Evaluating University Attributes and Their Influence on Students’ Attitudes: The Mediating Role of Social Responsibility Communication
Abstract
:1. Introduction
2. Literature Review and the Theoretical Framework
2.1. UAE Higher Education
2.2. University Attributes
2.3. Students’ Attitudes
2.4. The Mediator Role of SRC
3. Method
3.1. The Sampling
3.2. Questionnaire and Measures
4. Results
4.1. Respondents’ Demographic Profile
Category | N | % | Category | N | % |
---|---|---|---|---|---|
Gender | Level of study | ||||
Male | 42 | 35.0 | Undergraduate | 114 | 95.0 |
Female | 78 | 65.0 | Postgraduate | 6 | 5.0 |
Age | Academic Year | ||||
17–20 | 53 | 44.2 | First Year | 40 | 33 |
21–24 | 47 | 39.2 | Second Year | 17 | 14 |
25–30 | 14 | 11.7 | Third Year | 38 | 32 |
31+ | 6 | 5.0 | Fourth Year | 23 | 19 |
College | Fifth Year | 2 | 2 | ||
Business Administration | 65 | 55.8 | |||
Engineering and Information Technology | 29 | 24.2 | |||
Dentistry | 11 | 9.2 | |||
Architecture Art and Design | 7 | 5.8 | |||
Mass Communication | 4 | 3.3 | |||
Pharmacy and Health Sciences | 2 | 1.7 |
4.2. The University’s Attributes
Construct | Code | Statement | Factor Loading (FL) |
---|---|---|---|
Education Cost M * = 4.10, SD = 1.07 | EC1 | The cost and tuition fee are reasonable | 0.863 |
EC2 | The flexibility of payment time | 0.844 | |
EC3 | The availability of financial aid | 0.726 | |
EC4 | The flexible tuition approach such as pay per credit hour | 0.778 | |
Employment Opportunities M = 4.00, SD = 1.02 | EO1 | Rate of job prospects for the graduates | 0.724 |
EO2 | Recognised and positive perception of quality in the market | 0.807 | |
EO3 | International recognition of quality students and higher rate of employability globally | 0.818 | |
EO4 | AU offers employability services (career planning, work experience, placements, graduate jobs, etc.) | 0.688 | |
Physical Aspects, Facilities and Resources M = 3.99, SD = 1.03 | PA1 | Location of the university | 0.676 |
PA2 | The university campus design | 0.725 | |
PA3 | Availability of necessary resources (e.g., labs and library, etc.) | 0.649 | |
PA4 | Availability of healthcare services, canteen | 0.795 | |
PA5 | Availability of accommodation | 0.896 | |
PA6 | Availability of extracurricular activities and facilities (sport, recreations, etc.) | 0.612 | |
University’s Image M = 3.83, SD = 0.979 | UI1 | International ranking | 0.781 |
UI2 | QS start rating | 0.728 | |
UI3 | National ranking | 0.620 | |
UI4 | University offers the course I want to study | 0.550 | |
UI5 | Faculty members are highly qualified and experienced | 0.425 | |
UI6 | Countries/institutions of faculty members professionalism and degrees | 0.919 | |
UI7 | Awards the university received in research | 0.651 |
4.3. Students’ Attitudes
Construct | Code | Statement | Factor Loading (FL) |
---|---|---|---|
Institutional Commitment M = 3.62, SD = 0.95 | IC1 | I am aware of and believe in the AU’s goals and values. | 0.920 |
IC2 | I am proud to become a student of AU. | 0.951 | |
IC3 | I am willing to exert efforts on behalf of AU (volunteering, recruitment, testimonials). | 0.770 | |
IC4 | I promote AU to my friends as a great university to study in. | 0.840 | |
IC5 | I would have stopped my education at AU. | 0.047 | |
Degree Commitment M = 3.39, SD = 0.96 | DC1 | I believe in the value of my degree at AU. | 0.793 |
DC2 | I believe in the value of my degree for my career goals and aspirations at AU. | 0.016 | |
DC3 | I am happy with AU, but I want to withdraw from the programme. | 0.802 | |
Social Integration M = 3.52, SD = 1.06 | SI1 | My interpersonal relationships with other students have had a positive influence on my sense of belonging. | 0.890 |
SI2 | Students at AU have values and attitudes similar to mine. | 0.918 | |
SI3 | My interactions with faculty have had a positive influence on my sense of belonging. | 0.821 | |
SI4 | My overall social life experience at AU is satisfying. | 0.803 | |
Academic Integration M = 3.62, SD = 0.95 | AI1 | I am well informed about all aspects of university life, including academics, campus events, and tuition costs. | 0.803 |
AI2 | Since joining AU, I have developed a sense of intellectual growth and interest in new ideas. | 0.938 | |
