2.1. City Traffic Problems in the City Center
According to a 2019 report by the United Nations, urbanization rates were growing by 55.3% in 2018 and are projected to reach 68.4% by 2050. In addition, Tokyo recorded the highest number of urban populations based on administrative divisions for each city at 37.47 million. It was followed by Delhi, Shanghai, and São Paulo. Seoul recorded 34th in the ranking with 9.9 million people living in the city center.
The amount of SOC (Social Overhead Capital) investment required for solving urban traffic problems is astronomical. The cost of solving traffic problems is also taking up increasingly higher proportions of the nation’s finances.
Figure 1 shows that the construction of roads and subways in complex two-dimensional spaces—which are already mixed with people, buildings, and cars—is no longer an effective solution for urban traffic problems [
6]. The population is likely to continue to be more concentrated in the city center and improving the efficiency of transportation such as public transportation, automobiles, and MaaS (Mobility as a Service) is surely the biggest workload for megacities. With the utilization of 3D space, UAM can be a meaningful alternative to solving megacity traffic problems [
7].
The UAM market is expected to grow at an average annual rate of 30% or higher and will be introduced in 31 cities by 2030. UAM development is most active in the United States, and purely battery-powered vehicles were observed as taking up the largest proportion in classification by energy source [
8,
9].
2.2. UAM Concept
Urban Air Mobility (UAM) refers to urban aviation mobility, or the entire air traffic industry that seeks to transport passengers and cargo in the city center, and according to the latest development trend, electric vertical take-off and landing (eVTOL)-type aircraft manufacturing is gaining momentum [
10]. There are several ways to distinguish between varieties of UAM, and the criteria are summarized as follows:
The first is a UAM classification method by aircraft type [
10].
Table 1 shows that the fixed-wing-type is mainly used in the military, and is suitable for high speed and long distance, but requires a runway/launcher. A rotary-wing aircraft can have vertical takeoff and landing and hovering, but its speed range is not as high as the fixed-wing-type. Combining the advantages of both fixed and rotary wing is the hybrid-type, which has high energy efficiency, high-speed flight, and vertical landing [
11,
12].
Second is a UAM classification based on weight [
13].
Table 2 shows that it divides airplanes and lightweight helicopters, etc. with 600 kg as the threshold, and classifies air vehicles that weigh 115 kg as ultra-light. In the case of UAM, the weight is estimated to be around 600 kg, which is the equivalent of a manned rotary aircraft.
Third is another UAM classification method that classifies aircrafts according to the shape of the wings [
14].
Figure 2 shows that this classification is based on the shape of the wings as defined on the TransportUP website, and UAM classification is possible in an intuitive manner.
Finally, as shown in
Figure 3, this is another UAM classification method based on the operating altitude, which can be divided into low altitude (0.15 km), medium altitude (14 km), high altitude (20 km), and stratosphere (up to 50 km); UAM can be seen as corresponding to low and medium altitude [
15,
16].
Comparing the development schedule of the eVTOL manufacturing system, one company that launched the commercialization model is Ehang [
17], and the technological gap was confirmed to be approximately 1–2 years, which is not considered significant [
18]. The launch plan differed over several years by company, but the comparison between large companies that are developing multiple models in parallel and startups that are developing one model did not lead to much significant difference [
19].
As companies in the automotive and aircraft industries are mostly leading the development of eVTOL (electric vertical take-off and landing), it is estimated that a technology development cooperation system will be established in the following form of
Figure 4 [
20,
21,
22].
Table 3 shows that the automotive industry is developed in the form of multi-product mass production in small businesses, and the aircraft industry consists of small-scale production of props from small companies [
23]. UAM production, being a mixture of the two systems, is expected to be characterized by an initial production of small quantities of props and then gradually moving on to mass production of props as the technology stabilizes and lowers the production cost per unit [
1,
24].
2.3. Network Analysis
As the automotive industry shifts more into ICT and autonomous driving technology spreads, the leading power is shifting from a pyramidal structure in which end-vehicles monopolized the initiative to a more diamond-shaped or network-type structure, where the initiative is distributed across multiple companies [
25]. As shown in
Figure 5, the conventional value chain of the automotive industry has been changing from a pyramid structure (past) with the OEM at the top to a diamond structure (present) and is now moving even further to a hub-and-spoke structure (future) [
26].
