Intelligent Interaction in Cultural Heritage

A special issue of Applied Sciences (ISSN 2076-3417). This special issue belongs to the section "Computing and Artificial Intelligence".

Deadline for manuscript submissions: 31 August 2024 | Viewed by 1215

Special Issue Editors


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eLearning Department, Institute for Computer Science and Control, H-1111 Budapest, Hungary
Interests: combinatorial optimization; multimedia; mobile applications
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Guest Editor
Institute of Mathematics and Informatics, Bulgarian Academy of Sciences, 1113 Sofia, Bulgaria
Interests: multimedia digital libraries and services; digital humanities; knowledge technologies and semantic web for cultural heritage; elearning technologies

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Guest Editor
Institute of Mathematics and Informatics, Bulgarian Academy of Sciences, 1113 Sofia, Bulgaria
Interests: digitization; semantic web; ethnology; folklore studies; culture anthropology; communities and identities; ethno-statistics; museums and archives; digital libraries

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Guest Editor
School of Electrical and Computer Engineering, Technical University of Crete, 74100 Crete, Greece
Interests: multimedia digital libraries; eLearning; information systems; semantic web

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Guest Editor
Computer and Automation Institute, Hungarian Academy of Sciences, P.O. Box 63, H-1518 Budapest, Hungary
Interests: discrete mathematics; database systems and models; algorithms

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Guest Editor
Computer Science, Institute of Mathematics and Informatics, Bulgarian Academy of Sciences, 1113 Sofia, Bulgaria
Interests: mathematical linguistics and knowledge processing

Special Issue Information

Dear Colleagues,

The innovations of information technology are quickly becoming widespread in the domain of cultural heritage. Recent developments in human–computer interaction have enabled the creation of new, effective, and user-friendly products and services for uses related to this domain. By applying new technologies such as virtual reality, augmented reality, artificial intelligence, and computer vision, significant value-added services can be created that facilitate understanding, appreciation, and preservation of cultural heritage; bring cultural heritage closer to people; impressively display the value of such heritage; and reach a broader audience than ever before. Moreover, the adoption of advanced information technologies within the domain of cultural heritage affects the creative industry, the tourism industry, the public sector, and more.

Recent developments, such as creative interactive digital tools, can improve the access and exploitation of the rich and diverse digital cultural heritage. These can be used in a wide range of cultural-heritage-related areas and can include digitization, intelligent curation, re-use, reinterpretation, understanding, personalization, adaptation, protection, restoration, archiving, and preservation, among other.

Therefore, this Special Issue on “Intelligent Interaction in Cultural Heritage” welcomes submissions of original research works related to the application of interactive digital tools and methodologies to the concept of cultural heritage. The call is open to a broad thematic range of papers covering recent innovative results, research projects, case studies, reviews, comparison studies, and developments.

Dr. Tibor Szkaliczki
Prof. Dr. Desislava Paneva-Marinova
Dr. Detelin Luchev
Dr. Nektarios Moumoutzis
Prof. Dr. János Demetrovics
Prof. Dr. Radoslav Pavlov
Guest Editors

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Keywords

  • cultural heritage
  • user interactions
  • machine learning
  • multimedia
  • content presentation
  • human–computer interaction
  • augmented reality
  • virtual reality

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Published Papers (2 papers)

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Research

20 pages, 1164 KiB  
Article
The Influence of AR on Purchase Intentions of Cultural Heritage Products: The TAM and Flow-Based Study
by Siqin Wang, Weiqi Sun, Jing Liu, Ken Nah, Wenjun Yan and Suqin Tan
Appl. Sci. 2024, 14(16), 7169; https://doi.org/10.3390/app14167169 - 15 Aug 2024
Abstract
AR integrates virtual elements with the real world in real-time to enhance interactivity and vividness, which may influence consumers’ perceptions and payment intentions. This study explores the impact of Augmented Reality (AR) on consumer willingness to pay for cultural heritage products, utilizing the [...] Read more.
AR integrates virtual elements with the real world in real-time to enhance interactivity and vividness, which may influence consumers’ perceptions and payment intentions. This study explores the impact of Augmented Reality (AR) on consumer willingness to pay for cultural heritage products, utilizing the Technology Acceptance Model (TAM) and flow theory. This study analyzes 603 responses (quantitative data) to understand consumer perceptions of AR in the purchasing process of cultural heritage products. The findings reveal that perceived usefulness, ease of use, and flow experience significantly enhance consumer purchase intentions, with ease of use also amplifying the effects of perceived usefulness and flow experience. Additionally, the immersive, interactive, and aesthetic aspects of AR contribute positively to ease of use and flow experiences, with immersion notably impacting perceived usefulness. The results support the research model with robust explanatory power, offering practical insights for employing AR to improve marketability and consumer engagement with cultural heritage products. This paper contributes to the existing literature by bridging the gap in understanding the role of AR in enhancing consumer experiences and financial outcomes in the cultural heritage domain. Full article
(This article belongs to the Special Issue Intelligent Interaction in Cultural Heritage)
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22 pages, 747 KiB  
Article
How Do Location-Based AR Games Enhance Value Co-Creation Experiences at Cultural Heritage Sites? A Process Perspective Analysis
by Jiahui Guo, Jiayi Xu and Younghwan Pan
Appl. Sci. 2024, 14(15), 6812; https://doi.org/10.3390/app14156812 - 4 Aug 2024
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Abstract
The sustainable development of tourism in cultural heritage sites benefits from the active participation of tourists in the co-creation process. Location-based AR games show great potential in tourists’ participation in creation and positive experiences. This study explores the relationship between the stage factors [...] Read more.
The sustainable development of tourism in cultural heritage sites benefits from the active participation of tourists in the co-creation process. Location-based AR games show great potential in tourists’ participation in creation and positive experiences. This study explores the relationship between the stage factors of the co-creation experience and the overall co-creation. Combining the service-dominant logic and process perspective of value co-creation theory, this research proposes a conceptual framework for co-creating experiences in cultural heritage tourism using augmented reality technology through two studies. In the first phase of the study, quantitative research was conducted on 256 visitors to measure the impact of factors in the three processes of pre-co-creation experience, on-site experience, and post-co-creation experience on the overall co-creation experience. In the study’s second phase, follow-up qualitative interviews were conducted based on multiple linear regression analysis results to expand the interpretation of the relationship and importance of factors affecting the co-creation experience process. The results show that psychological engagement, awareness, knowledge, and social relations during pre-visitation help enhance the overall co-creation experience. In contrast, the overall co-creation experience is enriched by real-time storytelling, interaction, and emotional resonance in both on-site and post-experience processes. The proposal of this framework model advances the discussion of augmented reality technology and co-creation experience to the empirical level. It provides a basis for further tourism co-creation experience design practice. Full article
(This article belongs to the Special Issue Intelligent Interaction in Cultural Heritage)
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Planned Papers

The below list represents only planned manuscripts. Some of these manuscripts have not been received by the Editorial Office yet. Papers submitted to MDPI journals are subject to peer-review.

Title: How Do Location-Based AR Games Enhance Value Co-Creation Experiences at Cultural Heritage Sites? A Process Perspective Analysis
Author: Guo
Highlights: Visitor' experience co-creation, Service-dominant Logic, Augmented Reality Technology, Cultural Heritage Tourism

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