AI3 | The curriculum and instruction contribute to my personal goals. | 0.918 | |
AI4 | My current financial situation does not allow me to handle the university cost. | 0.584 |
4.4. Correlation Analysis
4.5. Mediation Analysis of the Effect of University Attributes on Students’ Attitudes through SRC
5. Discussion
6. Conclusions
7. Limitations and Future Research
Author Contributions
Funding
Institutional Review Board Statement
Informed Consent Statement
Data Availability Statement
Conflicts of Interest
Appendix A
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Attributes | Importance | ||||
1 | 2 | 3 | 4 | 5 | |
University’s Image | |||||
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Physical aspects, facilities and resources | |||||
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Cost of education | |||||
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Employment opportunities | |||||
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Items | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 |
---|---|---|---|---|---|---|---|---|---|
1. University image | 1.0 | ||||||||
2. Social responsibility communication | 0.623 ** | 1.0 | |||||||
3. Physical aspects, facilities and resources | 0.687 ** | 0.646 ** | 1.0 | ||||||
4. Education cost | 0.400 ** | 0.334 ** | 0.551 ** | 1.0 | |||||
5. Employment opportunities | 0.652 ** | 0.637 ** | 0.556 ** | 0.565 ** | 1.0 | ||||
6. Institutional commitment | 0.063 | 0.113 | 0.032 | 0.012 | 0.068 | 1.0 | |||
7. Degree commitment | 0.028 | 0.086 | 0.019 | 0.055 | 0.050 | 0.764 ** | 1.0 | ||
8. Social integration | 0.109 | 0.121 | 0.128 | 0.103 | 0.080 | 0.817 ** | 0.695 ** | 1.0 | |
9. Academic integration | 0.100 | 0.142 | 0.107 | 0.062 | 0.076 | 0.799 ** | 0.674 ** | 0.791 ** | 1.0 |
Model Summary: Outcome Variable: SRC | Model | R | R2 | MSE | f-Value | df1 | df2 | p-Value |
Constant | 0.6835 | 0.6835 | 0.2957 | 103.4454 | 1.0000 | 118.0000 | 0.0000 | |
Model 1 | coeff | se | t-value | p-value | LLCI | ULCI | ||
Constant | 0.6756 | 0.3112 | 2.1713 | 0.0319 | 0.0594 | 1.2919 | ||
University attributes | 0.7852 | 0.0772 | 10.1708 | 0.0000 | 0.6323 | 0.9381 |
Model Summary: Outcome Variable: Students’ Attitudes | Model | R | R2 | MSE | f-Value | df1 | df2 | p-Value |
Constant | 0.1292 | 0.0167 | 0.7883 | 0.9926 | 2.0000 | 117.0000 | 0.3737 | |
Model 2 | coeff | se | t-value | p-value | LLCI | ULCI | ||
Constant | 3.0107 | 0.5181 | 5.8108 | 0.0000 | 1.9846 | 4.0368 | ||
Students’ attitudes | −0.0330 | 0.1727 | −0.1911 | 0.8487 | −0.3750 | 0.3090 | ||
SRC | 0.1728 | 0.1503 | 1.1497 | 0.2526 | −0.1249 | 0.4705 |
Model Summary: Outcome Variable: Students’ Attitudes | Model | R | R2 | MSE | f-Value | df1 | df2 | p-Value |
Constant | 0.0747 | 0.0056 | 0.7905 | 0.6617 | 1.0000 | 118.0000 | 0.4176 | |
Model 3 | coeff | se | t-value | p-value | LLCI | ULCI | ||
Constant | 3.1275 | 0.5088 | 6.1472 | 0.0000 | 2.1200 | 4.1350 | ||
University attributes | 0.1027 | 0.1262 | 0.8135 | 0.4176 | −0.1473 | 0.3526 |
Effect/Relationship | coeff | se | t-Value | p-Value | LLCI | ULCI |
---|---|---|---|---|---|---|
Total effect of X on Y | 0.1027 | 0.1262 | 0.8135 | 0.4176 | −0.1473 | 0.3526 |
Direct effect of X on Y | −0.0330 | 0.1727 | −0.1911 | 0.8487 | −0.3750 | 0.3090 |
Indirect effect of X on Y => SRC | coeff | BootSE | BootLLCI | BootULCI | ||
0.1357 | 0.1290 | −0.1186 | 0.4073 |
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Elareshi, M.; Ben Romdhane, S.; Ahmed, W. Evaluating University Attributes and Their Influence on Students’ Attitudes: The Mediating Role of Social Responsibility Communication. Adm. Sci. 2024, 14, 183. https://doi.org/10.3390/admsci14080183
Elareshi M, Ben Romdhane S, Ahmed W. Evaluating University Attributes and Their Influence on Students’ Attitudes: The Mediating Role of Social Responsibility Communication. Administrative Sciences. 2024; 14(8):183. https://doi.org/10.3390/admsci14080183
Chicago/Turabian StyleElareshi, Mokhtar, Samar Ben Romdhane, and Wasim Ahmed. 2024. "Evaluating University Attributes and Their Influence on Students’ Attitudes: The Mediating Role of Social Responsibility Communication" Administrative Sciences 14, no. 8: 183. https://doi.org/10.3390/admsci14080183