metaverse appears to allow each user to immerse themselves in their own unique experience within the virtual environment. They also agreed that their interactions and engagement within the metaverse continue even when they are not actively using it, as activity accumulates over time.
Consequently, users feel more engaged and immersed in the online world when using the metaverse. These findings show consistency with the proposition by
Vieira and Medeiros (
2023), indicating immersion as an integral and significant aspect of metaverse technology. As noted, immersion is essential for virtual reality (VR) and augmented reality (AR) success in the metaverse technology, as it mainly affects user engagement. Users become profoundly absorbed when immersed, leading their attention from the physical world to the digital domain. High-quality graphics, sound, haptic feedback, and other sensory stimulants improve the VR experience and immersion. A high degree of immersion, merged with an engaging virtual environment, can elicit strong emotions and a deep sense of involvement, enabling users to suspend uncertainty and disbelief easily (
Buragohain et al. 2023).
Further regarding H1 of the study,
H1. Metaverse technology has a positive impact on the social development of Generation Z in the United Arab Emirates.
This hypothesis addresses the impact of metaverse technology on social development among Generation Z in the UAE, most of the respondents agreed that communication is more effective and feasible with it, and it is destined to improve communication and interaction in society. Respondents further agreed that metaverse technology is improving their communication skills as participating in social activities within the metaverse has enabled them to understand different perspectives better.
According to the study respondents, interacting with others in virtual environments within the metaverse has enhanced their communication abilities. Consequently, they feel that contending with others in virtual environments has made them more confident in starting discussions with new people. Further, regarding social development, respondents agreed that their capability to collaborate with others has been enhanced due to their experiences in the metaverse. Thus, respondents indicated that their interaction with metaverse technology has positively enhanced their social skills. Thus, using wearable devices, brain–computer interfaces, extended reality (XR), and other cutting-edge technologies, communication in the metaverse provides a multisensory experience. This will help fully immersive interactions that incorporate text, 3D visuals, and sound, further enabling the users in real-life experiences (
Song 2022).
Here,
Lee et al. (
2022) examined the potential advantages of metaverse technology for individuals with autism spectrum disorder regarding the advantages of employing metaverse technology to improve social communication skills. It was found that by engaging in virtual social scenarios, individuals can practice and develop social skills in a secure and structured setting. The intervention involved sessions conducted through the metaverse platforms Roblox and Zoom, where people participate in activities prepared to enhance their social responsiveness and interaction capabilities. In addition, the results indicated that this approach could significantly help people with ASD by providing an engaging and available platform for social skills development. The program’s effectiveness is estimated through psychological and behavioral assessments, revealing progress in social interaction and emotional regulation.
Finally, the impact of metaverse technology on psychological well-being is proposed in H2,
H2. Metaverse technology has a positive impact on the psychological well-being of Generation Z in the United Arab Emirates.
The respondents indicated strong agreement. They agreed with the fact that using metaverse technology helps them manage their stress and anxiety, as engaging with it enhances their overall mood. The study respondents also agreed that they feel happy and less lonely when they connect with others using the metaverse and feel more like they are part of social and communication systems. It was also found that the metaverse helps study respondents feel more connected to people, leading to an improved sense of belonging among them. Finally, the study respondents agreed they use metaverse technology to participate in social discussions and share their constructive opinions.
These findings indicate the importance of metaverse technology in improving Generation Z’s confidence and communication abilities in the UAE, implying its usefulness and productivity usage. Considering these results,
Arslan (
2018) stated that social communication and technology interaction increase self-esteem and encourage social wellness. This helps establish limitations that promote effective communication, trust, and conflict management. Social development is important for building emotional stability and enhancing personal relationships through compassion and active efforts to ensure well-being. As has been noted (
Trabelsi 2022), well-being encompasses more than the scarcity of disease; it is a multifaceted blend of physical, mental, emotional, and social health. It is closely linked to happiness and life satisfaction, defined by positive emotions, life control, ambition, and positive relationships. The “well-being” index, which involves around 44 indicators across society, economy, and environment, highlights that social, human, natural, and economic capital should be harnessed to promote well-being.
Accordingly, our interactions with family, friends, colleagues, and the community significantly impact our health and well-being. Healthy social connections and stable, supportive relationships promote healthier options and enhance mental and physical health (
Temizkan et al. 2023). On the other hand,
Samreen and Majeed (
2019) link social development with life satisfaction and happiness. As noted, although social growth and development have improved the quality of life in different ways, some societies still struggle to attain happiness. Research has identified many factors contributing to low levels of happiness, including social issues and mental health problems.
Zhou and Lin (
2016) argue that an insufficiency of social development is an influential factor behind this unhappiness. Conventionally, social development has been equated with economic progress, but in recent years, researchers and policymakers have also highlighted social development’s significance.
5.1. Study Implications
The theoretical implications of this research provide practical insights into the role of metaverse technology in shaping the social development and psychological well-being of Generation Z. First, the results highlight the importance of technology determinism theory, which indicates that technological advancements impact societal structures and individual experiences. By showing the significant impact of metaverse technology on social development and psychological well-being, this research is consistent with the primary principles of this theory. It underlines that the pervasive integration of metaverse technology in the lives of Generation Z individuals in the UAE not only shapes their social interactions but also affects their mental health and overall well-being. In addition, this research contributes to the constant debate surrounding the digital transformation of society, especially among younger generations.