By continuing to work on ways to strengthen market acceptance, and by leveraging external resources through open innovation, we can reduce the cost of innovation and increase the likelihood of success to maximize value-added creation [
27]. Chesbrough observed a shift in the knowledge landscape surrounding companies, noting that companies are increasingly expanding and are being required to expand [
28]. Through the 20th century, a series of changes in the knowledge environment made open innovation imperative for the modern era. The reasons for this can be summarized into three reasons: (1) the end of the knowledge monopoly of large corporations, (2) the increase in manpower liquidity and the development of venture capital, and (3) the increase in the cost of technology development and the shortening of the product cycle [
29].
While the process of research, development, and commercialization known as closed innovation takes place within a single enterprise [
30], open innovation refers to a process whereby knowledge exchange between the inside and outside of the enterprise is seamless at each stage, external technologies are introduced into the enterprise, or vice versa, and technology within the enterprise is commercialized through different external channels [
31].
The purpose of the network analysis used in this study was to find and interpret the pattern of the network [
32] using three indices: degree centrality, closeness centrality, and betweenness centrality [
33]. Degree centrality is a statistical indicator that shows whether one company in the network is directly connected with other companies.
The degree of these nodes can be considered a measure of local centrality [
33,
34]. The degree centrality of node
k (i.e.,
pk) is defined as shown in Equation (1). The normalized degree centrality is the degree divided by the maximum possible degree expressed as a percentage. This normalization allows comparisons between nodes of graphs of different sizes.
It is normalized by
where
n is the number of nodes in the network and (
pi,
pk) = 1 if and only if node
i and
k (i.e.,
pi and
pk) are connected; (
pi,
pk) = 0 otherwise. Degree centrality only plays an analysis role in the local scope, as it only considers statistics by connection relationship. The study did not consider the direction of in-degree or out-degree, but only confirmed partnerships.
Closeness centrality is a statistical indicator of centrality that considers not only direct connections but also indirect connections. It indicates how close a company is to other companies in virtual space and can be expressed in
Cc (Pk) as shown in Equation (3) when there are companies named
Pi and
Pk among
n companies. In Equation (3),
d (Pi, Pk) is the number of shortest distances between node
i and node
k, and
n is the number of total enterprises.
The global centrality of the network can be determined by calculating the virtual distance between all nodes connected to each node. In other words, when closeness centrality increases, it is easy to access and secure influence, status, information rights, etc. in the network. Betweenness centrality is a statistical indicator of whether the node is good at acting as a broker (intermediary).
In Equation (5), gij is the shortest path linking pi and pj, and gij (pk) is the geodesic distance linking pi and pj that contains pk. Betweenness centrality expresses how much a node contributes to the interconnection of other nodes, and if betweenness centrality is large, it can be interpreted as a node having high influence in the flow of communication within the network.
In this study, patent analysis of 19 companies leading the eVTOL market established a total technical classification system (Tech-tree) of the eVTOL market and derived detailed technology-specific competitiveness analysis and related component companies through various patent-analysis indicators. While we cannot claim that patent indicators directly represent the R&D performance of a particular company, as patents have been used as a main indicator for measuring R&D activity in many existing studies [
35], it is reasonable to say that it does indicate a certain level of R&D activity, as evidenced by quantitative empirical studies that examined the relationship between R&D activities, patents, and corporate market changes [
32,
36,
37].
After analysis of prior research that patent activity and patent quality increased with sales growth and per employee sales, prior research that patent holders with high-quality patents were more successful than patent holders with low-quality patents [
38], and development trends of eVTOL companies, the following hypothesis was established.
Recent studies have evolved to apply more precise analytical methods using large volumes of surge information, moving away from the level of analysis and evaluation of the potential and growth of a small number or individual patents. Through this, research can provide a more credible macro view of the technology’s in/out linkage structure for technological development trends [
39]. Network analysis, as is used in the analysis, is a methodology suitable for identifying complex structures of interconnection between specific subjects or technologies [
40,
41]. It is meaningful in that it provides a preview of the knowledge connection, relative status, and change of companies in terms of technical knowledge.
UAM technology is in the early stage of technology development, and as the business environment changes rapidly, the speed of innovation is emerging as a key factor in competition. To speed up R&D, companies quickly take internal R&D processes and utilize external R&D through open innovation to innovate their businesses [
28]. The reason for the increased interest in becoming either a first-mover or fast-follower through open innovation is that the speed of competition has increased, the number of industries competing for speed has increased, and the impact of speed on business performance has increased.