It emphasizes the need for scholars and policymakers to recognize the distinctive challenges and prospects metaverse technology presents in social development and psychological well-being. The results indicate that while metaverse technology presents new routes for connectivity and expression, it also introduces intricacies that require careful consideration. Comprehending how metaverse technology impacts Generation Z’s social fabric and mental health is important for designing and implementing informed strategies to sustain their development in an increasingly digital world. Finally, this research’s theoretical implications stimulate further investigation into the evolving relationship between technology and society in the digital age, providing a pathway for informed interventions and policy decisions to support the well-being of future generations.
The findings of this study also offer practical insights for various stakeholders, including educators, policymakers, and mental health professionals, on how to leverage metaverse technology effectively while managing potential risks. For educators, the strong positive relationship between metaverse technology and social development suggests that incorporating virtual environments into learning can improve students’ communication skills, collaboration, and social interaction. Educators should consider integrating metaverse platforms into curricula to provide immersive learning experiences that encourage active participation and skill-building. However, they should also ensure that these platforms are used in moderation to prevent potential issues like excessive screen time or social isolation.
Policymakers can use these results to support the development of regulations and guidelines that promote the responsible use of metaverse technology. Since technology positively impacts social skills and psychological well-being, policymakers should advocate for initiatives incorporating metaverse tools in public services and community programs. They should also work to address any accessibility issues to ensure that all segments of the population can benefit from these technologies. Ensuring robust data privacy and security measures will be crucial to mitigate potential risks associated with virtual interactions.
Mental health professionals can leverage the metaverse’s ability to improve psychological well-being by using virtual environments as therapeutic tools. This study’s results suggest that metaverse technology can help manage stress, enhance mood, and foster a sense of belonging. Mental health programs could incorporate metaverse-based activities to create supportive virtual spaces where individuals can engage in stress-relief exercises and social interactions. Professionals need to monitor users’ engagement with these platforms to prevent dependency or overuse, which could potentially lead to adverse outcomes.
While metaverse technology presents significant opportunities for enhancing social and psychological outcomes, all stakeholders must implement it thoughtfully, ensuring its benefits are maximized while mitigating associated risks.
5.2. Conclusions
The study’s findings underline the significant role of metaverse technology in promoting social and psychological development among Generation Z in the UAE, offering new insights into the digital landscape of this specific context. The results highlight how metaverse technology, deeply integrated into Emirati society, is reshaping social interactions and contributing to the well-being of young individuals by providing immersive, geographically unbound virtual environments. These environments facilitate improved social skills, better communication, and a stronger sense of community, especially among those struggling with social interactions in traditional settings.
However, the conclusions drawn from this study, while significant, are context-specific and may not fully grasp the broader implications of metaverse technology in different cultural or social environments. Future research could build on these results by applying similar methodologies in diverse regions and populations, allowing for a more comprehensive understanding of the metaverse’s impact. Such studies would validate the current results and extend them to other contexts, thereby enriching the global discourse on the role of emerging technologies in social and psychological development. The potential of metaverse technology to improve social connections and support mental well-being could be further explored through continued research, leading to more refined applications and strategies that benefit a more comprehensive array of individuals across diverse settings.
5.3. Limitations and Recommendations for Future Research
Although this research fills an essential empirical gap, it has some basic limitations. First, this research is focused only on Generation Z in the UAE, which narrows its scope. Future research can replicate this study and focus on diverse sample characteristics for a broader generalizability of results. Second, this research is based on a single methodological approach, while this limitation can be overcome by adopting other methods, i.e., mix-method and triangulation techniques.
In discussing the current study’s findings, it is important to note that the cross-sectional nature of our research limits our ability to make causal inferences about the impact of metaverse technology on social development and psychological well-being. This snapshot approach only provides a view of the data at a single time and does not account for changes that might occur over a more extended period. To address this limitation, future research should consider longitudinal studies that track participants over time to understand better how prolonged use of metaverse technology affects social skills and mental health. Additionally, exploring alternative research designs, i.e., experimental studies with control groups or mixed-methods approaches, could offer more detailed insights and validate our findings further. These approaches clarify the long-term effects and mechanisms through which metaverse technology influences users.
Finally, this limitation involves the geographical generalizability of results. As this research was conducted in the UAE, the generalizability of results can be considered as a major limitation. Future researchers can replicate the current research design and conduct research in different regions to delimit this scope. Finally, while this study provides valuable insights into the impact of metaverse technology on Generation Z’s social development and psychological well-being in the UAE, it is important to acknowledge its limitations. The research is focused on a specific demographic within a specific region, which allows for a detailed understanding of that context but may limit the generalizability of the findings. Given these considerations, future research could extend this study to include a more diverse range of participants from different regions and backgrounds. This expansion would validate the findings across various contexts and provide a more comprehensive understanding of how global metaverse technology influences social development and psychological well-being. By addressing these broader perspectives, future studies can build on the foundation laid by this research and contribute to a more nuanced and extensive body of knowledge.